no that's not what we're doing here,today,today is about viral tick-tock,and utilizing the viral videos from,tik-tok to run as good compelling ads,ads that is shareable likable,viral by going to tick-tock to get ideas,now this,is a new technique that i've been,utilizing and i wanted to be able to,share with you how you can actually,utilize tick-tock,without the fancy or weird dancing i,don't know about you but those kind of,movements,make me really uncomfortable but i'm,going to be showing you how you can be,able to use tick-tock,without the silly moves without the the,the all the fancy production without any,of that,you're gonna be able to see why by the,end of this video there's,just so much opportunity on tick tock,right now not by posting the videos,but by getting ideas and creatives from,tik tok,and how you can extract that and utilize,that in your market,even if you could be in a serious market,even if you could be in,plastic surgery you could be in real,estate by the end of this video you're,going to be able to see how you can,utilize tick-tock,to get one of the best most compelling,viral video ideas,that can be utilized in your ads and i'm,gonna be showing you behind the scenes,to a coaching call that i did to show,you how you two,will be able to do that,one of the things to give you guys a,glimpse before i even begin,is basically add creatives creating ads,that's more interesting,more engaging um and one hack,that i have been utilizing to create,more effective,and engaging ads is basically this one,of the things that i've been doing is,i have been going on tick tock to see,different,music videos that is viral so what does,that mean it means that i would go on,tick tock,to look at videos that's being served to,me on my,for you page okay the for you page is,like the instagram explorer page it's,like the facebook watch,it's the the algorithm feeding you what,they think,you would be interested in what i would,recommend if you're not active on tick,tock,just follow a bunch of people in your,market in industry and,because of that tick tock will start to,see what it is that you like,and they'll try to serve you more of the,stuff based on what they think you like,one thing that i realized made it good,is that it gives us,a framework to see what,is converting and what works and you,will see,that on tick tock there are a lot of,people in serious markets,plastic surgeons chiropractors,that is crushing it on tick-tock not by,doing,stupid dance moves but by creating,content,that is relevant to their market but,my my goal for you guys here is to help,you,walk away from today's session with,one great ad utilizing the framework,that i'm literally using right now based,on,like literally how i spent my day today,okay so choose your character is where,you know it's got a lot of different,themes to it it could be like different,different bartenders different work from,home moms,different ways to wear your mask but the,theme of it,and based on the song it sounds like you,know choose your character so,the market that i'm in it's like you,know choose your marketing guru right,choose your,the style that that resonates with you,okay so this is something that i've been,working on,a lot which is basically not not about,creating videos on tick tock,but rather use utilizing tick-tock,music and themes that is,proven to be viral and shareable and,engaging,and utilizing that as an ad,so how can i connect it to my offer so,if the video is,on choose your guru types i'm gonna,think about what's the story because,that this video is gonna be posted on,facebook when people are scrolling,this is what stops the school this is a,great scroll stopper,but on its own it's not gonna make money,so how can it make money it can make,money,if we can link it with the offer well so,how can we,link this to the offer by having a story,so imagine if somebody is scrolling on,facebook,and they're scrolling scrolling,scrolling and all of a sudden they see,that ad,which is this 15 second choose your guru,video so,it's a great pattern interrupt they're,watching this video,they're engaged but it doesn't mean,anything so now what i need to do next,is to think about what's the right up,and what's the story that connects to,this hook,so for example if the hook is having,different type of gurus,the story would be ultimately there are,a lot of different,teachers and gurus and marketers out,there with different personality types,and you gotta find a method that,resonates with who you are your,personality,and double down on that okay so so that,could be the story,right we all have our own unique way,that could be polarizing,that could be eccentric that could be,weird that could be funny,so that's a story right many different,type of guru types and,i would love to be able to help you tell,that story,that angle in a unique way that,fits your character and if you would,love to be able to do this,in a way that is authentic that is true,to you,then right offer call to
Let's move on to the first section of tiktok app video ads
How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)
How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)
what's up guys jordan here today we're going to
be going through tiktok ads step by step the a to ,z everything you need to know to launch your first
ad on the platform today now we're currently using ,tick tock in our marketing agency the affluent
agency and we're generating a ridiculous amount ,of new revenue for our clients at the moment using
the platform i cannot wait to bring this to you ,guys today it's been a long time coming i've got
a presentation ready for you we're going to jump ,onto it in a second but before we do i want
to announce a quick competition on this video ,now for every one in 100 people that comment down
below with their goals for running tik tok ads ,right now i'm going to give you the chance to
win a completely free strategy call with me for ,an hour where we'll run through anything you want
to run through we break down your strategy how you ,can increase your revenue how you can increase
your roads on whatever platform you're using ,we're gonna jump on that call we're gonna make
that happen for you so enter that competition ,let's get started with this no bs implementable
training but do me a favor stop what you're doing ,right now whatever it is shut down your tabs take
some notes and pay attention and take action on ,what you learned today let's get started okay
so tick-tock ads training first of all let's ,start off with some data we need to understand
the opportunity here now tik tok was the most ,downloaded app in 2020 with 850 million downloads
okay tiktok has 1.1 billion active users worldwide ,with 90 of users using the app multiple times per
day so we can get ourselves in front of our ideal ,customer multiple times a day on average now as
of january 2021 tick tock raked in 128 million in ,user spending marking an increase of 380 from its
january 2020 revenue so it's growing year on year ,almost 4x in user revenue now take top ranks
as the second biggest app in consumer spend ,above youtube disney plus and netflix this
is probably the uh the biggest stat on this ,screen ranking above youtube and netflix in
consumer spend is absolutely ridiculous so ,it's a monumental opportunity for people and
businesses to sell their products on the platform ,how many times have you spoken to someone they've
said ah i found that product on tick tock it's ,happening a lot these days so let's jump on to how
you can actually make the most of that so this is ,the tick tock ad structure so at the top we have
tick tocks ad manager then we have ad campaigns ,we have ad groups we have ad creative and then
landing pages to break these down one by one tick ,doc ads manager is where you manage your ticktock
advertising account similar to the facebook ,ad manager now a ad campaign is the foundation
of your ad so we're setting up our advertising ,objectives and formats we then have ad group which
is target audiences ad placements budget and the ,bidding then we have the ad creative which is
the text and the video that will appear on our ,apps what we're physically seeing then finally our
landing page and this is the destination url that ,we are driving our potential customers too this
is the place where they will actually buy our ,products or service so when you actually have your
tick tock ad account up and running this is kind ,of what the format will look like we have our ad
manager at the top we have campaigns beneath that ,then inside an ad campaign we would have multiple
ad groups so we'll be testing out multiple ,audiences and inside those audiences we may even
be testing out multiple different ad creatives ,as well so what are the actual creative the the
creative formats that we can use on tick tock well ,we have top view on the left hand side here which
is like a full-size video which shows up when we ,launch the app we don't have brand tank takeover
now these are the most expensive tic toc ads and ,very large brands use these and again these come
up right at the start of launching the app and it ,takes over the entire screen then have in feed ads
this is what we're going to be going through today ,and what most businesses are actually using
to generate the most revenue from tick tock ,we have branded hashtag challenges so if we
want to launch a challenge on the platform and ,then finally branded event so we want to have our
own branded stickers on uh on tick tock itself so ,people can use them when they're creating their
own content but as i said in feed ads it's the ,ad format we use for our tiktok ad clients
at the affluent agency and we're literally ,generating hundreds of thousands in new revenue
from infeed ads alone so that's what i'm going to ,show you today so without further ado let's jump
straight on to the tick tock advertising platform ,okay so the first thing we're going to do is
go over to ticktock.com forward slash business ,i'm just going to zoom in here so you can see
every
After seeing the first section, I believe you have a general understanding of tiktok app video ads
Continue the next second section about tiktok app video ads
How To Create Viral TikTok Ads (Step-by-Step)
How To Create Viral TikTok Ads (Step-by-Step)
let's face it whether you're a drop,shipper brand owner agency owner or,freelancer if you're not taking,advantage of advertising on tick tock,you are missing out on some serious,games most people who start advertising,on tick tock whether that's organically,or using the paid tick tock ads manager,seem to think that there is some sort of,winning media buying strategy that's,just going to have them getting insanely,low cpms or single-digit cpas as you can,see brand right now is at 25 000 in,sales for this month and the month has,just begun,but after scaling a brand new brand to,multiple six figures per month using,tick tock ads and spending hundreds of,thousands of dollars on the platform i,can confidently tell you that the only,thing that you need to do insanely well,is the creatives,the platform is so fast-paced people on,it have the attention spans of a,goldfish telling you right now the only,way to succeed,is to create content consistently that,sets you apart from the rest,so today you're going to learn for free,exactly how i create high converting,viral tick tock ads to promote my,e-commerce products and services that,work for both posting organically and on,the paid ads managing platform as well,but first i don't want to just shovel,this information down your throat,without showing you any real-life,examples so i actually found a wow,factor product to sell this summer,ordered into my house and then went out,and shot viral organic tick-tock ads,with it and just before we get started i,do want to announce the weekly giveaway,to win a custom-built shopify,dropshipping store built by my team here,at outright,three simple steps to win all you have,to do is smash a big like on this video,comment something insightful down below,and go ahead and subscribe to the,channel those three things you're,automatically entered for your chance to,win and the winner will be announced in,my next week's video and while you're,down in the section below the first link,in the description is actually a link to,book a discovery call if you are,interested in seeing how my team here at,econ can help you with your e-commerce,goals this year all right so recently i,attempted a zero dollar dropshipping,challenge with a wow factor product that,i could promote purely organically using,the power of tik tok so that i can show,you firsthand exactly what i do to,promote my businesses now before i start,revealing all the secrets to creating,viral high converting tech talks to,promote your brand i just want to show,you a few of the ads from this challenge,that performed very well so you can get,an idea of what it is that we're going,to be talking about now i won't go,through every single one we actually,made 10 different ads on the one shoot,but i'll show you a couple of them and,perform quite well on the challenge,which by the way if you do want to see,the full challenge video i'll leave a,link to that video somewhere up here my,bro got new shorts so we went to the,beach for a photo shoot,then he showed me the reason he bought,them,gonna go buy myself a pair for the,summer now,so the product i was selling was as you,guys could tell the color changing swim,shorts was a pretty popular drop,shipping product over the years on,facebook but i figured it needed some,love on tick-tock it had all the right,elements and that wow factor that'll,catch people's attention in the first,couple seconds so that's exactly what i,did and all i did was i went out and,grabbed my friend to use as the model,you can do that if you have a friend or,family member who would fit with what,you're selling just simply ask them you,know maybe pay them a small amount of,money and go up and do a little shoot,with them so now that you have an idea,about what i'm talking about don't worry,you don't have to shoot all the content,yourself i'm going to talk about that as,well let me start showing you how i did,this and how you can get other types of,content created for your brand as well,and the keys to what i do for promoting,all my brands and finding success on,tick tock both organically and paid,right now all right so first things,first before you even think about,creating an advertisement on tick tock,you must understand these two things,first one is that you really need to,understand your customer and the,audience okay so who's your target,market who are you appealing to what,types of content do they want to see on,the platform etc etc next thing is you,want to make sure that you're planning,your pieces of content out to be,somewhere between 8 to 15 seconds long,remember when i said people have the,attention spans of a goldfish on,tick-tock that's entirely true so i,found if you go over this time limit,your watch time is likely going to,suffer which is going to lead to,decreased performance in your ads now,starting off with what not to do here's,a couple examples of ads that just,wouldn't work okay and big brands make,these mistakes all the time not only on,tick tock but just
After seeing the second section, I believe you have a general understanding of tiktok app video ads
Continue the next third section about tiktok app video ads
How To Create High Converting TikTok Ad Creatives (FREE COURSE)
How To Create High Converting TikTok Ad Creatives (FREE COURSE)
tick tock ads are starting to become,really popular in the digital marketing,community and it only makes sense as to,why so many brands are literally,switching over from facebook ads,snapchat ads youtube ads and literally,going to tick-tock because there's so,many conversions happening on the,platform and with all of that attention,gives you lots of opportunities to be,able to get sales with tick tock and,that's exactly what we're going to be,covering but most brands and businesses,are missing this one key mistake that,they continuously make and i want to be,able to show you exactly what you can do,to be able to get high converting tick,tock ads,what's up y'all it's chase chapel here,your favorite digital marketer and we,literally cover content online and help,some of the biggest brands and creators,in the world that you know and follow be,able to generate successful results,using facebook ads and tick talk ads and,even google ads online,and we literally have hundreds of,students taking our online trainings and,programs where we have 600 plus six and,seven figure earners who have literally,taken our trainings and been able to,scale their actual brand or business,using these platforms and by the way if,you haven't already make sure to like,and subscribe because it truly does help,the algorithm so let's go ahead and get,into this video,all right so we're going to be covering,high converting tick tock ads and we've,literally spent 600 000,on tick tock through testing this far in,the last 90 days on the platform and,literally all of our insights in today's,video are recommendations we're making,purely based off of data none of our,personal opinion is in this video it's,100 backed by the actual science and,data that we see with the testing that,we're actually doing on tick-tock with,our platform and being able to,understand what makes the most sense for,our clients business and being able to,generate them results and through that,we're able to identify what tick-tock,ads are really converting best and be,able to give those insights to you so,that way you can be successful as well,you can quite literally see that the 600,000 that we've spent in this amount of,time has literally generated over 147,million impressions 2 million clicks and,we're literally getting cost per clicks,of 30 cents a click these days that is,far and few between on other platforms,so you can definitely see the,opportunities that you have on tick tock,alone so let's go ahead and go through,some of the ads that actually don't work,on tick tock and what we're seeing so,these are just some examples of tick,tock ads that don't work there's a,common misconception that people have,it's that they're running facebook ads,they're getting good results and then,they want to use the similar content,that they have there on tik-tok because,they think it's just copy and paste and,to be honest with you it's not like that,using images or gifs on your actual,tik-tok ads are not going to increase,your conversions if anything it's,actually going to decrease your,conversion rates and actually raise your,overall cost per cpm,and you know you don't want your actual,tick tocks to look like ads and a big,motto that ticktock has is make tick,tocks not ads and that's the main,premise here you don't want to be,creating content that looks like this,where you have these overlays or these,big call outs of the you know specific,offer and like red you know these red,circles here or having you know the,branding on the side of this those types,of ads just don't work on tick tock,people scroll right past those you want,the content to look native you want it,to feel like user generated content in,fact i'm actually going to be covering,ways you can get ugc later in this video,but specifically right here you want to,make sure to avoid you know templated,content even some of the biggest brands,in the world have fault prone to this,where they actually you know use the,branding and they use these basic videos,and while they get engagements they're,not really resulting in conversions so,if you're really looking to drive actual,sales and increase your actual,conversion rate and get more people to,actually convert from seeing your videos,and feel that they're actually a part of,the brand then you're going to want to,create tick-tock ads that are actually,native on the platform and have these,key conversion metrics driven behind,them and so these are just some examples,of tick-tock ads that do convert you,want to focus on actual vertical video,and fast cut you know jump cut videos,that are you know no longer than one to,three seconds per clip maybe,six seconds at the absolute most we're,actually clipping throughout the video,so that way you can keep people's,attention throughout the actual tick,tock tick tock is very fast-paced and,you want to keep that you know flow,going so people stay engaged and this,allows you to deliver way more,information about your product or,service in a much s
After seeing the third section, I believe you have a general understanding of tiktok app video ads
Continue the next fourth section about tiktok app video ads
Best TikTok Ad/Brand Campaigns You Should Know
Best TikTok Ad/Brand Campaigns You Should Know
hey everyone welcome back to filmora mvp,youtube channel today we will introduce,you to top 10 tick tock ads tick tock,brand campaigns examples worth looking,at,then let's get started,netflix wins with user generated content,netflix is the second most followed,brand on tick tock it has a massive pool,of original content such as interviews,with actors humorous skits and video,clips from the latest shows,averagely three posts per day gain over,1 million followers monthly their user,generated content has worked very well,the hashtag what's your power ar branded,effect got used by over 112 000 people,it is likely the most significant amount,of ugc for any brand on tick tock so far,elf cosmetics sets trends with tick tock,live,cosmetic brand elf is a front runner in,the best beauty brands on successful,tick tock campaign examples it is one of,the first beauty brands to market,through tiktok the beauty brand recently,created an nft collection that promotes,cryptocurrency and the group launched,its twitch channel,amazon track sales through tick tock,ambassadors,amazon is the third most hashtag,challenge brand on tick tock they,recognize influencers potential which is,why they partnered with over 40 micro,and mega influencers in a single amazon,fashion campaign as one of the best,tiktok campaign ideas to carry their,hashtag pajamajam challenge to the next,level,gymshark sets the bar for fitness on,tiktok as an early adopter,the brand posts high quality videos,consistently and has a good,understanding of its audience's desire,it shares workout videos motivational,content and a solid mix of memes which,have helped them earn over 3.3 million,fans on tick tock,marc jacobs perfects tick-tock duets,marc jacobs mastered the art of,tick-tock duets and tick-tock brand,campaigns and propelled it to be one of,the most followed brands on tick-tock,the company launched branded hashtag,challenges in the form of tick-tock,adverts and each time the tock duet,feature is utilized their hashtag,perfect as i am campaign which,constituted duets with ricky thompson,and other three influencers in summer,2020 end it with 10.4 billion views the,challenge aimed at encouraging self-love,celebrating pride and individuality,three massive tick-tock influencers jojo,siwa bretman rock and ricky thompson,were featured,over 13.7 billion views and more than 2,000 ugc accumulated from their campaigns,duncan warms up to gen z with charlie,dimigio,duncan is undoubtedly one of the best,food brands on tiktok it has more than,21 million likes and over 3 million,followers its popularity with gen z on,tick tock comes from their endorsement,with tick tock star charlie demilio in a,smart move a long-term sponsorship with,charlie solidified their influence since,she was already a proud duncan patron,duncan beverages appeared in over 120 of,her tick tocks mostly unsponsored,products,flighthouse is a content powerhouse,the most followed brand account on tick,tock is flighthouse running one of the,successful tick tock campaigns it has,over 30 million followers and it,specializes in producing viral social,media content especially on tick tock,videos from this brand have more likes,than any other branded account ranking,it fourth amongst the most linked,accounts on tick tock for comparison,flighthouse has over 1 billion more,likes than michael lee a tick tock star,with 50 million followers so far,flighthouse has produced 4 300 tick,tocks a greater content volume than any,other brand on the app,readable bolsters brand awareness with,suspenseful footage,red bull is one of the largest branded,content producers with over 2,60 videos which is much higher than,charlie dimiglio and addison ray its,consistent unique and humorous content,helped the brand receive around 1.2,million likes on tick tock every month,they share a hilarious flop for every,terrifying trick,the trick has far been effective at,ensuring their audiences still has,attention for them,blue diamond almonds shows brand it's,not too late to try tiktok blue diamond,almonds brand hasn't been presented on,tiktok till june 2021 this time they,launched an enticing food challenge that,highlighted their new line of spicy,almonds after partnering with three food,influencers the hashtag 28 extremes,challenge got promoted the sponsored,video with food creator at colin creates,received 322 likes and over 10.1 million,views thus becoming his most viewed,video ever so far it has received over,11.6 billion views,dick's sporting goods makes a game time,decision with tick-tock ad features,dick's sporting goods does not have the,most considerable tick-tock presence as,it only has around 42 100 followers,until they launched their first branded,hashtag challenge hashtag new fit felin,involved six influencers and inspired,1136 pieces of ugc it came to pass,without using any branded effects they,utilized tic tock's branded effect,option during their second campaign,welcome back the campaign had,accumulated 7020 ugc despite being
After seeing the fourth section, I believe you have a general understanding of tiktok app video ads
Continue the next fifth section about tiktok app video ads
5 TikTok Video Ideas For Your BUSINESS
5 TikTok Video Ideas For Your BUSINESS
Smartphone, $1,500. Laptop, $2,500.,Latest haircut, $300. Being
an early adopter on TikTok:,priceless. So,,you want to be one of the first
mover and shakers on TikTok,,but you have no idea what
videos to actually post,,especially as a business owner so that
you actually grow your business. Well,,you're in luck because in today's video
I'm sharing with you five TikTok videos,that you can create for your
business to actually grow it.,And stay tuned until the end where I'm
going to share an embarrassing dance,video of myself.,So the first type of TikTok video you
can create for your business is what I,call Yup, Nope. Let me
show you an example.,Nope, Yup, Nope, Yup,,Nope, Yup, Nope, Yup.,So the idea here is you go ahead and
film yourself doing the yup, nope thing.,And then on screen you pop up text
where you're saying yes or no to certain,things about your world.,Now of course you're not going
to make it all about business.,Make some of it personal too.,But this video is a great way for people
just to get to know you a little bit,more. I've made my very own Yup,
Nope video, so check it out.,No, Yup, no, yup, no, yup, no, yup.,The second type of TikTok you can make
for your business is what I'm calling the,before and after story. So
it's pretty straight forward.,You're just going to film yourself
alongside a song that you really like.,And then using the text on screen,,you're going to illustrate what your life
was like before your business and what,it's like after. So I found an example,
and this is what it looks like.,So the idea with this one is for your
followers to get to know you in 15 to 30,seconds, like we're talking
really succinct. That's
the whole point of TikToks.,So you really need to distill
your story down quickly.,So one to two sentences of where you were
at before and then the transformation,that you've experienced because of your
business, your product, your service,,whatever it is that you're
offering. I gave this one a shot.,So here's my example.,The third type of TikTok is
called get to know me. However,,this one's a little bit
more like answering a common
misconception that people,have about you or your business.,So if there's a question you get all
the time or there's a common belief that,people have about you that's wrong.,This type of TikTok is perfect for
you to set the record straight.,Here is an example of the
get to know me TikTok.,And of course I've made my
own version of this TikTok.,So go ahead and watch
this and get to know me.,The fourth type of TikTok for your
business is jumping on what's already,trending. You might not know this,,but there is a discover page on TikTok
similar to the explore page on Instagram.,So I recommend pulling up your TikTok,,hitting the discover tab and check
out what hashtags are trending.,So right away I see something called
maple syrup day could be really relevant,for me as a Canadian.,There's also a hashtag called morph
and that's a trending challenge.,So it looks like people are blending
their pictures together to show their,transformation. There's another one
called holiday covers, never zero.,Not sure what that is, but
let's look into any one of them.,Let's check out morph,,and I can see that this
hashtag has 42 million views.,So let's check out this Ariana
morph and just to get an idea,,So it's pretty straight forward.,There's obviously a feature built into
TikTok called morph that allows you to,mesh your photos together. So this
may not really be an explicit,,you know, invitation to your business,,but it just might show
your evolution as a human.,Maybe you can throw a few
business-y pictures in there,,but really the point of this one is
just to jump on the trending hashtags so,that maybe your TikTok
goes viral. I, of course,,jumped on one of these trending
hashtags, and this is the TikTok I made.,The fifth TikTok you can make for your
business is just a fun dance video,because let's be honest,,TikTok is heavily about the entertainment
and if you're really going to be a,TikTok user, you should be creating
TikToks that are just for fun.,They can't all be about business.,So if you're ever looking for dance inspo
just head to the home on your TikTok,app and you're going to see so many
trending dance videos and hopefully one of,them inspires you.,I've seen so many from a
solo dance performance to a
partner dance performance.,Some of mine are called ride it and
coincidance and I'm going to show you an,example of that one right now.,And of course I can't finish this video
about TikTok without creating my own,funny dance video on TikTok. So go
ahead and check out my coincidance.,If you liked this video,,go ahead and check out my other
TikTok videos here on YouTube.,This one right here is
called TikTok for Business,,and this one is How to Make Money on
TikTok. And of course, if you're new here,,thanks for joining me on my channel.,Be sure to hit the Subscribe button
and the bell so that you don't miss any,future videos just like this
one. To ease and re
After seeing the fifth section, I believe you have a general understanding of tiktok app video ads
Continue the next sixth section about tiktok app video ads
TikTok Ads Tutorial For Beginners | How To Create Tiktok Video Ads Step By Step
TikTok Ads Tutorial For Beginners | How To Create Tiktok Video Ads Step By Step
all right what's going on guys this is,jake and in this video i'm going to be,walking you through how you can go ahead,and create tick-tock video ads so this,video is going to be,broken up into three separate parts so,the first part we're going to be,discussing how you can go ahead and get,ad ideas so you can get a little bit of,inspiration to create your ads,secondly we're going to go over a bit of,a template,that you can go ahead and use to,actually create your ads and then lastly,we're actually going to create the ad,and i'm going to show you how you can go,ahead and do that and give you an editor,and everything to go ahead and use so,let's go ahead and jump right into the,video by starting out with getting ad,ideas so in order to get some,inspiration for creating your tick tock,video ads what you're going to want to,go ahead and do is head over to google,and then search for tick tock creative,center,and this is going to show up right here,and we're just going to click over to,the creative center,and if you don't have an account you're,just going to want to create one really,quick it takes a couple of seconds you,just sign up with your email,and go ahead and get started and once,we're here what we're going to go ahead,and do is come up here to the top right,and we're going to go to campaign,inspiration and click on top ads,dashboard and what this is actually,going to allow us to do,is it's going to allow us to go ahead,and browse some of the top performing,ads on tick tock right now,so we can go ahead and see here by,scrolling over these we can see that,this ad for example is optimized for,traffic and then we can see that these,other ads here are optimized for app,installs this one's video views,this one down here is conversions,so we can go ahead and take a look at,all of these different ads to see what,ads are actually performing well on tick,tock right now and then we can try and,duplicate and take inspiration from,what's working right now to use in our,own ads and if we wanted to further,filter this down,we can go ahead and sort this by,different things we could sort it by,reach ctr,or how many people have viewed it for,these six seconds we can also sort this,by industry here so for in a specific,industry we go ahead and sort by that so,let's say we're an app we could go ahead,and take a look at just let's say we are,a productivity app we can go ahead and,search for ads that are just,going for app installs inside of,business and productivity so we can see,these would be the top performing ads,and another thing we can do here if we,go ahead and get rid of this we can also,just go ahead and sort by campaign,objective so we can see here we have app,installed conversions lead gen and reach,so if we're selling a product we're,typically going to be looking for,conversions here so we can go ahead and,see what the top ads for here are over,the last 30 days for conversions and we,could go ahead and just look through all,of these different ads and try and get,some inspiration from that so i'm not,going to go through,different ads in this video because,there's probably gonna be a bunch of,copyright stuff but i would recommend,spending a little bit of time on here,maybe 30 minutes or so just looking,through these different ads just to get,an idea of what's performing well so you,can go ahead and take that inspiration,and apply it to your own ad all right so,now what i want to go ahead and do is,just give you a couple of quick tips and,give you a bit of a template that you,can use and go ahead and apply when,you're actually creating your video ads,for tick tock,so the first thing is that you're,typically going to be wanting to use,user generated content,and or ugc because custom content is,going to perform a lot better nowadays,especially on platforms like tick tock,so what this means is that whatever,product you're selling if this isn't,something that you have in-house then,you you're going to want to go ahead and,order the product have it on hand and be,able to film some custom footage with it,and it doesn't really have to be,anything crazy the type of content you,film is going to vary based on your,actual template and structure for the ad,which we're going to go over in just a,second,and filming the content you don't have,to film anything super,uh crazy quality or anything like that,because you got to think that if it's,going to look native on tick tock most,people are filming tick toc straight,from their phone so you can just go,ahead and film the user generated,content straight from your phone as well,if you also have like customer,testimonials or customer created content,that they have where customers are using,your product or something like that and,you can go ahead and use that content,for the ads as well so any type of,custom content is going to perform a lot,better on tick tock so now i'm going to,go ahead and give you a quick template,that you can go ahead and try and use,when you're creating the actua
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How to Create TikTok Video Ads | Step by step (2022)
How to Create TikTok Video Ads | Step by step (2022)
the days of the eye-catching style drop,shipping and e-commerce video ads are,over in 2022 you need to be creating,custom content videos for your drop,shipping and e-commerce stores so in,today's video i'm going to be showing,you how you can create your very own,custom content videos that you can use,for video ads and also organic reach on,platforms like tick tock and instagram,reels just like this are you tired of,not being able to find the perfect,fitting suit at an affordable price i've,always struggled to find unique looking,suits that i didn't have to spend a,fortune on and fit well at the same time,then my friend recommended finley bryce,finney bryce make it super easy to,design your own custom made to measure,suit using their 3d designer and they'll,even pay you for alterations to make,sure your suit fits perfectly plus,they've got loads of fabrics and designs,to choose from i didn't have to waste,time getting measured at the tailors or,spend thousands of my hard-earned money,a perfect fitting suit for the fraction,of the cost head to finleybrice.com and,check out their amazing suits today so,the type of video content that you've,just seen are the types of video ads,that are working really well in 2022 not,only for ads but also for organic reach,on platforms like tick tock and,instagram reels and this type of content,is called user generated content and,this is where a customer is reviewing,your product or they're showing a,walkthrough of your product and the,reason that these types of videos work,really well is because they build trust,and they come across really authentic to,your audience so in order to actually,create these types of videos yourself,instead of outsourcing them and paying,every time for these types of videos if,you don't have a big budget you are of,course going to have to order the,product now it works better if your,product is branded so if you are drop,shipping your product try and brand your,drop shipping product and check out my,videos in the description below for,tutorials on how to brand your drop,shipping products so like i say the,first step in order to creating these,types of videos is to order your product,in once you have ordered and received,the product that you want to start,selling the next thing you're going to,want to do is set up a script for your,user generated content video and i have,set up a seven-step scripting system,which will allow you to create the,perfect script no matter what the,product is that you are selling so let's,start with step one of creating the,script for your video so the first step,of writing your script is to ask your,audience a question and it helps if you,know your audience really well so i've,given the example of are you tired of,wearing poorly fitting and horrible,shiny suits or if it's a skin product it,could be something like does your skin,like mine ever feel dry let's say for,this product here for example which is a,hair curler the question could be do you,always struggle to get those really nice,looking curls so you're going to want to,ask your audience a question and it's a,sort of rhetorical question outlining,the problem that they're facing for the,second scene of your script then you're,going to personally emphasize the pain,point so i've always struggled to find,nice fitting suits i could never find a,good skincare product to help me with my,dry skin i've always found it difficult,to get those really nice luscious,looking curls so whatever it is you're,personally emphasizing the point so it,makes it more personal and authentic for,the audience for the third scene of your,script you're simply going to say then,my friend recommended and you're going,to say the brand name of your product or,your store once again this just makes it,more authentic by saying that your,friend recommended the product to you,for the fourth scene of your video,you're going to outline the main,benefits of the product so for me i've,said finley bryce makes it super easy to,design your own custom made to measure,suit using their 3d designer then i've,also gone on to say that they will pay,for your alterations and they have loads,of different fabrics and designs to,choose from so those are the main,benefits around choosing my suit store,over another suit store however it could,be let's say once again for this hair,curling product we could say wavy me,makes it super easy to get beautiful,looking locks within minutes so,something like that you're saving people,a lot of time by using this product,instead of using a regular hair curling,product for the fifth scene in your,video you're just going to show a,montage showing off what the product,does or the product itself so i've just,said i've just received my suit and i'm,amazed at the quality it fits perfectly,it looks amazing and it's me wearing the,suit once again if we use the hair,curling product it could be somebody,curling their hair with the actual,product and they're showing a before and,after their stra
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