TikTok Ads Tutorial Shopify Dropshipping ($0 to $100k Month)
so whether you like it or not tic toc,ads have been crushing in the ecom space,lately with not only the paid marketing,side but also the organic side,especially with facebook bands getting,out of hand high cpms and high cost per,clicks tick-tock seems to be the,all-around solution and in this video,i'm going to show you exactly how i,start and run my tick tock ad campaigns,to get sales like you hear in the,background so over the past few months,i've generated quite a lot with tic toc,in terms of revenue and in profit and,this is just one of the stores i'm,currently running and you guys can see,the active visitors we have 1.1 k as,well as 30 000,in sales just for today and here's also,one of the other stores we did around,60k in november and going on into,december we pulled out around 130 000,and this was all about around a 30,margin overall so if you ask me that's,not bad at all this right here is the,store that i pulled off 30 000 just for,today's sales in and you guys can see,the tick tock ads manager we have quite,a lot of campaigns because this product,definitely is in the scaling phase but,putting all this aside let's get right,into the tutorial the first thing you're,required to do is create an actual,account you guys can use the link below,and for the business name we're just,going to pretty much put our business,name i'm just going to put subscribe now,because that's what i recommend you,highly do right now if you're not,already for the industry we're going to,go ahead and put e-commerce and scroll,down all the way to other right here now,for the time zone i'm gonna put los,angeles now this one will defer you want,to put your time zone of course then go,ahead and check this box right here and,click register now after this you should,be taken to a page that looks something,like this so right here you're just,going to fill out your business website,put in your address and all that,information that's going to ask you for,a credit card and all that but once,you're filling all that out you should,land on a page like this so this is an,existing ad account i have obviously,we're going to want to go ahead and,select conversions right here and then,for the campaign name you're going to,put whatever the product name is but i'm,just going to put one for the sake of,this video and then you don't want to,touch any of these these are for,different strategies and actually do use,these options but we're not going to do,that in this case specifically so we're,gonna hit continue right here and once,we are on this page the ad group name is,basically the interest name so whatever,you target let's say you target dog,owners or cat lovers you're gonna put,cat lovers or dog owners or whatever,interest you target but for tick tock,specifically i like to go broad so i'm,going to leave this as broad and then,i'll show you guys how to target,interests later down the line so for the,website we're going to want to create a,tick tock pixel i already have two,pixels right here but if you created a,new ad account you won't have a pixel so,we're going to want to create one and in,order to do that you just want to click,that button click set up web events or,create pixel tick tock pixel click next,and you want to name your pixel i'm,going to put three and then click this,second option right here click shopify,click next and you should be taken to a,different page where you're just going,to spam next a bunch of times so,complete setup and we should be good to,go now in order to install this you can,actually get an app called tick tock on,the shopify app store and then just,pretty much log in with your tick tock,account details now personally on some,of my stores i don't even install pixels,and i just go based off of different,metrics like the ctr cpm cost per click,but if you want to install a pixel you,guys can pretty much do it through,shopify or by installing it with code so,now once our pixel is set up you guys,can go back to the tick tock page right,here open this up and we have our third,pixel that we just created right here,for the optimization of that we want to,click complete payment we don't want any,other people who just go to our site to,add to cart or view the content we want,actual purchasers hence why we choose,this option right here now we want to,scroll down right here and click select,payments and uncheck these two random,ones i mean we don't need panel or news,feed app series we want tick tock that's,where the money is at at the end of the,day for user comments we're going to,turn this off and then for video,download we're going to turn this off as,well now for this option be aware people,can still download your videos so you,want to make sure that you add a,watermark on all your videos before,uploading them or creative type there is,some strategies i use which include this,checked but for this specific testing,strategy we're not going to have this,checked right now so scroll down and for,the location i always start
Let's move on to the first section of tiktok ads for shopify
I Tried TikTok Dropshipping For 14 Days (From Scratch)
I Tried TikTok Dropshipping For 14 Days (From Scratch)
I've made millions of dollars in the,past few years Drop Shipping on both,Shopify and Amazon from working out of a,room at my parents house five years ago,with absolutely no money to buy my dream,cars opening my own warehouse and living,life on my terms Drop Shipping has given,me everything but what if I had to start,from scratch with just my computer a,phone and 500 let's find out the rules,of this challenge are simple I have two,weeks to get a store to five thousand,dollars the store has to be profitable I,can only use five hundred dollars and I,can't use any of my old winning products,or stores it has to be from absolute,scratch now if the store fails and it's,not profitable I'm gonna be giving a,random subscriber five hundred dollars,if the store is profitable then I'm,gonna give it to one of you now let's go,ahead and dive in the first thing that I,need to do is I need to find a product,so to find the item I'm gonna use tick,tock I'm gonna be looking up Amazon,fines unboxing Tick Tock made me buy it,stuff like that and I'm just gonna be,going through the different items now,this might take a little bit so we'll,just time lapse this until I find one,so part of my plan here is that how I,want to use some of the 500 that I have,is to order the product and make some,organic hosts with it on Tick Tock but,to do that I need to find something,where I can easily make ads with it so,for example I'm not going to get like a,shaving razor I'm not gonna get like a,dog product because I don't have a dog,foreign,it's been about an hour and a half and I,found a ton of unprofitable products and,I think that we need a little bit of,inspiration,okay so I just found the item after a,couple of hours of going through Tick,Tock and looking through all the,different posts that are in there the,different accounts the links and,everything and I'm actually pretty,excited because I think there's a lot of,potential with this item and the angle,that I'm going to take to advertise it,and try and make five thousand dollars,and only two weeks so I've already,bought the item on Amazon it gets here,tomorrow this is the item a Wi-Fi door,sensor so really when I'm looking for an,item to sell I'm looking for four things,the first thing is that it has to be,something that has advertising potential,the ability to create an advertisement,with the item is simple because I don't,want to have to Outsource that,especially when I'm on such a strict,time frame the second thing is,profitability right your margin you want,to make sure that you have a margin on,these items because there's a lot of,different items that I found before but,the margins were too tight and basically,what that means is that what the,competitors were selling it at was so,low that if I were to sell it at that,number I would make almost nothing now,usually I wouldn't use AliExpress but in,this case again since we're on a strict,time frame and AliExpress does offer,12-day delivery for this item at a,really good cost I am going to be using,AliExpress for this item and you also,want to look for something that's,Evergreen right something that you could,sell year round and then finally of,course you want something that has a,cool Factor right so I think that this,is super cool because the ideas that I,have for advertising this are going to,make this seem like a cool product,here's the first account that I found,that sells this product so it's this,account on Tick Tock called HomeSense,and you know their advertisements were,pretty crappy but I saw a lot of,potential as soon as I saw it and then,when I clicked on their website absolute,trash and you can see that they're,selling it for sixty dollars right 57,and look at their variants I mean what,does this even mean DS1 DS2 DS3 right a,lesson here is you want to make sure,that your variants are things that,people understand this just doesn't look,good what we're gonna create here,together is going to be a thousand times,better than this I'm gonna go ahead and,start on the website right now I'm gonna,choose a domain so let's go ahead and,get started on the website,all right guys so I am finally done with,the store it has literally taken me the,entire day but I have finished,everything that I wanted to do on day,one so let's go into my computer so that,I could show you exactly how it looks,this is the store right here you can see,that I'm calling the product the lock,sensor I created this logo on canva in,literally like 10 minutes you could see,it right here I literally looked up logo,on canva change the colors and put in,lock sensor and I created the favicon,here as well so yeah I mean I think it,looks really really good I imported a,bunch of reviews from AliExpress this is,what I'm pricing the product at which is,about five times the actual cost on,AliExpress and something that I love,about this product is that I get to,introduce bundles immediately some,people are going to want to order one,two three four five hopefully everyone,wants
After seeing the first section, I believe you have a general understanding of tiktok ads for shopify
Continue the next second section about tiktok ads for shopify
My $300k TikTok Ads Scaling Strategy (Step by Step Tutorial 2023)
My $300k TikTok Ads Scaling Strategy (Step by Step Tutorial 2023)
I'm going to show you the same exact,Tick Tock as campaign strategy that I,use to go from 30k a month to over a,hundred thousand dollars per month with,a simple online store this is the same,exact ad strategy that I use and many,other students are using to get an Roa,as high as 4.62 as you can see right,here some of my best performing,campaigns were getting a 4.62 row as,which means for every dollar that I put,into Tick Tock ads I'm getting 4.62,cents back now I'm going to show you,everything here step by step we're,actually going to set up the campaigns,go over what the ad creative should look,like what your ad sets should have but I,need you to enter the giveaway if you're,interested in winning that one-on-one,coaching call with me we've been doing,this for the last three weeks you guys,been really loving it so I'm gonna do,one yet again all you got to do to enter,is comment like And subscribe to the,channel I'm gonna pick one lucky,commenter by the end of next week to win,a free one-on-one coaching call with,myself now let's get into this Tick Tock,ad stuff man look it's very simple but I,want y'all to know that the way you win,with Tick Tock ads is not going to be,from just setting up a crazy campaign or,crazy profitable campaign it's actually,going to come from your ad creative Tick,Tock only cares about ad creatives,whether you're running paid ads or,whether you're running ads organically,your ad creative needs to be tip top,shape so if you want to watch a video on,how to get your ad creatives to be good,and make sure they go viral I'm going to,link a video up here that I posted about,two days ago and you guys should really,enjoy that make sure you check that out,before we get into this now if you're,ready for the paid ads the first thing,we need to do is make sure that our ad,account is set up to give us the most,likelihood of just being able to run,smoothly to do that you need to go to,your Shopify store and you need to go to,the App Store and actually download The,Tick Tock app it's gonna look like this,as you can see I already have it,installed right here but once you,download that app you're gonna end up on,your store and you're going to have a,few settings to set that up so walk,through this process set it up it's very,simple it's just a click of buttons you,set up your ads manager account you add,a payment method and then you choose,your targeting locations one extra step,that I want you to take note of which is,going to help you be profitable is,coming here into the data sharing area,and make sure you have yours selected to,maximum and that's where it's going to,hook up to your pixel to make sure you,get the most amount of data collected on,your Tick Tock pistol this is going to,help you later now once you have your ad,account set up we need to actually go to,tick tock ads and we need to start,launching our campaign so this is what,you're going to be presented with when,you create your first campaign but what,I need you to do is do another step that,a lot of drop shippers aren't doing I,want you to hook up your Tick Tock,profile to your ad account this is going,to allow you to select the best ad,creative that you already have going,while you have the social proof and the,engagement because that's going to play,a big part in whether your campaigns are,going to be profitable or not to do that,all we have to do is come into this,little logo of your user profile and,then you want to come into user settings,and then you'll see a screen that looks,like this from here we want to link our,Tick Tock account and that's where it's,going to ask me to log in I've already,been pre-logged in on this uh this,laptop here so I'm just going to,authorize,and as you can see right here I have my,Tick Tock account for my business hooked,up to the ad account now we're ready to,go and run ads there's just one more,thing I need you to take note of before,we actually go and run our ads and spend,money and that is to know your ro8 you,guys heard me refer to this in the,beginning your Roa basically means,return on ad spend it's not your return,on investment this is just how much,you're putting into the ad platform and,how much you're getting back this is,important because it's going to let us,know what metrics we should look for in,our ad campaigns to know whether we're,profitable or not just for example,purposes I had a product that cost about,15 and I was selling it for about 45.,well the average order value ended up,being 45 but the product itself was,about 30. if I know that these two,numbers I can get my projected roas,what's gonna happen is I'm going to link,this sheet Down Below in the description,area but what you can do is take a look,at the the Roa calculated and punching,your numbers because everybody's Roa is,going to be different depending on your,product the cost and the actual profit,so once you plug in your numbers you can,change the numbers here for example I'll,show you here if I change it to that,these
After seeing the second section, I believe you have a general understanding of tiktok ads for shopify
Continue the next third section about tiktok ads for shopify
The Complete Guide to TikTok Ads for Shopify
The Complete Guide to TikTok Ads for Shopify
in today's video I'm going to be showing,you how to easily connect your Shopify,store to your Tick Tock ads account this,will allow you to run Tick Tock ads,directly from your Shopify store it also,makes it super simple and easy to set up,the pixel and track important events,such as add to cart and purchases and,all those important events that we need,to know when we're spending precious ad,dollars into these Tick Tock ads and at,the end I will be showing you a quick,way to create Tick Tock ads using images,directly from your Shopify store so be,sure to stick around for that but if,you're excited as I am for this video,Let's Just Jump Right In right and the,first step is to set up a tick tock,business ads account if you don't have a,tick tock ads account simply go down in,the description below and click on the,link there it will take you to a page,that looks something similar to this,where you can come through and hit start,now it'll take you down to this spot we,can go through and add your email,password confirm your password and set,up your Tick Tock ads account go through,and add your credit card inside of there,and I do encourage you to if you can use,the same email address that you use for,your Shopify store it will make,connecting things a little bit easier so,go through and do that process first,pause this video and then come back and,finish these steps so once you have your,account created and ready to go you have,your credit card all set up you can come,over now to your Shopify store and what,we are going to do is come over to apps,and then we want to look for our apps,and settings and then come in here,customize store and we are going to be,searching for The Tick Tock app so we're,going to find this here search for tick,tock and we want the official Tick Tock,app the one by Tick Tock and then inside,here we have this Tick Tock app and if,you scroll down you can see here is the,full description of everything that it,does so you can get started with Tick,Tock for business easily create a new,account set up payment quick methods one,click pixel installation which is really,nice you don't have to go through and,install your pixel this does it for you,you can probably tick tocks easily set,up and track conversion campaigns within,Shopify you can Target your audiences,with mixed demographics create simple,videos and the generator that they have,and then optimize your campaign so we're,going to come up here and we're going to,hit add app now we have this app inside,of here and it is asking for Access and,we want to go through and hit add sales,Channel and from here you're going to be,greeted with two options the first one,is this row your business on Tick Tock,and the second one is sell your products,on Tick Tock you'll notice that we do,have the option to go through and set,this one up the selling your products,directly on Tick Tock is currently,grayed out and as you can see this story,is not yet eligible this still is in,beta phase and honestly not not very,many stores are eligible for this at,this point if we click on this learn,more it tells us a little bit more about,what you need to be eligible but Tick,Tock is being very very careful on who,they let into this program as you see,you have to have an online online store,based in United States or United Kingdom,have paid subscriptions through eligible,Partners that's through Shopify,Bigcommerce ecwid or Square and then you,have to demonstrate trustworthiness to,be eligible for partners and as you see,if you come in here the f8q for the,Shopify to sell your products directly,through there is that this is not,currently available for most people it's,in the testing phase so once that does,come out I will be making a video once I,have access that but for now we are,going to be growing our business on Tick,Tock so we can hit setup now and then,here it is going to ask to connect to,our Tick Tock for business so this is is,where it's important that you follow the,steps to go through and create your,account on this page like I said link,down below if you need to do that and,then go through and hit connect here as,you can see it is finding the my ads,account based on the email that I,already have connected to my Shopify,store so I can connect here makes it,really easy to go through and do that,connection all right and from that point,now that we have our ads manager,attached it's going to ask us for this,data sharing for most people you're,going to want to click click the,enhanced data sharing as you see here,it's going to give you this little,warning sync ensure your privacy policy,reflects the data usage that you're,going to be collecting so you can go,through and manage your privacy policy,most standard privacy policies though,we'll cover this so you should be good,there we're going to hit confirm and,there might be some final information,that you need to go through either,billing or address or stuff like that so,you can click this and set that up and,then
After seeing the third section, I believe you have a general understanding of tiktok ads for shopify
Continue the next fourth section about tiktok ads for shopify
How To Run TikTok Ads For Your Shopify Dropshipping Store In 2023 | Beginner Tiktok Ads Tutorial
How To Run TikTok Ads For Your Shopify Dropshipping Store In 2023 | Beginner Tiktok Ads Tutorial
at this point you definitely need to be,utilizing tick tock within your,marketing strategy i mean they have a,whole hashtag that says tick tock made,me buy it so whether you're doing drop,shipping print on demand private,labeling like it doesn't matter whatever,your ecommerce business is you need to,incorporate tick-tock ads into your,marketing strategy so in this video i,really want to give you a step-by-step,totally beginner friendly tutorial on,how to run tick tock ads and i'm going,to show you how to set up your account,and some of the best strategies that you,can utilize to get you the best return,on investment possible now if you're new,here my name is antonio i'm a master's,in internet marketing and i'm a paid,media consultant for a fortune 500,company and i manage over 30 million,dollars worth of ad spend across several,different social media platforms so you,can trust and swear by the information,that i'll be giving you in this video so,if everything sounds good let's get into,this tutorial so first things first you,want to set up your tic tac add account,and it's actually pretty easy to do um,you're going to put in your email your,password and then they're going to send,you a verification code to your email,once you get that you put that in and,then they're gonna ask you what is your,business name if you don't have one just,put one in and then your address um for,your business again just put in your,home address if you don't have like a,virtual address or actual business,address so nothing super deep um or out,of the ordinary i will say a lot of,people ask me can they connect their,existing tick tock account with this,tick tock ad account and the answer is,yes and i'll show you how to do that a,little bit later because i know some,people want to use videos from their,existing tic tac account and use it with,their ad account um so yes you can do,that okay so now that you've actually,created the account your account should,look something like what you're seeing,right now on my screen just a completely,blank account,and the first thing that you're going to,want to do is set up your tick tock ad,pixel now the reason why you want to set,this up is because you want to make sure,that you're tracking all the data on,your website and you're giving it to tic,tac okay,if you're familiar with the facebook ad,pixel it's essentially the same thing so,all these social media platforms learn,through data and this data allows them,to serve better ads to your ideal you,know audience okay and so the more,information that you give to tick tock,about your website and how people,interact with it the purchases they can,then you know serve your ads to,the right audience so you get better,performance by better click-through,rates better cost per clicks right or,cpc and ultimately you get more,purchases for a lower cost so you,definitely want to set up your tick-tock,pixel um and do not listen to anyone,that tells you that you don't need it,you do because you're going to be,spending more money,over time if you don't,you know set up your pixel so i'm going,to show you how to do that right now so,what you're going to want to do is go to,ad sets and then under that you're going,to want to click events and then those,are going to say app events and then,there's going to be web events you're,going to want to click web events,boom and then you're just going to type,the name for your pixel nothing crazy,get money pixel you feel me,boom,and then you're going to click tick-tock,pixel hit next,then you'll want to do automatic setup,through web events and platforms next,and then you want to click shopify okay,hit next and from there you're going to,want to add the shopify app to your,shopify store it's very easy to do,you're just going to click connect,okay,add the app and then you are gonna wanna,do manage cookie allow first party,cookies and then you're gonna wanna do,automatic advanced matching,click next,it's gonna show you you know,data sharing,right here you're going to want to click,you know maximum right you want all the,data as possible,right,click next,then it's going to show you the events,so it's going to be complete payment,initiate check out all this stuff right,and so when we actually talk about,campaign structure,you're these are going to pop up and i'm,going to tell you how to utilize these,events which is essentially just the,funnel that you take your customers,through right,and then you're gonna hit complete since,i already have one set up i'm not gonna,completely set it up but it's fairly,easy to set up your pixel with shopify,just make sure that you follow these,instructions on screen okay so now that,you set up your tic tac pixel now you're,ready to set up your first campaign and,i'm going to walk you through it step by,step okay so first thing that you're,going to want to do is click create an,ad,boom,okay from there you're gonna see,simplify mode or custom mode i always,like running my ads in custom mode um it,
After seeing the fourth section, I believe you have a general understanding of tiktok ads for shopify
Continue the next fifth section about tiktok ads for shopify
TikTok Ads Tutorial: Complete Ads Guide for TikTok
TikTok Ads Tutorial: Complete Ads Guide for TikTok
move over Facebook because Tick Tock ads,are the newest golden ticket to making,sales so if you guys are wanting to,learn how to run Tick Tock ads for,Shopify or maybe you have a Drop,Shipping business today I'm going to,teach you how to run Tick Tock ads,effectively if you guys are new thank,you for joining me today this is an,official Shopify Channel this channel is,built for small business owners with big,plans so if you are just starting your,business or you're looking to scale it,this is the place to be stick till the,end of this video because I've got a,tick tock ad strategy that literally,only industry professionals know these,are tips that are coming straight from,the people that work at Tick Tock so I'm,going to be sharing those with you guys,today this Tech talk ad tutorial is,going to be perfect for beginners so if,you guys are a beginner make sure that,you are sticking around and you're going,to learn everything that you're going to,need to know so let's hop into it,foreign,you guys are in good hands today because,I've got all the tips I got all the,tricks for you and I actually work,directly with media buyers that are,experts in the e-commerce space and I,also sit in on weekly meetings with,advisors that literally work at Tick,Tock today we're just gonna do one big,knowledge transfer and I'm going to,teach you everything that I know so that,you guys can make your Tick Tock ads a,success alright let's not waste any more,time let's hop into it,okay so if you've never seen The Tick,Tock ads manager here's what it's going,to look like so let's start by getting,you set up here first things first,you're going to want to make a pixel and,you're going to want to set this up on,your Ecommerce site,so if you're not familiar what the pixel,does is it tracks important actions that,your customers are taking like if,someone's adding something to their cart,for example now the reason that we need,the tick tock pixel is because you're,going to need the data that it's,collecting to create retargeting ads so,that you can Target very specific people,so for example let's say The Tick Tock,pixel tracks all the people that visit,your website you can later retarget,website visitors with another ad that,gives them a coupon code and then maybe,they'll finally decide to make that,purchase,so to install a tick tock pixel click,assets and then click event,click manage under the website pixel,click create pixel and then name it your,Shopify store name so Shopify has,actually made it really easy to install,this piece of code with one click so,what you're going to do is you're going,to click this button right here,and then hit connect with Shopify,okay cool that's done now we're going to,hit next,and now let's go over to shopify's App,Store and make sure that we actually,have the tick tock app installed this,app is literally just called Tick Tock,and then the app is just buy Tick Tock,Inc okay so Tick Tock Inc,and then you're going to add the sales,channel here like this after that you're,going to connect your Shopify account to,your Tick Tock and you're good make sure,that you have the right ads manager,account selected here then hit connect,select the pixel that we've just made,together a minute ago just like this and,then hit connect,select your Target locations depending,on where in the world you're selling to,you're going to also want to add a,payment method and then when you go back,to tick tock you can click this button,right here that confirms that you have,set the pixel up in Shopify,after this the Shopify pixel will show,up you also want to make sure that,you're setting up your conversion,tracking so we're going to go into the,create events page and then from here,you can create events using two,different tracking methods you've got,URL keywords or web elements okay so we,have click events so click events are,going to count every time someone clicks,on a specific element on your website so,this could be like adding something to,cart or submitting a form and buttons,and links are also going to be tracked,with click events then we have URL,events okay URL events count user visits,to specific pages so like you might want,to track when people view a specific,product page for example so all that,being said I'm going to show you how to,create a click event,select the appropriate event type for,this URL event okay so under advanced,settings you have the option to name,this event okay so give it a name and,then you're also going to input a,currency so that you can track how well,your ads are doing in dollars and cents,you know we want to see how much money,our ads are bringing in our respective,currencies so make sure you're filling,that in and then fill in the unique,keywords from the URL of the page that,you want to track,okay so what you're going to do let's,say for example you had like,bluepants.com id123,slash purchase you would enter purchase,if you need to add additional keywords,to this event you're going to click
After seeing the fifth section, I believe you have a general understanding of tiktok ads for shopify
Continue the next sixth section about tiktok ads for shopify
How To Run TikTok Ads in 2022 - Beginners Tutorial (Complete Guide)
How To Run TikTok Ads in 2022 - Beginners Tutorial (Complete Guide)
today we're going to cover everything tick-tock
ads we're going to go into shopify we're going ,to link our store we're going to make sure the
pixel is set up properly we're going to make ,sure that you can get amazing tick-tock results
for those that are new to the channel i'm davey ,foggerty my shopify stores have done over 400
million dollars in sales in just four years tick ,tock ads is the new kid on the blog usually we're
heavily reliant on facebook because it's such an ,incredible marketing tool but lots of people are
getting heaps of success with the new entertaining ,nature of tick tock ads so it might be perfect
for your brand this video is perfect for beginners ,we're not going to skip any steps but i'm also
going to go into some advanced things around ,content because that is so important to make sure
that you make tick tock ads work the first step ,you're going to want to do is set up your shopify
store if you haven't set up your shopify store ,just pause the video click the link in my bio and
set it up now we've got one set up through our ,lemon scrub series so it's got most of the things
ready we're just going to make sure that we set up ,tiktok properly so the pixel is firing once you're
in shopify the best way to go is go into apps and ,just write in tiktok simply download the official
tiktok app and click add sales channel this is the ,exact same as facebook nowadays this will bring
up this little tick tock section down on the left ,hand store of your shopify store if you don't have
shopify still carry on watching we're going to get ,into the nitty gritty in a second once this is set
up we can click this section here setting up the ,pixel the next step you can see that it's saying
connect tick tock for business this is where you ,need a new tick tock account already have a tick
tock business account you can just click connect ,but today we're gonna have to create a brand new
one so i'm just gonna click create new at the top ,enter my email address get the verification code
sent into the verification code here agree to ,terms and conditions and just click sign up you
can click connect down the bottom right and that's ,now created an ads manager business manager under
that email we can click create new ad account and ,we can select the country and the currency that we
want to be built in this is generally the region ,that you want to be targeting change the business
name to something a little bit simpler click sign ,up and connect you'll come to this data sharing
section which we've touched on a few times in my ,previous episodes just click enhanced or maximum
providing you've got the terms and conditions set ,up for something and then click confirm maximum
is obviously preferred this is how shopify shares ,data with ticktock this is referred to as capi
which is a partnership between shopify and the ,advertising platform click set up enter your final
details make sure you connect automatic payment ,click confirm and you should be ready to go now
to create tick-tock ads we're actually going to ,have to go back to the tick-tock ads manager so
we can go ads.tichtalk.com you can see that our ,ad account has already been created to make sure
that we do have the pixel set up properly what i ,do recommend is going to your website and just
like facebook there's something called tic toc ,pixel helper and it's a chrome extension that you
can download and check if your pixel is firing ,on your website if it's not you may need to go
and fix that initially just download the chrome ,extension and you can see that our tick tock pixel
is set up here shopify set it up for us and it ,should be firing this is a page view because we're
on a page when you add a product to cart it should ,fire the add to cart pixel or if someone purchases
you can test a purchase and it will also fire that ,pixel in the exact right way so now we're in
the tiktok ads account we can go ahead and ,create our first campaign campaign structures
are really important to talk about it's what ,separates good advertisers from bad advertisers
that alongside really effective marketing content ,the basic structure is you have a campaign which
is what objective you are striving for if you've ,got something like a real estate business
it might be leads you're trying to collect ,leads but we've got a e-commerce business
so we want to get purchases then you've ,got the ad set level which is basically the
targeting that you're setting up to complete ,that campaign objective then finally you've got
your ads that live within each of those ad sets ,these ads are different creative types that
you think are going to convert your customer ,so head to campaign when you're in campaign all
you need to do is click create here and you'll set ,up your first campaign you'll get prompted with
two options you've got simplified mode and custom ,mode we're going to w
After seeing the sixth section, I believe you have a general understanding of tiktok ads for shopify
Continue the next seventh section about tiktok ads for shopify
Best Low Budget TikTok Ads Strategy | Shopify 2022
Best Low Budget TikTok Ads Strategy | Shopify 2022
hello everyone it's chase chapel here,and i'm going to be showing you exactly,how to recognize if your campaign is,performing or not on tick tock how to,set up a campaign and how to do it if,you have a low budget for testing so by,the end of this video not only will you,be able to learn how to set up tick tock,ads for 100 or less per day but be able,to truly understand exactly what,strategy works how to get actual,conversions from the get go and be able,to successfully identify winning,creative styles that actually convert so,without wasting any time today let's get,into the training,so with tick-tock ads during the testing,phase if you have under a hundred,dollars per day as a testing budget we,like to actually test three to five,audiences at most so that way you can,truly understand and identify if your,actual ads are going to convert and not,only that we like to actually have only,one or two tick-tock ad creatives for,those campaigns so that way they can,optimize effectively and distribute,budget to one or the other ads that are,actually converting better that way you,don't have to spend a lot of money,trying to figure everything out and you,can have earlier success without having,to spend a lot of money and in fact we,literally do this so many times that,most of our clients actually launch,their campaigns and start seeing,immediate results and in fact right here,what we're looking at is,a few audiences here and literally,within launching this campaign on the,26th within three days this campaign had,already gotten 19 conversions and was,averaging a 2.28 x row s now while that,roads might not sound a lot to you but,this is literally within three days of,launch on tick tock ads getting 19,conversions for less than 100 dollars,per day and immediately it was already,roi positive and very profitable and in,fact once we actually optimize this,campaign over time we're going to be,able to raise that overall return and ad,spend to a three to four to five x roads,and be able to get really consistent,results at scale so we're actually,creating our own budget for ourselves,through this campaign and you can see,here we have audience breakdowns where,we're using an actual open audience,which is just a wide open audience with,no actual targeting and we're allowing,the tiktok algorithm to identify who to,go after for us and then we have other,audiences that we're more specific and,actually guiding the algorithm by giving,it a little bit of data that i can test,with that way it can optimize and get,efficient results and we do that with,interest hashtag audiences where we're,targeting specific hashtags around,videos people are watching on tick tock,and then we have actual interest,categories where that could be you know,actual brands like target or walmart,where we're targeting actual retail,stores where you know other similar,products are located,and then we have another open audience,which is you know actually in a,different country and then we have,interest in hashtag audiences once again,so i'm gonna go ahead and break this,down for you so you can see exactly how,to get results because literally within,launch of this campaign we're paying,less than you know 20 cents an actual,click we're getting cpms for around two,dollars around a cpm and even launching,these actual campaigns and being able to,get conversions within the first three,days so let's actually go through how to,set this up so that way you can launch,this campaign for yourself all right,we're in a brand new ads manager and,what we're gonna do is we're gonna hit,create,and this is actually how you set up the,actual testing campaign and what you're,going to do is you're going to actually,choose conversions if you're optimizing,for purchases if you have an e-commerce,store if you set up the actual tick tock,pixel you're going to want to optimize,for ultimate conversion objective and if,that is purchases then you're going to,want to optimize for purchases so let's,go ahead and name our campaign and we,can name it conversions testing and this,is the conversions testing campaign,where you can literally spend less than,100 per day and start making your money,back immediately that way you can,recycle that cash to actually grow your,overall results and achieve success so,once we have our campaign here what,we're going to do is we're going to,choose placements we're going to choose,tick tock specifically because that's,what our video is optimizing for and,that's where the actual attention is,we're going to choose our location in,our case it's going to be united states,and we have an age limit 18 plus for us,so we're going to choose that age range,so what we're actually going to do is,we're going to choose a specific,audience in the interest initially,we're going to start with going after,the clothing space,men's clothing and then what we're going,to do is we're going to find another,audience in here it could be apparel,pair on clothing,we can choose streetwear where
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