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[TOO EASY] My $15k+ Per Day TikTok Ads Strategy For 2023! - Shopify Dropshipping

all right guys just gonna do a real,quick refresh check right here,it's too easy,yo what is going on guys this is Boy,Soldier back in the game with a brand,new video 15K plus per day Tick Tock ad,strategy and it is simply too easy now,last year I made another video very,similar to this but this is going on in,current time and exactly what I'm doing,to scale my ads with ease in a,three-step plan so you guys can do this,too so guys make sure to stick around to,the end of the video I'll be doing a,full kind of walk through campaign setup,here,to kick off the New Year I'm going to be,doing a giveaway in the black hat,Discord group I'm gonna be taking one,student I'm gonna be scaling their store,alongside with them setting everything,up as I would my own store so if you,guys are interested in that mentorship,it is going to be absolutely free all,you have to do is be in black hat that's,where we have all the sauce anything,goes and I hope to see you in there soon,so I'm not gonna waste any time here and,we're gonna drop into a Google Docs I'm,pretty much gonna walk you through it,and then I'm actually going to walk you,through the full setup uh and we're,physically going to set up a campaign,together just so you guys can see but,yes so this is the 0 to 15K plus per day,Tick Tock ad strategy things people,always ask me about that I don't cover,too often in my videos let's go over,that one your store set up in back end I,don't pay too much attention to the,store I think what really comes first is,going to be the ads and the ad strategy,that's where I spend most of my time and,what I focus on so three Stepping Stones,before we get into the side do you want,to add on to this document is the,product the store and the creative so I,just want to go over it really fast,these are kind of requirements that you,guys really need to have in order to,have this backbone this consistent,scalability uh and as you will see as,you guys saw in my previous video I was,able to use this backbone and actually,scale it to 100K a day which is very,Advanced it's very extreme over the last,couple weeks I've spent about 500 000 in,ads and I plan on doubling that tripling,that so just these are some things you,can do to your store as well so product,I definitely always will recommend a,saturated product with a lower undercut,offer something where you can uh you,know price out your opponents using such,an offer like free plus shipping on a,very saturated process product that,doesn't cost a lot to supply places you,can find these products where you can,kind of see all the backing costs it's,not PP ads the only spy tool I currently,use and most likely will ever use just,because I like the analysis that it,actually does in current time again we,work in current time now I'm going to be,getting into some free game this is,Mania and it is absolutely free no,credit card required okay I don't think,it's like in my opinion this product,research tool is the best and it's,currently what I've been using a lot,lately and obviously you know the price,factor is huge uh if you guys want you,can go check that down below I do have,an affiliate code if you do plan on,getting like some upgraded features and,things like that but yes you can,literally go and get your first launch,launch you can find winning products,that are generated by AI you get an,analysis of all the ads on the shop how,these ads are performing um and just,different things like that it's,absolutely free go check it out so if,you guys need a link for that is down,below and you guys can get you know a,discount on that as well now when it,comes to the store the SMS bump I,typically use the five minute,abandonment flow and the 45 minute,abandonment flow I don't use emails I,think they're very cost um inefficient I,mean 100 of the traffic is on their,mobile phone along with Tick Tock so it,makes sense it adds up simplify ocu I,just keep re-up selling the same product,after the customer purchases um there's,you're gonna have a guaranteed 15 hit,rate on that so free money free free aov,increase why not and quantity breaks,bundle bear things like that um you know,those are just to wear on the front you,know before they get into checkout,they're able to increase the average,order value as well so these I believe,are Essentials to have on the store and,if I didn't have them I doubt I'd be,profitable in fact I wouldn't be so when,it comes to the creative now you're,going to need a very controlled ugc what,I mean by controlled ugc is something,that focuses directly on the product the,function the offer you can scale it,indefinitely without hitting the wrong,audience in Tick Tock everything does,come down to creative and you are,leveraging that again I don't run pixel,we're fully and only leveraging the,creative so it needs to be good and it,needs to check off all the right boxes,really quick I do want to give a huge,shout out to Celebration as well for the,New Year's you guys are able to get ugc,this is ac

The above is a brief introduction to ads on tiktok right now

Let's move on to the first section of ads on tiktok right now

Amazon Advertising on TikTok and Why You Should Start Right Now in 2022

In this video, we'll be talking,about TikTok, advertising on TikTok.,So our guest Lazar Zepinic from,Sellers Alley, from Sellers Alley Agency,,he will share with us how,you can advertise your Amazon product,on TikTok platform and how to,unlock the potential of your brand,and increase the profits.,I would like to introduce few,sponsors of this session.,So the first one is GETIDA.,They help you, help Amazon sellers,with FBA auditing and reimbursements, and,to get money back from Amazon,,which Amazon owes to Amazon sellers,check the link below to their,service.,Perpetua is also sponsoring the session,and they are an eCommerce advertising,software and they help to optimize,and automate advertising campaigns on Amazon,,Walmart, and few other marketplaces.,Also Helium 10 is sponsoring the,session.,It's all in one suite for,Amazon and Walmart sellers check their,offer below in the description.,And Zee is another company supporting,this event because this is a,Seller Fest online, virtual summit.,It's a series of different different,sessions with different experts and Zee,is sponsoring this session as well.,They are full service in compliance,,customs, and logistics.,So if you want to expand,your business globally, they can help,you to do it as a,one-stop shop service.,And finally, last but not least,unybrands is an Amazon FBA aggregator.,If you want to exit your,Amazon or Shopify direct to consumer,brand, talk to them and they,might acquire you and they will,grow your brand further.,So all the links to all,the sponsors you will find below.,Also during the session, if you,enjoy the content, don't forget to,click, like also make sure that,you subscribe to our channel red,button below, or maybe it's not,red anymore, maybe it's grey.,And this session, I will be,hosting with Lisett Lees.,She works with Amazon brands.,Hi everybody.,Hi Augustas.,I was happy to be here,and let me introduce you.,Our today's guest Lazar, so hi,Lazar.,And before you start teaching us,,why sellers should you TikTok to,advertise their products, then could you,please introduce yourself and tell us,what you do in Amazon space?,Hey, so my name is Lazar.,I'm the owner and founder of,Sellers Alley.,We are an Amazon advertising agency,and also partner of TikTok.,So we do a lot of,stuff when it comes to TikTok,,we're official partner with them, we're,testing all the new campaign types,,testing, a lot of cool features,that are not yet publicly released.,So we have a lot of,backend experience when it comes to,TikTok.,Okay.,Sounds really good.,So you are really the right,person to be here with us,and tell us about this advertising,strategy.,Okay.,So guys, today, I'm gonna talk,about TikTok tips and tricks.,And so basically why TikTok all,the numbers that you can see,in any presentation when it comes,to TikTok, they're changing so fast,and they're, they're like growing so,fast as a social media platform.,So in September they had like,59 million installs, but like the,,the real number is that now,TikTok is used by more than,1 billion users with a B.,So it's a massive platform.,And when it comes to TikTok,it's overtaking some other platforms as,well, and last year, they overtook,Google as the most visited website,on the internet.,So that's something that is pretty,interesting.,And why, why is this phenomenon,like that? Why are they, why,are they not like some other,platforms? So basically when it comes,to TikTok, it's about being so,addicted to TikTok, so addicted to,TikTok.,So basically what's all the fuss,about 85% of users of TikTok,are not having any other screen,turned on while they're on TikTok.,So basically it's so engaging everybody,that is using TikTok at that,point is fully committed to the,platform.,They're not really doing any other,stuff.,They're not watching TV.,They, they don't have Facebook turned,on.,There is no Netflix.,They're consuming the content from TikTok.,And why is that so? Well,,basically when it comes to TikTok,,it's pretty interesting that our brain,works in a manner that we,need to understand what's gonna happen,in the next five to 10,seconds.,And that's one of the reasons,why TikTok is becoming so addictive,because every couple of seconds you,swipe to the next video and,your brain tells you that you,need to swipe more and swipe,more because you don't know what's,gonna be the next thing on,TikTok.,And that's something that is pretty,interesting and TikTok is doing pretty,well job when it comes to,their algorithm.,So TikTok algorithm works in a,manner that when you, you can,obviously share, subscribe to comment on,videos and so on.,And basically what happens there, algorithm,their algorithm, checks all the videos,that you interacted with and they,check all the frames and the,algorithm is so good when it,comes to recognizing the content inside,of the video, basically.,And like when it comes to,that content, like they can recognize,,for example, if you're watching a,content that has puppies and so,on, and if you're looking at,some

After seeing the first section, I believe you have a general understanding of ads on tiktok right now

Continue the next second section about ads on tiktok right now

TikTok Ads FULL Beginners Guide in 20 Minutes (PROFITABLE TikTok Ads)

hey there andrew here hope you're all,well today we're going to learn how to,use tiktok ads effectively something i,haven't yet spoken about,on this channel so naturally you're in,for a value-packed one today,last year 74 of marketers,and businesses had no plans to invest,into tick-tock ads according to,a social media marketing industry report,so you're already two steps ahead of,your competition,watching this tutorial we'll be going,over five things today,why should you use tick-tock ads,examples of winning tick-tock ads,account setup tick-tock pixel setup and,creating,your ads as usual i'll leave timestamps,for all five sections for your,convenience and,any tools or resources i mentioned,throughout the video,i'll leave in the description box below,so go ahead and check them out below,so why should we use tik tok ads i mean,there are so many other ad platforms out,there right now,but because tick tock is so new there's,definitely pros and cons but let's go,over why you should use tick tock ads,and i'll be talking to also the,downsides of tick tock ads throughout,the video,arguably one of the biggest reasons,though to use tick tock ads is because,it's currently a,platform that is relevant in the world,of social media marketing it's really,important,to stay ahead of the curve and,experiment,within reason with new tools tick-tock,as is,exactly that it's a new and relevant,platform as of right now,tick tock ads has an extremely engaged,user base but this,may change in the future tick tock was,the most downloaded app on the apple app,store and has 2 billion total downloads,across apple,and google's app store now obviously,this doesn't mean,anything if the users aren't actually,engaged,but 9 out of 10 tick tock users access,the app,on a daily basis and spend on average 52,minutes on the app per day be careful,though because the cost per click of,tick tock ads is extremely high right,now,in comparison to let's say facebook ads,or snapchat ads,so the barrier to entry to just,experiment with tick-tock ads alone,isn't exactly low that being all said,it's worth at the very least,experimenting with tik-tok ads you can,use tick-tock ads to grow your business,get more customers leads or even just,grow your tick-tock profile and get,your engagement and following up in the,next few sections i'll show you a simple,strategy you can use to see if tiktok,ads works for you,and your business okay so before we jump,into creating our tick tock ads,if you're enjoying this video tutorial,so far be sure to give this video a,thumbs up,and also subscribe to this channel if,you're looking for more lessons around,digital marketing e-commerce and general,online business,i've got my phone here and before we,jump into those talk ad creation,i want to go over winning tick tock ads,you know,tick tock ads that actually work well on,my phone here i'll also leave it on,screen so you can,follow along and break down why exactly,these ads,actually work so well so let's start,with the first one and the first one,is a slurpee ad from 7-11 i believe,so as you can see here you've got your,standard,dancing tik-tok here with a brand and,product,integrated into the video so,you can see in the caption they called,it the slurpee,shimmy and the point here is to create a,social dance that gets picked up by,other tick tock users and becomes tied,you know to a product if the dance gets,picked up by a whole load of users well,the product also gets picked up too the,product being a slurpee in this case,if you have the creativity and the moves,you know this is a great way to promote,a brand or product but creating a,dance that goes with it but i know this,isn't for everyone,personally not my cup of tea so let's,move on to the next example,so the next example with this one it's,also straight,pretty straightforward they have,literally just,shown their apparel products overlaid,with a popular song and they've added a,direct,call to action button as part of the ad,which i'll show you how to do,later in this tutorial they have a,buttload of likes,at 200k plus for this specific ad alone,which means they most likely,ran an engagement campaign on tick-tock,but the point here is you don't always,need to have a really fancy you know,dancing tick-tock video to succeed so,this is an example of an ad that works,and it's just a very,simple uh you know apparel video the,next one is,from nike this one's pretty interesting,have you watched this,you know ad loan by itself you're,probably going to wonder,how the heck is this working how does it,drive customers to,buy anything or do anything wouldn't,blame you but,what's going on here is also genius and,can drive virality the goal here is to,get,as many users to repost this as a duet,as you can see here they've reposted it,you know they've got some,engaging dancing going on more people,that repost this as a duet the more,eyeballs,that see this ad and the more traffic,that comes through to your website,so as you can see here with tho

After seeing the second section, I believe you have a general understanding of ads on tiktok right now

Continue the next third section about ads on tiktok right now

How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)

what's up guys jordan here today we're going to be going through tiktok ads step by step the a to ,z everything you need to know to launch your first ad on the platform today now we're currently using ,tick tock in our marketing agency the affluent agency and we're generating a ridiculous amount ,of new revenue for our clients at the moment using the platform i cannot wait to bring this to you ,guys today it's been a long time coming i've got a presentation ready for you we're going to jump ,onto it in a second but before we do i want to announce a quick competition on this video ,now for every one in 100 people that comment down below with their goals for running tik tok ads ,right now i'm going to give you the chance to win a completely free strategy call with me for ,an hour where we'll run through anything you want to run through we break down your strategy how you ,can increase your revenue how you can increase your roads on whatever platform you're using ,we're gonna jump on that call we're gonna make that happen for you so enter that competition ,let's get started with this no bs implementable training but do me a favor stop what you're doing ,right now whatever it is shut down your tabs take some notes and pay attention and take action on ,what you learned today let's get started okay so tick-tock ads training first of all let's ,start off with some data we need to understand the opportunity here now tik tok was the most ,downloaded app in 2020 with 850 million downloads okay tiktok has 1.1 billion active users worldwide ,with 90 of users using the app multiple times per day so we can get ourselves in front of our ideal ,customer multiple times a day on average now as of january 2021 tick tock raked in 128 million in ,user spending marking an increase of 380 from its january 2020 revenue so it's growing year on year ,almost 4x in user revenue now take top ranks as the second biggest app in consumer spend ,above youtube disney plus and netflix this is probably the uh the biggest stat on this ,screen ranking above youtube and netflix in consumer spend is absolutely ridiculous so ,it's a monumental opportunity for people and businesses to sell their products on the platform ,how many times have you spoken to someone they've said ah i found that product on tick tock it's ,happening a lot these days so let's jump on to how you can actually make the most of that so this is ,the tick tock ad structure so at the top we have tick tocks ad manager then we have ad campaigns ,we have ad groups we have ad creative and then landing pages to break these down one by one tick ,doc ads manager is where you manage your ticktock advertising account similar to the facebook ,ad manager now a ad campaign is the foundation of your ad so we're setting up our advertising ,objectives and formats we then have ad group which is target audiences ad placements budget and the ,bidding then we have the ad creative which is the text and the video that will appear on our ,apps what we're physically seeing then finally our landing page and this is the destination url that ,we are driving our potential customers too this is the place where they will actually buy our ,products or service so when you actually have your tick tock ad account up and running this is kind ,of what the format will look like we have our ad manager at the top we have campaigns beneath that ,then inside an ad campaign we would have multiple ad groups so we'll be testing out multiple ,audiences and inside those audiences we may even be testing out multiple different ad creatives ,as well so what are the actual creative the the creative formats that we can use on tick tock well ,we have top view on the left hand side here which is like a full-size video which shows up when we ,launch the app we don't have brand tank takeover now these are the most expensive tic toc ads and ,very large brands use these and again these come up right at the start of launching the app and it ,takes over the entire screen then have in feed ads this is what we're going to be going through today ,and what most businesses are actually using to generate the most revenue from tick tock ,we have branded hashtag challenges so if we want to launch a challenge on the platform and ,then finally branded event so we want to have our own branded stickers on uh on tick tock itself so ,people can use them when they're creating their own content but as i said in feed ads it's the ,ad format we use for our tiktok ad clients at the affluent agency and we're literally ,generating hundreds of thousands in new revenue from infeed ads alone so that's what i'm going to ,show you today so without further ado let's jump straight on to the tick tock advertising platform ,okay so the first thing we're going to do is go over to ticktock.com forward slash business ,i'm just going to zoom in here so you can see every

After seeing the third section, I believe you have a general understanding of ads on tiktok right now

Continue the next fourth section about ads on tiktok right now

This 2023 TikTok Ads Strategy Breaks All the Rules - But Works 10x BETTER

in this video you'll see for yourself,how to get your Tick Tock ad results to,go from this to more like this by,following a simple to execute five part,formula and breaking one common rule,that most gurus out there are spreading,that actually holds most Tick Tock ads,back there's this misconception out,there but it's total garbage this is,Matt Johnston and he knows what works,with Tick Tock ads he's produced and,overseen over 2 000 video ads that have,generated well over 10 billion video,views and millions of dollars in sales,according to Matt and his data he's,cracked The Tick Tock ad code with this,exact strategy and that's not fluff he,literally 10x disc click-through rates,going from one half a percent all the,way up to five percent and an overall,five times return on ad spend as a,direct result of the strategy and in,under 15 minutes you'll have all the,pieces in place to be able to replicate,his results for yourself so Matt why get,in on Tick Tock ads right now why not,stick with Facebook ads or Instagram or,YouTube Facebook ads definitely still,work but they're getting tougher and,they're really expensive the data is,obviously awful because of iOS 14 and,then the aftermath but also people are,just sort of vacating the platform,Google ads have always been expensive,and YouTube ads are getting quite,expensive so it's cheaper and more,effective when you get in on it earlier,right because Tick Tock will eventually,be there as well but that makes this,moment and probably for the next 18,months or so the moment to get there and,it's sort of like a land grab at this,time but it's a profitable landcraft and,because I know some of you are thinking,it no Tick Tock is not just a way to,advertise to teenagers and people who,still know who the musical guest on SNL,is ladies and gentlemen Megan the,stallion,what the point is tick tocks users are,aging up it might have been true if,people were like it's just the kids but,that's crap now everybody is on it I,just got off a sales call that I booked,through Tick Tock ads and this guy was,50 years old and ready to rock and roll,most of the people that I have closed,from Tick Tock have been over the age of,40. and that's not just Matt's,experience the data backs him up here so,53 percent of tick tock's users are over,30 and that's just going to continue,maturing over time so how can we get,results like you get from ads on Tick,Tock like what's your secret I think,that there's this misconception out,there that the best ad creative should,be native to the platform you know,that's some sort of like general rule,but it's total garbage in fact it needs,to be the opposite if you want to make a,YouTube ad that has the best chance of,converting you probably should shoot it,like a selfie video because the rest of,the content is extremely well shot with,great depth of field and amazing cameras,because that's what everybody's doing on,YouTube so you get the opportunity to,pattern out which is the most important,thing you're going to hear that term a,lot in the rest of this video so let's,just Define it real quick so pattern,interrupts are a scientific concept that,come from neuro-linguistic programming,and it just involves switching up a,repetitive pattern to basically snap,someone out of the days they're in since,most people consume social media,completely zoned out you need to shake,them awake so to speak because it,doesn't matter what you say in your ad,if you don't pattern interrupt nobody,will ever see it so on Tick Tock,everybody came in that was trying out,Tick-Tock ads at the beginning and we're,still at the beginning saying that you,got to make tick tocks you know the best,thing is native so selfie type videos,that look like,ugc for lack of a better term and that's,how you did Tick Tock ads but man that,does not work I mean it may work for,some but in my testing when I was first,trying that regular tick tocks that,simply had Direct response bent edited,in tick tocks shot like tick tocks I was,getting you know like 0.5.6,click-through rates and I could not,break through as soon as I started using,this scripting methodology and some of,the production stuff around it I'm,looking at five percent click-through,rates and I feel so confident in it like,I feel like I've totally corrected at,this point so how do you recommend,shooting these ads if if not like,standard organic tick tocks high,production values not like you'll spend,a bunch of money I'm saying use a good,camera and have like the YouTube,aesthetic you got to think like YouTuber,like get a nice camera or figure out how,to shoot with cinematic mode you know,and like make it look good do stuff like,depth of field lighting and stuff like,that so it's clearly like like a normal,Tick Tock it sticks out in the feed now,to be clear here Matt isn't saying make,it look like an ad either making,something that looks like this or this,is probably the worst thing you could do,so he's only saying that you need to,bump up the qualit

After seeing the fourth section, I believe you have a general understanding of ads on tiktok right now

Continue the next fifth section about ads on tiktok right now

How To Run TikTok Ads in 2022 - Beginners Tutorial (Complete Guide)

today we're going to cover everything tick-tock ads we're going to go into shopify we're going ,to link our store we're going to make sure the pixel is set up properly we're going to make ,sure that you can get amazing tick-tock results for those that are new to the channel i'm davey ,foggerty my shopify stores have done over 400 million dollars in sales in just four years tick ,tock ads is the new kid on the blog usually we're heavily reliant on facebook because it's such an ,incredible marketing tool but lots of people are getting heaps of success with the new entertaining ,nature of tick tock ads so it might be perfect for your brand this video is perfect for beginners ,we're not going to skip any steps but i'm also going to go into some advanced things around ,content because that is so important to make sure that you make tick tock ads work the first step ,you're going to want to do is set up your shopify store if you haven't set up your shopify store ,just pause the video click the link in my bio and set it up now we've got one set up through our ,lemon scrub series so it's got most of the things ready we're just going to make sure that we set up ,tiktok properly so the pixel is firing once you're in shopify the best way to go is go into apps and ,just write in tiktok simply download the official tiktok app and click add sales channel this is the ,exact same as facebook nowadays this will bring up this little tick tock section down on the left ,hand store of your shopify store if you don't have shopify still carry on watching we're going to get ,into the nitty gritty in a second once this is set up we can click this section here setting up the ,pixel the next step you can see that it's saying connect tick tock for business this is where you ,need a new tick tock account already have a tick tock business account you can just click connect ,but today we're gonna have to create a brand new one so i'm just gonna click create new at the top ,enter my email address get the verification code sent into the verification code here agree to ,terms and conditions and just click sign up you can click connect down the bottom right and that's ,now created an ads manager business manager under that email we can click create new ad account and ,we can select the country and the currency that we want to be built in this is generally the region ,that you want to be targeting change the business name to something a little bit simpler click sign ,up and connect you'll come to this data sharing section which we've touched on a few times in my ,previous episodes just click enhanced or maximum providing you've got the terms and conditions set ,up for something and then click confirm maximum is obviously preferred this is how shopify shares ,data with ticktock this is referred to as capi which is a partnership between shopify and the ,advertising platform click set up enter your final details make sure you connect automatic payment ,click confirm and you should be ready to go now to create tick-tock ads we're actually going to ,have to go back to the tick-tock ads manager so we can go ads.tichtalk.com you can see that our ,ad account has already been created to make sure that we do have the pixel set up properly what i ,do recommend is going to your website and just like facebook there's something called tic toc ,pixel helper and it's a chrome extension that you can download and check if your pixel is firing ,on your website if it's not you may need to go and fix that initially just download the chrome ,extension and you can see that our tick tock pixel is set up here shopify set it up for us and it ,should be firing this is a page view because we're on a page when you add a product to cart it should ,fire the add to cart pixel or if someone purchases you can test a purchase and it will also fire that ,pixel in the exact right way so now we're in the tiktok ads account we can go ahead and ,create our first campaign campaign structures are really important to talk about it's what ,separates good advertisers from bad advertisers that alongside really effective marketing content ,the basic structure is you have a campaign which is what objective you are striving for if you've ,got something like a real estate business it might be leads you're trying to collect ,leads but we've got a e-commerce business so we want to get purchases then you've ,got the ad set level which is basically the targeting that you're setting up to complete ,that campaign objective then finally you've got your ads that live within each of those ad sets ,these ads are different creative types that you think are going to convert your customer ,so head to campaign when you're in campaign all you need to do is click create here and you'll set ,up your first campaign you'll get prompted with two options you've got simplified mode and custom ,mode we're going to w

After seeing the fifth section, I believe you have a general understanding of ads on tiktok right now

Continue the next sixth section about ads on tiktok right now

How To Run TikTok Ads in 2023 | Setup Tutorial for Beginners - Tiktok Advertising + Tiktok Shop

if you still think that Tech talk is,just for dancing Trends and kids you're,missing out on a very powerful platform,and trending social media advertising,option to grow your business this 2023.,Tech talk has now over 1 billion users,and has surpassed other social media,apps in terms of downloads in a very,short amount of time specifically during,the pandemic aside from this Tech talk,has also launched tiktok shop in,selected countries and provides a,convenient and entertaining approach on,e-commerce even without a website,the last two quarters of 2022 generated,millions of Revenue in my business,because of tick tock ads paired with,Tick Tock shop,so if you also want this for your own,business or for your clients make sure,to finish this video apply what you will,learn and of course prepare to scale,your business,now let's get into it,before we hop on creating an account,let's first understand and maybe be,reminded about this crypto ad structure,okay at first basically we're going to,create a business account for us to have,access to the tiktok business center so,this is the tiktok ads Business Center,at the top and then under that we're,going to create an ad account okay an ad,account which you can access and make,ads through the ads manager,and after that after an account we're,going to create ad campaigns okay now,it's not really that much of a different,platform with meta ads because honestly,it's almost just the same only that it,has different capabilities than uh The,Meta ads now there are also difference,when it comes to terminologies just like,for example this one,um ad groups instead of AD set okay you,can see there at the top it's still,contained where you set the objectives,where you set sometimes the budget and,also here on the second level this one,this is the ad group level so this is,like the ad sets in in meta ads and in,this same ad set like level,you're going to put the targeting and,also the budget,next under those ad groups you can put,more ads,okay so basically that's just the,campaign structure in Tech talk ads you,also need to learn about the ad format,so here are the five ad formats,currently we have top view we have the,brand takeover uh desktop view and brand,takeover usually appears when you open,the app,and the next one is in feed ads whenever,you're scrolling on the for you page you,will see a video with a with an,emphasized button just like that so it's,called infinite ads and next are the,Branded hashtag challenge The Branding,effect the ones that get these ad,formats are actually those who are,already big Brands so again these are,the ad formats usually you can see the,infield ads and you can make that,especially if you are a small business,now let's create our own Tech talk,business account I already have one for,my own business but I'm going to make a,new one for the purpose of this video so,it would be better if you can follow,with me while I do the process okay okay,first one we need to go to techtalk.com,business,so this is the pickup for Business,website we're going to click create now,and I'm gonna type in my password you,can sign up either via email or via,phone I would prefer to have,um my email instead of phone for the,purpose of this video so I'm gonna type,my password,I'll repack it,okay and then click this,agree to the tech talk commercial terms,of service you can just read that after,and just sign up choose it's just for,verification which ones are in the same,shape,so it's letter L okay confirm,now there will be a confirmation email,to be sent okay,I'll confirmed now here we're going to,put our country,I'm based in the Philippines my industry,whatever my business is so I'm just,going to put here services,advertising and PR Services since I'm,making it under my personal brand but on,my other account I have actually chosen,e-commerce,for my business name I'll just put,the registered business team,but my phone number,there you go,I'll just agree to the tick tock,commercial terms of service and then,click register if you want to win a free,one-on-one consultation with me so we,can talk more about improving social,media ads for your business just like,this video subscribe and comment one new,thing that you learned from this video,provide some details about the business,okay so the business center name I can,just name this um John Cornwell and then,I'll put my time zone,describe your business I would say I'm,an agency first because I have some,clients also an activator also to,clients I just put my company name,so if you are an e-commerce business or,anything you want to run ads you can,just put I'm an Advertiser you can just,click this and then just declare um your,company name and your company website,again you don't have to build a website,for this you can have your Facebook page,or Instagram page in my case I'll just,put my own personal website there okay,and the billing information,course you need to put do you want,manual payments or you want automatic,payments

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I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)

in the last 90 days i've spent over 600,000,on tick tock ads with our clients and,every day we're migrating more and more,budget over from facebook to tick tock,and in today's video i'm going to be,covering the top five ways you can learn,from the lessons that i have after,spending six hundred thousand dollars on,tick tock ads,hello everyone my name is chase chapel,your favorite digital marketer here,let's get into this video so these are,the lessons from spending 600 000,dollars in tick tock ads and i would,have been far better off if i had,already learned these lessons in advance,or had somebody to really guide me,through the process of understanding,what it is that make tick tock ads,convert how to structure the audiences,and all of the learnings that we've had,from other platforms to be able to be,successful on tick tock ads and that's,exactly what i'm going to be doing today,is i'm going to be walking you through,the top five things that are going to,allow you to be successful with tick,tock ads from the things that we've done,after spending 600 000 on tick tock ads,so let's go ahead and jump into the,first thing and start covering some of,the things you can do to actually,increase your overall conversions and as,you can see here we spent a little over,six hundred thousand dollars on testing,this far just in the last 90 days that's,about 148 million impressions from that,amount of spending about 2 million,clicks overall and so let's go ahead and,go over the tick tock adds creative best,practices so number one is videos with a,duration of 21 seconds to 34 seconds,have a 280 percent lift and conversion,yes you heard that right 21 seconds to,34 seconds if you literally just have,tick tock ads that are at least 21 to 34,seconds long,you automatically have a competitive,advantage over other tick tock,advertisers and the reason for this lift,and conversions is because that's enough,time for you to deliver information in a,concise way to the actual consumer that,might be purchasing your product or the,business that might actually be you know,choosing to work with your service and,you want to time it between 21 to 34,seconds you don't want it to be overly,long you don't want it to be overly,short,so definitely try to be within this,range because you are going to see much,better conversions by doing so and this,is data that ticktalk actually has from,you know hundreds of thousands of,advertisers that are actually already on,the platform and we're seeing this with,our results too videos that are between,21 to 34 seconds do actually convert,better,and we also see that the 9 16 aspect,ratio does help with lifting conversions,that is vertical video y'all you'll want,to make sure you have vertical video you,don't want to try to apply square video,and have these black spaces in between,the actual video you want to make sure,that these videos are actually vertical,tick tock is a vertical placement so you,want to make sure your content actually,fits for tick tock so make sure you have,a 9x16 aspect ratio in your actual,videos that is simply filming on your,phone that's the best way to do it to,actually keep the vertical video in,check and that resolution is actually,going to be higher and that actually,leads us to the next point if your video,is actually above 720p you're going to,see a 312 lifting conversion so if you,just apply these three things you're,going to see you know 280 lift and 91,left and even up to a 312 percent lift,in conversions by having hd video if you,upload a very low quality video the back,door is this you're likely going to get,much less conversions than other,accounts would and if you have ads that,are actually converting now with a low,quality video well if you just upgrade,the quality you could be seeing much,better conversions at the exact same,cost the next thing is number two and,that's tick tock user generated content,this is very big because you have,branded ads and you have spark ads,branded ads are essentially what you see,here this is an ad by go clove and you,know their shoe brand and they have,these actual you know branded outline,where it has the colors of their blue,they're green and the actual ad and it's,very branded and when you come across it,looks very much so like an ad these,types of ads do work to some degree and,you know do have good conversion rates,depending on you know how they're,actually flexing their brand and,actually driving you know consideration,and actually having people make the,conversion based off of what's actually,in the actual ad and you can see has 57,likes you know people are commenting,that they are interested in the product,which is a good thing but overall we're,seeing much better results with tiktok,spark ads and ugc content where we're,actually using user generated content in,the ads and that is a form of raw video,and user generated content is,essentially content that is created by,people or users instead of brands or,businesses now you can have pe

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