[TikTok Ads Tutorial] The Best Tagalog Step-by-Step Training for Beginners #TikTokAds
guys what's up welcome back here on my,youtube channel this is jay gregorio and,i'm so blessed and happy now,youtube channel,and subscribe,step-by-step,seven things you need to know,bhagavatayama procedure step by step,training about tiktok ads source nato is,from oberlo article and as you can see,peak top monthly users so young data,reporter is,so possible january 2021,2021,tick tock monthly users so tick tock has,689,million,uh september 2021,so,two months ago um,it was been one billion so on this,november portion of 1.1 or 1.2,app store,around 2 billion times,ios apple ios app store for quarter one,and nineteen so i think it will,pandemic,big language,with more than thirty three million,downloads quarter one within three,months no grabbing download me tick tock,break the record pangini's word of,record okay so next is,um average time spent on tick tock daily,so sumanga users,tick-tock users spend on average around,52 minutes per day,on the app so based on business of apps,2019 to survey,50 to almost one hour a day spent the,month,155 countries no iran countries,so bring 155,international products,media,okay so next is second to the last is,nine out of 10 tick tock users use the,app multiple times a day,okay ninety percent of tick tock users,so in visibility,i think you,a number of users need uh tiktok,uh 2018 walapa have a bill a half,billion or 500 million users so imagine,more than one billionaire so possibly,one billionaire,making two three,okay so by the way you know in,conclusion number time last slide so,tick-tock is a pro itself that you need,to start paying attention to this social,media site,pay attention,pay,and engagement,challenging facebook and dominant,changes,pay attention take advantage all right,so,uh facebook ads business manager so,ticktock.com,slash business director website,business,option along,account i'm using my,number,okay i don't meet inco my dito app,mobile number,991,okay,all right tapas in time 57 seconds check,my own cell phone,okay constantly on code,okay,ionian special character,then,sign up,all right,uh walk through,ilala gimlang is all about information,so,legal link up your business online what,industry you're in so pilipinsion,of course,address,email address,so register,okay,so and then mcgregor again,a,business website um,website,okay,tapas enter your billing information,okay so billing address so,you,um,address some business more your,other home address,okay,seven,okay,then tax information is optional by the,way optional,um automatic payment or manual payment,threshold,is automatic uh,okay,um you need to add a balance,and people are running so i suggest,automatic payment,okay so magenta automatic,right tapos uh welcome here on tick tock,ads,options john custom mode and simplified,mode,simply by para simply,to change,um,uh app store google store amazon promote,you can use sticktop ads and lead,generation,um,for list building uh more or,less building the contacts,option okay website conversion campaign,name,okay,website conversion,toolkit,plus,once you select it can be changed,okay um,all right so,um standard mode,create,all right,okay,so by the way here is my website in,the demo promote.net and it only goes to,toolkit.com,so commentary is a dashboard,okay,and then,appease i'm using a insert header,putters plugin,then,column,okay so one save,um gagawinko,if you're using a google chrome i'm,using a,tiktok,website,okay,then as per checking tick tock is,um,all right,mansion okay,so,um,created nasa,so i think pedi monkey exit just in case,in the pashama berry pie so you can bury,pineapple later on all right so just in,case the hindi,pixelmo,we can proceed,uh other objective,campaign,retargeting purpose,so placement so i check moto ab group,name same,select a placement so i suggest select a,placement,advertising is,only available in india,um okay so select,location and for the location,specific example metro manila,very,specific padding pinpoint biba sodium,static top is whole philippines,specific uh,location or area,selection so,by default philippines,18 so 25 to 35 44. okay,a language no limit,daily budget ethos,at least one thousand,indicator padding,young minimum yen daily budget pediment,lifetime paypal if lifetime based on ski,julian,so you must be at least a young agent,based on the schedule example,um november,9th,2020,2021,november,um,okay,at least seven thousand so automatically,a minimum one thousand a day so again i,think this is a daily budget because,uh dashboard,ads manager,um run continuously,later on,uh,third part so one campaign second ad,group uh,um blank can bus,nine by sixteen,output size autonomous standard size uh,mobile sales selfie type so given,a video,um,the header text,perfect,so,a picture text,5160,okay,606,51,60,shortcut,you can insert a video a layers,ctrl c ctrl b,um,foreign,uh,opacity,blur,is a six minute video okay so by the way,tick tock only allows,a,maximum of one meaning one minute or,thirty seconds so ikaka,foreign,optimize by the mis
Let's move on to the first section of tiktok ads philippines
HOW TO MONETIZE ON TIKTOK (PHILIPPINES) WITHOUT TIKTOK LIVE, KUMITA AKO NG 50K IN ONE WEEK 😳
HOW TO MONETIZE ON TIKTOK (PHILIPPINES) WITHOUT TIKTOK LIVE, KUMITA AKO NG 50K IN ONE WEEK 😳
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besok pagi before that impacts on,Instagram YouTube dan Facebook memang,maggot666 having to be able to tektok,lifetime Of Life Of Life semua sahut Nah,aku nang oke memang ABRI,dibilangnya mengetik ethnotek tokadde,Enim on a Strongest Khoirul make up,bandot tua values wedding venue vanung,apa ngomong-ngomong angin-anginkan agen,tektok livechate additional Oke,kolaborasi collaboration and friends is,by joining AJ tektok Yan kita enjoin,Endang spread through a feeling it,something like,hai satu produk yoghurt netflix kioas,long Agan Ayu nginepin gaib link or,short Khair indobet2u.com pa-pa Anda,mengingat ytcrash ROM ayun-ayun patung,factors were in seandainya Oke Sopa anu,kaya Omega crown oke undang-undang yang,kehilangan definisi upgrade entek,tokyo-to Pro account fb itu prowheel,Sembayat beku kontak langsung maupun tak,langsung setting-an than money Account,and dance iclick meong ABG itu pro,account You will select Where it for,business account it simply because you,nih number Oke maka 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Tuhan tahu,swi
After seeing the first section, I believe you have a general understanding of tiktok ads philippines
Continue the next second section about tiktok ads philippines
TikTok Ads Step By Step Tutorial | Beginner to EXPERT in ONE Video!
TikTok Ads Step By Step Tutorial | Beginner to EXPERT in ONE Video!
imagine going back in time back to 2013,where facebook ads is relatively new and,everybody's kind of like no you should,stick with the good old google adwords,and,being able to be a part of that initial,wave where cost per click cost per sale,cost per lead and everything was cheap,in fact we don't even have to go back,that far,i feel that right now,if you're doing this right today in this,video i'm gonna be showing you how to,utilize facebook ads the right way,where you're gonna discover that the,cost per lead the cost per sale,is gonna be significantly lower than any,other advertising platform,hey this is ping jin here and today i'm,going to walk you behind the scenes to,the whole tutorial where i'm going to,log into my dashboard and show you,exactly how we create winning campaigns,where we how we started off from zero to,over a thousand dollars a day and why,this platform has got so much potential,and by the end of this video you're,going to be able to understand what,exactly does it take to build up a,winning ad campaign how to be tested how,do you scale it the right way,and generate leads and sales that is,significantly cheaper than all the other,platforms let's begin,all right so now i am in the ads manager,and you're going to see some,similarities with facebook and the first,thing that's going to happen once you,create an account is you're going to be,able to,see the advertising objective and very,similar to facebook the first thing,you're gonna do is you're gonna make,sure that,you are not gonna pay attention to,traffic app installed video views lead,gen why because all these right now does,not matter these are all for vanity,metrics the truth is,it all comes back down to conversions so,we're going to start off with,conversions okay because that's,ultimately what you want a conversion,for now what is a conversion a,conversion could be a sale it could be,an opt-in it could be a strategy call it,could be a lead right now in most cases,usually a sale and what we want is we,want to be able to train the pixel which,we'll talk about in a second to be able,to find more of what it is that you want,so depending on your sales process a,conversion is usually a sale or a lead,right in most cases so we're going to,utilize conversions first okay now,the campaign name what i normally like,to do and this is you know your a,personal preference but i normally like,to begin with the date of the campaign,with the funnel name so that i know,exactly whenever we launch different,split tests whenever we launch different,ad variations i know exactly when i,launched it together with where we're,sending people to okay so i'm gonna,utilize for the example of this one i'm,just gonna leave it as default but,that's not normally how i name my,campaigns and then i am going to,continue,now,i'm also gonna walk you through what i,wish i knew when i was first starting,out when it comes to tick tock ads,versus other platforms the first one is,first of all don't expect things to move,quickly like facebook right facebook,obviously has you know matured over the,years reviews are done very manually and,like on weekends i feel like there's,nobody working at all so nothing gets,approved over the weekend and,optimization is significantly lower so,you have to be patient with the platform,you can start small first okay so the,next thing that's gonna happen over here,is you're taken to like the ad group and,in facebook terminology this is like,your ad set right so over here you'll,notice it says tick tock pixel okay and,right now you can see that i have a,pixel uh created now what is this very,similar to a facebook pixel you want to,be able to create a pixel okay and you,can do so over here right where you can,create a pixel you haven't already done,so so for me because i've created one,all i'm going to utilize is the existing,pixel so if you don't already have a,pixel installed all you're going to do,is click on this button here that says,create now what's going to happen is,it's going to take you to this place,here where you want to create a pixel,okay so all i'm going to do is i'm going,to click on create pixel,and you will see that now it asks me,first of all to name my pixel so as you,can see i've got,my name is the pixel right you can call,it as your funnel or name of your,account okay so now you have two options,it says manually install pixel code or,install pixel code by third party tool,so,i do it manually okay i feel that,there's a lot more control over here and,it's in fact a lot simpler so all i'm,gonna do is i'm gonna click on manually,create code okay i'm gonna put in a name,my pixel okay so i'm gonna call this the,test pixel so i'm once i click on next,what's gonna happen is i'm gonna utilize,the standard mode,okay,and click on next okay so there's,standard mode in developer mode,once you click on next now this over,here,is,where they give you this bunch of code,right where it says you can actually,copy the pixel code over here,so j
After seeing the second section, I believe you have a general understanding of tiktok ads philippines
Continue the next third section about tiktok ads philippines
How To Run TikTok Ads in 2023 | Setup Tutorial for Beginners - Tiktok Advertising + Tiktok Shop
How To Run TikTok Ads in 2023 | Setup Tutorial for Beginners - Tiktok Advertising + Tiktok Shop
if you still think that Tech talk is,just for dancing Trends and kids you're,missing out on a very powerful platform,and trending social media advertising,option to grow your business this 2023.,Tech talk has now over 1 billion users,and has surpassed other social media,apps in terms of downloads in a very,short amount of time specifically during,the pandemic aside from this Tech talk,has also launched tiktok shop in,selected countries and provides a,convenient and entertaining approach on,e-commerce even without a website,the last two quarters of 2022 generated,millions of Revenue in my business,because of tick tock ads paired with,Tick Tock shop,so if you also want this for your own,business or for your clients make sure,to finish this video apply what you will,learn and of course prepare to scale,your business,now let's get into it,before we hop on creating an account,let's first understand and maybe be,reminded about this crypto ad structure,okay at first basically we're going to,create a business account for us to have,access to the tiktok business center so,this is the tiktok ads Business Center,at the top and then under that we're,going to create an ad account okay an ad,account which you can access and make,ads through the ads manager,and after that after an account we're,going to create ad campaigns okay now,it's not really that much of a different,platform with meta ads because honestly,it's almost just the same only that it,has different capabilities than uh The,Meta ads now there are also difference,when it comes to terminologies just like,for example this one,um ad groups instead of AD set okay you,can see there at the top it's still,contained where you set the objectives,where you set sometimes the budget and,also here on the second level this one,this is the ad group level so this is,like the ad sets in in meta ads and in,this same ad set like level,you're going to put the targeting and,also the budget,next under those ad groups you can put,more ads,okay so basically that's just the,campaign structure in Tech talk ads you,also need to learn about the ad format,so here are the five ad formats,currently we have top view we have the,brand takeover uh desktop view and brand,takeover usually appears when you open,the app,and the next one is in feed ads whenever,you're scrolling on the for you page you,will see a video with a with an,emphasized button just like that so it's,called infinite ads and next are the,Branded hashtag challenge The Branding,effect the ones that get these ad,formats are actually those who are,already big Brands so again these are,the ad formats usually you can see the,infield ads and you can make that,especially if you are a small business,now let's create our own Tech talk,business account I already have one for,my own business but I'm going to make a,new one for the purpose of this video so,it would be better if you can follow,with me while I do the process okay okay,first one we need to go to techtalk.com,business,so this is the pickup for Business,website we're going to click create now,and I'm gonna type in my password you,can sign up either via email or via,phone I would prefer to have,um my email instead of phone for the,purpose of this video so I'm gonna type,my password,I'll repack it,okay and then click this,agree to the tech talk commercial terms,of service you can just read that after,and just sign up choose it's just for,verification which ones are in the same,shape,so it's letter L okay confirm,now there will be a confirmation email,to be sent okay,I'll confirmed now here we're going to,put our country,I'm based in the Philippines my industry,whatever my business is so I'm just,going to put here services,advertising and PR Services since I'm,making it under my personal brand but on,my other account I have actually chosen,e-commerce,for my business name I'll just put,the registered business team,but my phone number,there you go,I'll just agree to the tick tock,commercial terms of service and then,click register if you want to win a free,one-on-one consultation with me so we,can talk more about improving social,media ads for your business just like,this video subscribe and comment one new,thing that you learned from this video,provide some details about the business,okay so the business center name I can,just name this um John Cornwell and then,I'll put my time zone,describe your business I would say I'm,an agency first because I have some,clients also an activator also to,clients I just put my company name,so if you are an e-commerce business or,anything you want to run ads you can,just put I'm an Advertiser you can just,click this and then just declare um your,company name and your company website,again you don't have to build a website,for this you can have your Facebook page,or Instagram page in my case I'll just,put my own personal website there okay,and the billing information,course you need to put do you want,manual payments or you want automatic,payments
After seeing the third section, I believe you have a general understanding of tiktok ads philippines
Continue the next fourth section about tiktok ads philippines
I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)
I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)
in the last 90 days i've spent over 600,000,on tick tock ads with our clients and,every day we're migrating more and more,budget over from facebook to tick tock,and in today's video i'm going to be,covering the top five ways you can learn,from the lessons that i have after,spending six hundred thousand dollars on,tick tock ads,hello everyone my name is chase chapel,your favorite digital marketer here,let's get into this video so these are,the lessons from spending 600 000,dollars in tick tock ads and i would,have been far better off if i had,already learned these lessons in advance,or had somebody to really guide me,through the process of understanding,what it is that make tick tock ads,convert how to structure the audiences,and all of the learnings that we've had,from other platforms to be able to be,successful on tick tock ads and that's,exactly what i'm going to be doing today,is i'm going to be walking you through,the top five things that are going to,allow you to be successful with tick,tock ads from the things that we've done,after spending 600 000 on tick tock ads,so let's go ahead and jump into the,first thing and start covering some of,the things you can do to actually,increase your overall conversions and as,you can see here we spent a little over,six hundred thousand dollars on testing,this far just in the last 90 days that's,about 148 million impressions from that,amount of spending about 2 million,clicks overall and so let's go ahead and,go over the tick tock adds creative best,practices so number one is videos with a,duration of 21 seconds to 34 seconds,have a 280 percent lift and conversion,yes you heard that right 21 seconds to,34 seconds if you literally just have,tick tock ads that are at least 21 to 34,seconds long,you automatically have a competitive,advantage over other tick tock,advertisers and the reason for this lift,and conversions is because that's enough,time for you to deliver information in a,concise way to the actual consumer that,might be purchasing your product or the,business that might actually be you know,choosing to work with your service and,you want to time it between 21 to 34,seconds you don't want it to be overly,long you don't want it to be overly,short,so definitely try to be within this,range because you are going to see much,better conversions by doing so and this,is data that ticktalk actually has from,you know hundreds of thousands of,advertisers that are actually already on,the platform and we're seeing this with,our results too videos that are between,21 to 34 seconds do actually convert,better,and we also see that the 9 16 aspect,ratio does help with lifting conversions,that is vertical video y'all you'll want,to make sure you have vertical video you,don't want to try to apply square video,and have these black spaces in between,the actual video you want to make sure,that these videos are actually vertical,tick tock is a vertical placement so you,want to make sure your content actually,fits for tick tock so make sure you have,a 9x16 aspect ratio in your actual,videos that is simply filming on your,phone that's the best way to do it to,actually keep the vertical video in,check and that resolution is actually,going to be higher and that actually,leads us to the next point if your video,is actually above 720p you're going to,see a 312 lifting conversion so if you,just apply these three things you're,going to see you know 280 lift and 91,left and even up to a 312 percent lift,in conversions by having hd video if you,upload a very low quality video the back,door is this you're likely going to get,much less conversions than other,accounts would and if you have ads that,are actually converting now with a low,quality video well if you just upgrade,the quality you could be seeing much,better conversions at the exact same,cost the next thing is number two and,that's tick tock user generated content,this is very big because you have,branded ads and you have spark ads,branded ads are essentially what you see,here this is an ad by go clove and you,know their shoe brand and they have,these actual you know branded outline,where it has the colors of their blue,they're green and the actual ad and it's,very branded and when you come across it,looks very much so like an ad these,types of ads do work to some degree and,you know do have good conversion rates,depending on you know how they're,actually flexing their brand and,actually driving you know consideration,and actually having people make the,conversion based off of what's actually,in the actual ad and you can see has 57,likes you know people are commenting,that they are interested in the product,which is a good thing but overall we're,seeing much better results with tiktok,spark ads and ugc content where we're,actually using user generated content in,the ads and that is a form of raw video,and user generated content is,essentially content that is created by,people or users instead of brands or,businesses now you can have pe
After seeing the fourth section, I believe you have a general understanding of tiktok ads philippines
Continue the next fifth section about tiktok ads philippines
TikTok Ads FULL Beginners Guide in 20 Minutes (PROFITABLE TikTok Ads)
TikTok Ads FULL Beginners Guide in 20 Minutes (PROFITABLE TikTok Ads)
hey there andrew here hope you're all,well today we're going to learn how to,use tiktok ads effectively something i,haven't yet spoken about,on this channel so naturally you're in,for a value-packed one today,last year 74 of marketers,and businesses had no plans to invest,into tick-tock ads according to,a social media marketing industry report,so you're already two steps ahead of,your competition,watching this tutorial we'll be going,over five things today,why should you use tick-tock ads,examples of winning tick-tock ads,account setup tick-tock pixel setup and,creating,your ads as usual i'll leave timestamps,for all five sections for your,convenience and,any tools or resources i mentioned,throughout the video,i'll leave in the description box below,so go ahead and check them out below,so why should we use tik tok ads i mean,there are so many other ad platforms out,there right now,but because tick tock is so new there's,definitely pros and cons but let's go,over why you should use tick tock ads,and i'll be talking to also the,downsides of tick tock ads throughout,the video,arguably one of the biggest reasons,though to use tick tock ads is because,it's currently a,platform that is relevant in the world,of social media marketing it's really,important,to stay ahead of the curve and,experiment,within reason with new tools tick-tock,as is,exactly that it's a new and relevant,platform as of right now,tick tock ads has an extremely engaged,user base but this,may change in the future tick tock was,the most downloaded app on the apple app,store and has 2 billion total downloads,across apple,and google's app store now obviously,this doesn't mean,anything if the users aren't actually,engaged,but 9 out of 10 tick tock users access,the app,on a daily basis and spend on average 52,minutes on the app per day be careful,though because the cost per click of,tick tock ads is extremely high right,now,in comparison to let's say facebook ads,or snapchat ads,so the barrier to entry to just,experiment with tick-tock ads alone,isn't exactly low that being all said,it's worth at the very least,experimenting with tik-tok ads you can,use tick-tock ads to grow your business,get more customers leads or even just,grow your tick-tock profile and get,your engagement and following up in the,next few sections i'll show you a simple,strategy you can use to see if tiktok,ads works for you,and your business okay so before we jump,into creating our tick tock ads,if you're enjoying this video tutorial,so far be sure to give this video a,thumbs up,and also subscribe to this channel if,you're looking for more lessons around,digital marketing e-commerce and general,online business,i've got my phone here and before we,jump into those talk ad creation,i want to go over winning tick tock ads,you know,tick tock ads that actually work well on,my phone here i'll also leave it on,screen so you can,follow along and break down why exactly,these ads,actually work so well so let's start,with the first one and the first one,is a slurpee ad from 7-11 i believe,so as you can see here you've got your,standard,dancing tik-tok here with a brand and,product,integrated into the video so,you can see in the caption they called,it the slurpee,shimmy and the point here is to create a,social dance that gets picked up by,other tick tock users and becomes tied,you know to a product if the dance gets,picked up by a whole load of users well,the product also gets picked up too the,product being a slurpee in this case,if you have the creativity and the moves,you know this is a great way to promote,a brand or product but creating a,dance that goes with it but i know this,isn't for everyone,personally not my cup of tea so let's,move on to the next example,so the next example with this one it's,also straight,pretty straightforward they have,literally just,shown their apparel products overlaid,with a popular song and they've added a,direct,call to action button as part of the ad,which i'll show you how to do,later in this tutorial they have a,buttload of likes,at 200k plus for this specific ad alone,which means they most likely,ran an engagement campaign on tick-tock,but the point here is you don't always,need to have a really fancy you know,dancing tick-tock video to succeed so,this is an example of an ad that works,and it's just a very,simple uh you know apparel video the,next one is,from nike this one's pretty interesting,have you watched this,you know ad loan by itself you're,probably going to wonder,how the heck is this working how does it,drive customers to,buy anything or do anything wouldn't,blame you but,what's going on here is also genius and,can drive virality the goal here is to,get,as many users to repost this as a duet,as you can see here they've reposted it,you know they've got some,engaging dancing going on more people,that repost this as a duet the more,eyeballs,that see this ad and the more traffic,that comes through to your website,so as you can see here with tho
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How to Run TikTok Ads 2022 | Grow Your Business With TikTok
How to Run TikTok Ads 2022 | Grow Your Business With TikTok
in this tick tock advertising tutorial,i'm going to show you exactly how to run,tick talk ads for business so you can,get more traffic more sales and more,customers on what is arguably one of the,greatest advertising opportunities,available right now and that's true,whether you're doing e-commerce or drop,shipping you have an online business,you're a local brick and mortar store,you're a creator who wants to grow your,influence or pretty much anything else,you can think of this is because at,least right now while tick tock ads are,still relatively new and undiscovered,you can tap into a market on one of the,fastest growing social media sites on,the world with over one billion monthly,active users and with eight new users,joining tech talk every single second,pretty much doesn't matter who you serve,you're likely to find a large portion of,them right there on the app and actually,let's talk about that for a second,because the age thing is usually the,biggest objection people have to,advertising on tick tock and that's cool,i get it after all when tick tock first,came on the scene it did appeal to a,younger demographic but that's how every,social media platform works and will,continue to do so well into the future,it starts young and then it ages up over,time i mean hey there was a time not,that long ago when facebook was only,available to college students and now,the average age of a facebook user in,the us is 40 and a half years old so yes,if your target market is gen z then tick,tock is obviously a no-brainer for your,business especially now that tick-tock,has surpassed instagram in regards to,popularity among gen z users but a,recent report by hootsuite found that a,tick tock ad could potentially reach up,to 50.3 percent of adults in the us a,total of 130 million 962 000 and 500,people that's a lot of people and tick,tock was the most popular app downloaded,in 2020 and 2021 and yes while the,majority of people do go to tech talk,for entertainment it's not all fun and,games according to tick tock's what's,next report topics related to investing,cryptocurrency and all things finance,grew 255 last year and there's also an,active and rapidly growing personal,finance community on the app and as for,whether tick-tock ads are worth your,time or not from a business perspective,consider this tick-tock is now the,number one app for driving consumer,spending beating out tinder for that,number one spot and it just keeps,growing from there last year consumer,spending on tick tock increased by 77,up to 2.3 billion dollars and the best,part of tick tock ads is that you're,able to tap into all of this market,without spending the time and energy on,a longer term organic growth strategy so,let's dive into the details on how to,make that happen now,tiktok ads operate like pretty much any,other kind of social media ad so if,you've run facebook ads or instagram ads,or google ads or youtube ads before the,whole process is going to look pretty,familiar that said there are a few key,differences when it comes to setup and,targeting and placements and designing,your overall ad for maximum,effectiveness i'm going to go through,this pretty quickly so feel free to,pause,as we go along or don't be afraid to go,back and re-watch it again as you go,through the process setting up your ads,for yourself step one is obviously to,create a tick tock advertising account,which fortunately is incredibly easy all,you need to do is go to get,started.ticktalk.com,click start now and then enter your name,and your email and your other details in,order to set up your account step 2 is,to create and install your ticktalk,pixel the way to do this is once your ad,account is set up simply go to your ads,dashboard then click on assets then,events then create pixel a pixel is,important because it enables you to,track conversions and different events,on your website not to mention then,being able to use that data to create,custom audiences on tiktok ads manager,who you can retarget in the future it,also helps to improve your tiktok ads,performance by optimizing your ads and,delivery to only be shown to those,people most likely to take action once,that's done you're pretty much ready to,get started creating your very first,campaign so click the create a campaign,button and then choose your objective if,you've run facebook ads or instagram ads,before this is going to look very,familiar and just like with facebook ads,the objective that you're going to want,to optimize for 90 of the time is,probably around conversions essentially,this is optimizing your ad in order to,get someone to take some kind of,specific action whether it's to make a,purchase or to complete an application,or to download a lead magnet to keep,things simple today though i'm just,going to choose video views give it a,name of adam's tick-tock tutorial,it's very original i'm going to leave,the split test feature off for now but,this is definitely something you're,going to want to do when you se
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TikTok Ads vs FaceBook Ads ($1,000 Experiment... Who Won?)
TikTok Ads vs FaceBook Ads ($1,000 Experiment... Who Won?)
tick tock ads versus facebook ads,which one is the clear winner what,should you be doing,is tick tock ads and the platform,crushing it right now,is it the worst thing ever in this video,we're gonna find out,so a couple of weeks ago i shot a video,together with you guys,showing you exactly how i was setting up,our first ever tick-tock,ad campaign together remember that so,once we created that ad as well as the,creatives,when we ran the ad some of you asked so,what happened so this,is what happened okay today in this,video i'm going to walk you through an,exact apple to apple comparison meaning,we literally took the same ad put it on,tick tock and we took the same ad,and we put it on facebook by the end of,this video you will know,exactly what it is that you should be,doing and exactly what you should not be,doing,when it comes to tick-tock ads so let's,talk about,what happened the numbers which is the,winner,and you're gonna be able to see exactly,what it is that you need to be doing,i was really curious like are they gonna,buy are they not gonna buy,are they just a bunch of kids are they,gonna have my ideal audience so let's,take a look and first talk about the,numbers okay and into,to understand how numbers work i'm first,gonna head over to the whiteboard,i'm gonna walk you through exactly what,it is,that we did first before we take a look,at numbers okay so real quick,what were the traffic and the audiences,where were they headed the example,that's gonna be utilized over here,is a webinar funnel so a webinar funnel,that,we sent people to this the first step of,the funnel was,registering for the webinar,and then after they registered for the,webinar this would be the webinar,confirmation page,and after they register for,it that is when they would,attend this live webinar,and after it's live this was an,automated webinar,um and after they attended that is when,they would head over to the checkout,page right so a simple,four-step typical webinar or,presentation funnel,so what we did was we created,an exact ad campaign with the same ad,creatives same video one on facebook,okay and then the next thing that we did,was we ran the same thing with the same,video same write-up same,ad creative on tick-tock okay which is,basically,the thing that we did together if you've,watched that video where we were,creating that tick-tock,video together and this ad over here,sent people to this,funnel okay so let's take a look at some,numbers,now that we understand the big picture,of the sales process,so on the screen you will see that this,ad campaign this is literally a new ad,account right so i'm literally,discovering this together with you guys,so that you can learn through,my mistakes and you don't have to go,through the usual trial and error,and you can see that on this,five day window we have spent about 2,600 now this is in ringgit malaysia is,the ad account where we created so for,those of you outside of malaysia that's,about 800 us dollars converted no wait,that's about 650 700 right,so in this five day window i'm gonna,walk you through the pros and cons and,some of the things that i discovered,i'm doing this okay let's talk about,pros and cons first,advantage of doing and setting this up,is that you will see it's actually very,simple to use and it looks like,facebook right the entire setup,literally looks like facebook so if,you've ever done facebook ads you'll,know that it's exactly,like facebook ads where you have to,campaign ad group and ads,okay so so that's like the first,advantage so you pick up really,easily if you've ever utilized uh,facebook ads before that being said,you also see that the targeting is also,very similar facebook,it's just based on interest broad,look-alike and,ultimately if you take a look at this,number here which is the most,important number you can see it says cpa,now what is cpa it's basically your cost,per action,how much did it cost you to get a,specific action now this action could be,a sale it could be a lead it and in this,case here because of the,the funnel that i showed you this the,action was basically registering,for a a webinar okay so this is,basically about,eight dollars okay so heading back over,here,we can see that the action that we set,the conversion,for tick tock is approximately,eight dollars and by the way if you stay,till the end of this video you'll know,exactly some of the things that should,be doing and shouldn't be doing so make,sure you watch the entire video,it's gonna save you a ton of money when,it comes to running these ad campaigns,profitably,so the next thing that we need to do to,make sure that it's an,apple to apple comparison is we went,over to facebook and here's the downside,of tick tock right now it's it's really,weird but because,they literally just started to roll this,out,you can it sounds ridiculous i know but,you can literally only target the people,that you created your ad,account in yes i know it sounds like,they absolutely hate money,so that m
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