in this video i'm going to go over how,you can use a tiktok conversion campaign,to promote your music on sites like,spotify apple music etc all the,streaming platforms just like how i do,it on facebook ads and i'm also going to,show you how you can set up the tick,tock pixel on your landing page so,let's let me share my screen,so here we have tick tock ads if you,don't have tick tock ads manager just go,to ads.ticktalk.com and make an account,it's entirely free to make the account,obviously it's not free,to run the ads so i'm not going to cover,how to make the account here but once,you have it you can start right back in,this video now before we make a,conversion campaign,you're going to want to make a landing,page service and not every landing page,service,that you can use here i'm using feature,fm that's what i'm going to use for this,video,various platforms like toneden and hyped,it and maybe link fire also support the,tick tock pixel now each of those,services are going to,make these pages slightly differently,but also implement the tick tock and,facebook pixels in a slightly different,way so keep in mind if you're not using,feature fm,things are going to be a little,different they should be able to work,but it's going to be different so i'm,just going to be using feature if i'm,here so i made this page for my most,recent song that i've dropped,and we need to be able to track what,website actions actually occur,on this page and so to do that we use,the tick tock pixel,so over in here i can go to assets,and events and inside of this events,page is where everything with the tick,tock pixels,actually live i'm going to use website,events,now in here you're going to see i have a,bunch of pixels because it took me a,long time to figure this out and tiktok,changed how they do their pixels a bunch,of times in the past year or so they've,had this ad platform available,but i'm using this feature fm pixel,in here,so the pixel itself is just this number,or series of numbers and letters so you,can just copy this,and that is what we're going to install,on feature fm so when you edit your,feature fm page you can install all,these retargeting pixels so here's my,facebook one you're going to want to put,the tick tock pixel in i don't know what,plan you have to be on feature fm to get,the tick tock pixel so make sure you,check that if you want to use feature,time for tick tock but if you want,future fm to try it out i do have a 30,discount code uh for any one year plan,in my description,so i have my tick tock pixel that's just,the same number that we had over here on,tick tock ads,and now i can just save that,now you don't just want to blindly trust,that everything's working you want to,make sure it's working so to do that,we're going to go to test events,and i was doing a trial before this,video so that's why i already had it,there what you do is you just paste your,feature a family so i could just come to,feature fm,and i could grab the link for this site,and paste it here and then we click,generate qr code and i don't know why,tick tock doesn't like this facebook you,don't have to use a qr code in your,phone,but tick tock requires you to do it so i,just take out my phone camera and i just,scan that little code and open it up and,now it's opening up,the landing page that we have on my,screen this is just the feature from,page now we're not seeing anything on,tick tock test events tool yet but as,soon as i click on spotify,it'll take me to the song and start auto,playing and on my screen now we get a,bunch of events that popped up so,there's a bunch of click buttons i don't,know why it's firing all these button,clicks there must just be something with,the way that feature fm is passing data,over to tick tock ads but we do get one,view content and so essentially,what feature fm does is when someone,converts on your landing page and you,know clicks through,they're firing a view content event and,so,if we flip back over to the ads manager,we can actually make a campaign,that's going to become very important,when we decide what to actually optimize,our campaign for because we don't care,how many people click our link we don't,care how many people land on the page,we only care how many people click that,button,and go to spotify or whatever streaming,service in this case now some of you,might be thinking why wouldn't you just,use a traffic campaign sending people,directly to spotify and if you're,wondering that it's the same reason as,it is for facebook but i do have a video,right here that you can learn from to,see why i don't just use traffic it's,exactly the same problem on tick tock,ads as we all experience trying to use a,traffic campaign on facebook ads so,we're just going to use the website,conversions objective,i'm just going to call this test you can,call the campaign whatever you want,then i'm going to click continue,and this is going to take us into the ad,group and by the way i'm going to be,making more content ab
Let's move on to the first section of tiktok music ads
TikTok Ads For Followers - For Music Artists
TikTok Ads For Followers - For Music Artists
in this video i'm going to show you how,you can run tick tock ads to grow your,number of followers on tick tock and i,just want to clarify up front that i'm,i'm not saying this is like the best way,to grow your following on tick tock,because obviously people have done a,bunch of organic content and gained,hundreds of thousands of followers that,way,and they have you know thriving,communities from going that so i'm not,saying this is the best way this is just,something i tried and it may make sense,for some people to do this and this is,just the first test but it's thought to,make a cool video so you can kind of see,how this works and maybe if you can fit,it into your strategy so,first of all how did i do this obviously,you need access to tick-tock ads this is,what tick-tock ads looks like in general,it's very similar to facebook instagram,ads or even youtube and google ads but,you just go to ads.ticdoc.com you can,make an account and you can get started,it used to be in the past you had to,apply and they might not accept your,application now it seems like they're,letting everyone in because i do know,other people who have just,made an account and and gotten started,so,once you make your ad account um,you know you can kind of continue with,the rest of this video so i want to kind,of pause for a sec though and explain,what did i do,on the tick tock side,so i made a brand new tick tock account,andrew selfworth,music,and i wanted to keep this separate from,my other tick tock which is more of like,music marketing content kind of like my,youtube channel and so i made a music,one and what i did is i posted two,videos,on there they essentially got zero,traction i'm pretty sure they literally,had zero views each,zero followers of course zero likes,brand new account absolutely nothing,happening now it used to be in tick tock,that,you could you couldn't actually run,campaigns through an existing tick tock,account you could only run through like,a ghost account but recently they added,a feature where you can link your actual,tick tock account,to,your tick tock ads and that's how you're,able to actually like promote the videos,on your tick tock and run a campaign,optimized to get,more followers so back to the tick tock,side i'll show you the type of campaign,you would be creating so you would click,create,and obviously there's a bunch of other,setup things to make the tick tock,account like you'd have to link a card,and add money to it but type and then,link your tick talk account but i'll,kind of cover that in the context of,this as well so,when tiktok initially launched,you could only do i think reach traffic,conversions app installs video views and,leads you did not have this community,interaction which is how you get more,page followers and profile visits,so essentially click that one i'm just,going to do start over,now we have,community interaction,now with tick-tock ads,the budgeting is kind of weird so i,normally set a,a lifetime budget you have to do at,least 50 you can stop it whenever you,want though um but so like you know make,this is a nice way to make sure you,don't spend too much if you forget to,come back in the tick tock ads,and then you go to your,ad well i have to go down here and click,continue,and now we're getting into the ad group,which is kind of like facebook and,instagram's ad set,so in here is how you actually do the,targeting now the targeting on tick tock,is pretty,bad,you can't target by music genre you,can't target by artist or anything you,can target by music essentially that's,it so there's you know you can do dumb,locations but it's very limited at the,moment so i normally i think i did u.s,and canada i might have just done us,though,i'll show you the actual campaign in a,sec when we go over the results,um,then i chose i think these age ranges i,chose something in here that i'll show,you and then daily budget you have to,spend at least 20 a day that's the,minimum for tick tock ads in a campaign,so that's another downside of tick tock,compared to other ad platforms i'm,assuming over time they'll lower this,though,now optimization goal profile visit,you can do follow and that'll optimize,for that,and then that's essentially your,your ad group once you add your,your targeting and stuff here now when,you click next this is where you,actually link your your your tick tock,if you um your tick dock account if you,haven't it so here it already shows that,i have it linked but if you don't it'll,say log in with your tick tock account,that's pretty easy i just clicked the,button logged in and it linked it and,that was it so now let's actually go,over the results of this campaign,alright so we're back in the campaign,selection window i'm just going to click,on this campaign so that,the feed here gets a little less,cluttered so we can look at the data so,in total for this campaign we spent 40,dollars,and we can scroll through here and,eventually we're going to get to some,cool,data for results cost
After seeing the first section, I believe you have a general understanding of tiktok music ads
Continue the next second section about tiktok music ads
music marketing on tiktok
music marketing on tiktok
i'm gonna be honest of all things,happening on tik tok right now i would,much rather be talking about the mormon,mom swinger talk happening but instead,i'm talking about music marketing,that's it that's my intro,hey amanda you're watching small,entertainment and today we are talking,about uh music marketing on tick tock,why are we talking about this well for,those of you that are unaware in 2020,when my channel was doing its thing and,tick tock was really becoming my bread,and butter,for content to cover i did a few videos,on marketing on tech talk but,specifically how it pertains to small,indie artist music on tick tock i did a,whole little mini kind of documentary,type of interview thing on mathica enter,song vices that blew up because of tik,tok and then i did a follow up on that,and also a couple other musical artists,that blew up on tick tock when i was,talking about the balloon wars on tick,tock i figured since i've done videos on,music marketing on tick tock and my,current belief with marketing anything,whether it's music,movies,books,anything i currently believe that tic,toc is a marketing powerhouse and that,if you're not marketing on tick tock,you're just,literally throwing money away you're,losing out you're missing on a huge,swath of the market so when i saw,halsey's tick tock and the,discussion around it i figured you know,what why not let's go back into music,marketing so last week halsey put out a,video on tech talk playing a segment of,an unreleased song obviously i can't,play the song uh i'll put the tick tock,here but i can't play it for you,obviously because unreleased or not,i'll get a copyright claim,and i would like to eat food,i would like the ad revenue basically i,have a song that i love that i want to,release asap but my record label won't,let me,i've been in this industry for eight,years and i've sold over 165 million,records and my record company is saying,that i can't release it unless they can,fake a viral moment on tick tock,everything is marketing and they are,doing this to basically every artist,these days i just want to release music,man and i deserve better tbh that video,now has 1.2 million likes 12 000,comments 12 000 shares and has 8.8,million views overall and their,follow-up video where it is them talking,with a man i'm assuming it's a manager,an assistant,someone at the label i don't know put,that out the song title because it would,be,halsey so good,and they would get the art on tick-tock,if you're okay with those things but not,announcing the date,then i think that we put that up like,honestly i think we put that up like,sometime between monday and wednesday,whenever they can get the artwork,ingested mm-hmm,what i just hate this oh i know,i hate it it sucks honestly so obviously,the first video got a lot of traction,like i said all the shares and all of,that and a lot of responses okay,there's several ways you can interpret,this,but actually there isn't you can go,ahead and believe that this is halsey,not doing what her management wants her,label wants and it is in fact her,saying screw you i'm gonna tell people,what you're making me do and i'm gonna,leak my music myself or here's your,viral moment,but i'm gonna make you guys the bad guys,or,i know or,this is the label being like make us the,bad guys if you want but you have to,make the tick tock so she said okay,bet here's me being annoyed,here's your viral moment,just let me release my music,so,i personally think she's playing along,that's my belief there's a lot of people,who don't care what this actually is,they don't care if this is halsey you,know playing along they don't care if,this is an fu they don't care they just,see this as another sign that tick-tock,is taking over everything and the tick,tockification of the music industry is,getting worse and this is just another,symptom of that the forcing of,traditionally uh signed artists and,traditionally releasing artists who have,never really had like the need to grow,on tick-tock because they already have a,platform that this is just another,symptom that talk is taking over and,rotting our brains from the inside out,etc this is a problem not with halsey,not with halsey's label but with the,music industry and the tick tock's,effect on the music industry as a whole,and so they can all get behind that,whether they get behind halsey and this,song which i mean i don't know the s the,bit i heard sounds fine but like,personally i don't want to go like i,don't um i know i'm gonna feel like i'm,speaking with kid gloves for a lot of,this but i mean i see i was in high,school okay,during the the peak stand fan army years,just that was the peak time was when i,was in high school 2012 to 2015-16,that peak stan,insane behavior internet,existence that's when i was really in,high school that's when five second,summer was uh popping off touring with,one direction halsey was blowing up in,that time as well i was very much on,tumblr i was on instagram i was on,twitter i was see
After seeing the second section, I believe you have a general understanding of tiktok music ads
Continue the next third section about tiktok music ads
I Spent $500 on Instagram Ads to Promote My Song.. this is what happened
I Spent $500 on Instagram Ads to Promote My Song.. this is what happened
there are some people that would argue,the best way to advertise your music is,through instagram,facebook marketing typically through a,sponsored story post or a sponsored feed,post well i have an album that i just,dropped,and it's time to tackle the beast of,instagram marketing head-on and shove my,album down the throats of instagram,users all over the world,water pack this is your leader patrick,cc demanding you,to drink water while watching this video,or sell sir whatever it's the same thing,it's just spicy water,stay hydrated one thing i know about,instagram marketing if your ad sucks,nobody's clicking on it now in the case,that you're advertising your music,please,don't just post a screen recording of,your song on soundcloud or apple music,or spotify or whatever streaming service,and sponsor it and try to push it out,because it's lazy,it's ineffective it's not gonna work,nobody's gonna click on it waste of,money think about the last time you saw,an ad that made you stop,at least one that grabbed your attention,or maybe the one that made you buy,something,what jumped out at you and how can you,implement that into your own ad,the ads that always grab my attention,are ones with a real person addressing,the camera directly and it feels like,they're talking to,me or you i know you've all seen the ads,out there that are like,this is how i made 350 000 sitting at my,home computer,and i know that sounds kind of silly but,for whatever reason those ads always,grab my attention,probably because it feels a little bit,more natural and less like an ad,now keeping all that in mind here's the,ad that i made 30 different underrated,artists,one album executive produced by me you,decide whether it's good or not,really short direct and to the point the,faster that you can get to the point the,better your ad is gonna be,now this is gonna be an instagram story,ad so the thinking here is they're,flipping through people's stories,they're gonna see my face it's gonna,feel pretty natural right it's going to,feel like something they might see,on anybody's story and then i want to,have like this overwhelming or shocking,factor with all of the artists popping,up on screen along with the noise,ticker sound to sort of go along with it,so immediately you see my face you're,like okay and then you're,kind of overwhelmed and you're like whoa,what's happening and once i get past,that first two seconds and i have your,attention,immediately i drop music this is my,album let me know what you think in,addition to that i feel like,asking people what they think rather,than saying oh this album is so great or,trying to get a quote from a blog or,trying to oversell it and make it seem,like it's this crazy thing that people,are missing out on it's just like,try it check it out maybe i feel like,that's kind of a slept on advertising,strategy but before i do the 500,campaign we got to do a small one first,a little test campaign so,let's go talk about that,now i definitely recommend that if,you're gonna do a campaign similar to,this that you've got to do like a trial,run or a test run before you go all,in and spend all of your budget 25 is,the minimum amount that you can spend to,run an instagram or a facebook campaign,so,let's start with that first thing you,need to do is to connect,your instagram account to a facebook,account because all of the ad stuff is,done on facebook and you need to have a,instagram business account to be able to,do that so do that first then go to the,ads manager to set up your campaign now,i'm not going to go into,all of the tiny details and what they,mean because there are so many other,better youtube videos out there that you,could watch they probably know a lot,more but i'm just going to run through,some key ones for,my campaign and maybe valuable to yours,our age demographics are going to be,from,13 to 30. they're going to be,english-speaking people for me whatever,language your song is in,do that and the interest some of them,are hip-hop fashion,youtubers alternative hip-hop music,facebook is going to give you a bunch of,like recommended ones when you start to,kind of type in a lot of data or you,type in hip hop and it'll give you,all different sort of variations of that,just think about what ones make the most,sense for your,campaign and pick them and pick a lot of,them too don't just do like music,or rap or indie or something super vague,like try to get as specific as possible,and also you should focus on the genre,and the music aspect of it but think,about,other things that people may be,interested in that,would appreciate your music for example,starbucks when they're running an ad,they're not just gonna run it,against people who like coffee or coffee,drinkers,they might target people who like books,or bookstores because people who,like reading they probably also like,drinking coffee while they're reading,you know what i mean think outside the,box,our estimated reach is between 2 000 and,6 000 that's how many peopl
After seeing the third section, I believe you have a general understanding of tiktok music ads
Continue the next fourth section about tiktok music ads
TikTok Songs Playlist 2021 Greatest Hits (No Ads)
TikTok Songs Playlist 2021 Greatest Hits (No Ads)
i've been reading books of all,the legends and the myths achilles and,his gold,hercules and his gifts spiderman's,control,in batman with his fits,and clearly i don't see myself upon that,list,but she said where do you wanna go,how much you wanna risk i'm not looking,for somebody,with some super human gift some,superhero,some fairy tale bliss just something,i can turn to somebody i can kiss,i want something just like this,i want something just like this,i want something just like this been,reading books of,old the legends anime,the testaments they told the moon and,its eclipse,and superman rolls a suit before he,lifts,but i'm not the kind of person that it,fits,she said where do you wanna go how much,you wanna risk,i'm not looking for somebody with some,super human gift,some superhero some fairy tale bliss,just something i can turn to somebody i,can miss,i want something just like this,i want something just like this want,something just like this,this night is cold in the kingdom,i can't feel,could you find a way to let me down,slowly,a little simple fear i hope you can show,me,if,i,could you find a way to let me down,slowly,a little simple fear hope you can show,me,if you wanna go there so lonely,falling,myself,baby let me,baby let me down slowly,in your eyes there's a heavy blue,want to love and want to lose,sweet to fight a heavy truth,water and wine don't make me choose i,wanna feel the way that we did that,summer night,night drunk on a feeling,along with the stars in the sky,i've been running through the jungle,i've been running with the wolves to get,to you,to get to you i went down the darkest,alley saw the dark side of the moon to,get to you,to get to you i've looked for love in,every stranger took too much to ease the,anger all for you,yeah all for you i'll be running through,the young girl i've been crying with the,rules to get to you to get to you,to get to you,to get to your,your fingertips trace my skin,to places i had never been,break down these walls and come on in,i wanna feel the way that we did that,summer night,now,alone with the stars in the sky,i've been running through the jungle,i've been running with the wolves to get,to you to get to you,i've been down the darkest always on the,dark side of the moon to get to you,to get to you i've looked for love and,every stranger took too much to ease the,anger,all for you yeah all for you,i've been running through the jungle,i've been crying with the wolves to get,to you,to get to you to get to you,to get to you,i've been running through the uncle i've,been running with,wolves to get to you to get to you,i've been down the darkest alley saw the,dark side of the moon to get to you,to get to you i've looked for love and,every stranger took too much,leads the anger all for you,all for you i've been running through,the jungle i've been crying,with the walls to get to you to get to,you,to get to you,baby life was good to me but you just,made it better,i love the way you stand by me through,any kind of weather,i don't wanna run,don't wanna make it worse just wanna,feels like nobody ever loved me so,you love me feels like nobody ever,touched me so you'd touch me,baby nobody nobody,to you,baby,you never know what's missing till you,get everything you need,when you feel the world is on your,shoulders,don't wanna make it worse just wanna,make us,work baby tell me how,to whatever it,feels nobody ever knew me until you,knew me feels like nobody ever loved me,until,you loved me feels like nobody ever,touched me,to you touch me baby,nobody nobody,cause i,oh,feels like nobody ever,nobody nobody,nobody nobody,until,hey,and i've,this,the way that i'm feeling every day,it's all my fault cause i said i need,a space,this can't be the way we're supposed to,be,i keep saying no there's gotta be a way,to get you,close to me now i know,the way that i'm feeling every day,no no no no there's no home for the,broken heart,no no no no there's no hope for the,broken,heart,here's to the ones that we got cheers to,the wish you are here but you're not,cause the dreams bring back all the,memories,of everything we've been through toast,to the ones here today,toast to the ones that we lost on the,way cause the dreams bring back all the,memories,and the memories bring back memories,will stay the same now my heart feel,like december when somebody say your,name,cause i can't reach out to call you but,i know i will one day,yeah everybody hurts sometimes,everybody hurts someday,here's to the ones that we got cheers to,the wish you are here but you're not,cause the dreams bring back,all the memories of everything we've,been through,toast to the ones here today toast to,the ones that we lost on the way cause,the dreams bring back all the memories,and the memories bring back memories,there's a time that i remember when i,never felt so lost,when i fell off the hatred was too,powerful to stop,all my heart feel like an amber and it's,lining up the dark,i carry these torches for,memories,memori
After seeing the fourth section, I believe you have a general understanding of tiktok music ads
Continue the next fifth section about tiktok music ads
I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)
I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)
in the last 90 days i've spent over 600,000,on tick tock ads with our clients and,every day we're migrating more and more,budget over from facebook to tick tock,and in today's video i'm going to be,covering the top five ways you can learn,from the lessons that i have after,spending six hundred thousand dollars on,tick tock ads,hello everyone my name is chase chapel,your favorite digital marketer here,let's get into this video so these are,the lessons from spending 600 000,dollars in tick tock ads and i would,have been far better off if i had,already learned these lessons in advance,or had somebody to really guide me,through the process of understanding,what it is that make tick tock ads,convert how to structure the audiences,and all of the learnings that we've had,from other platforms to be able to be,successful on tick tock ads and that's,exactly what i'm going to be doing today,is i'm going to be walking you through,the top five things that are going to,allow you to be successful with tick,tock ads from the things that we've done,after spending 600 000 on tick tock ads,so let's go ahead and jump into the,first thing and start covering some of,the things you can do to actually,increase your overall conversions and as,you can see here we spent a little over,six hundred thousand dollars on testing,this far just in the last 90 days that's,about 148 million impressions from that,amount of spending about 2 million,clicks overall and so let's go ahead and,go over the tick tock adds creative best,practices so number one is videos with a,duration of 21 seconds to 34 seconds,have a 280 percent lift and conversion,yes you heard that right 21 seconds to,34 seconds if you literally just have,tick tock ads that are at least 21 to 34,seconds long,you automatically have a competitive,advantage over other tick tock,advertisers and the reason for this lift,and conversions is because that's enough,time for you to deliver information in a,concise way to the actual consumer that,might be purchasing your product or the,business that might actually be you know,choosing to work with your service and,you want to time it between 21 to 34,seconds you don't want it to be overly,long you don't want it to be overly,short,so definitely try to be within this,range because you are going to see much,better conversions by doing so and this,is data that ticktalk actually has from,you know hundreds of thousands of,advertisers that are actually already on,the platform and we're seeing this with,our results too videos that are between,21 to 34 seconds do actually convert,better,and we also see that the 9 16 aspect,ratio does help with lifting conversions,that is vertical video y'all you'll want,to make sure you have vertical video you,don't want to try to apply square video,and have these black spaces in between,the actual video you want to make sure,that these videos are actually vertical,tick tock is a vertical placement so you,want to make sure your content actually,fits for tick tock so make sure you have,a 9x16 aspect ratio in your actual,videos that is simply filming on your,phone that's the best way to do it to,actually keep the vertical video in,check and that resolution is actually,going to be higher and that actually,leads us to the next point if your video,is actually above 720p you're going to,see a 312 lifting conversion so if you,just apply these three things you're,going to see you know 280 lift and 91,left and even up to a 312 percent lift,in conversions by having hd video if you,upload a very low quality video the back,door is this you're likely going to get,much less conversions than other,accounts would and if you have ads that,are actually converting now with a low,quality video well if you just upgrade,the quality you could be seeing much,better conversions at the exact same,cost the next thing is number two and,that's tick tock user generated content,this is very big because you have,branded ads and you have spark ads,branded ads are essentially what you see,here this is an ad by go clove and you,know their shoe brand and they have,these actual you know branded outline,where it has the colors of their blue,they're green and the actual ad and it's,very branded and when you come across it,looks very much so like an ad these,types of ads do work to some degree and,you know do have good conversion rates,depending on you know how they're,actually flexing their brand and,actually driving you know consideration,and actually having people make the,conversion based off of what's actually,in the actual ad and you can see has 57,likes you know people are commenting,that they are interested in the product,which is a good thing but overall we're,seeing much better results with tiktok,spark ads and ugc content where we're,actually using user generated content in,the ads and that is a form of raw video,and user generated content is,essentially content that is created by,people or users instead of brands or,businesses now you can have pe
After seeing the fifth section, I believe you have a general understanding of tiktok music ads
Continue the next sixth section about tiktok music ads
TikTok Music Promotion Results And Platform Comparisons | How To Use To For Music Marketing
TikTok Music Promotion Results And Platform Comparisons | How To Use To For Music Marketing
so since so many artists are asking me,brand man is tick-tock really worth it I,really don't understand this thing I,decided to go ahead and do a free,training using real campaigns and I'm,gonna go through some real results but,also explaining it in a way that if you,get tick-tock in this way it will be a,game-changer for you with your music I,promise not only that no matter what,type of music you have and no matter,what age and you'll see why so let's,start here Muse seven hundred and thirty,four thousand nine hundred views on this,particular campaign twenty seven,thousand eight hundred and ninety nine,likes two thousand six hundred and sixty,one shares and eighty-seven videos have,been generated from this campaign now,let's look at the finer details though,because this is where it becomes more,important for those views than views,came out at point zero zero one one five,cents per view that's a fraction of a,penny twenty seven that will the same,thing for the likes shares were thirty,one cents per share and videos came in,at nine dollars and seventy seven cents,per video now you might not have Rannoch,tick tock campaign so I want to ask you,in general do you feel like these are,good results for anything they're not,the worst results in the world I'll tell,you that but they are the worst results,that I've ever gotten on tick tock this,was a situation where the artist had,some business issues in the back end,where the campaign didn't even come to,fruition like it was supposed to it had,to halt mid campaign but we still got,these results and I'm gonna go through,the rest of results before I talk about,some more aspects of tic TOCs so check,this out right here that same campaign,just market it on tick tock got some,streams they've got about 1700 streams,and those streams came out at 49 cents,per stream industry average and you have,a really good play on this broker you're,probably going to see around,two to four cents per stream this was at,49 cents but remember this is over time,we just marketed on tick-tock and it,bled over to here,same thing for YouTube about about 1800,views on the YouTube video 47 cents per,view you can get lower you can get,better than on YouTube if you are,dangerous enough you learn it well,enough it's easy to get 1 to 5 cents per,view on YouTube,of course you got you know fractions of,a penny views that you can get on,YouTube as well if you really know what,you're doing but let's stick stick with,an average of what most people are gonna,get one to five cents all right,47 cents per view higher than that,that's what this campaign got but again,this is overtime this is extra now with,that being said a campaign that's,currently running right now point to one,six well two point one cents per view is,what it's getting per stream on Spotify,that's right in the pocket of an,industry average and this is about,50,000 views that this campaign is,gotten probably you know it's still,going it's still going on,I just talked about it talk to the,people earlier today so that's still,going remember this one only got 1,700,streams this one at point zero to one,one a fraction of a penny is at fifty,thousand streams and still going on,Spotify just from being marketed on,tik-tok now we look at the YouTube,results it's about 15,000 views in on,the YouTube video that came from,tick tock now the average well get,remember we said went to five cents if,you're pretty solid the average for that,particular campaign is about that's a,zero five seven you probably can't even,see that so it's about five point seven,cents right per view on that campaign so,that's on the top end if you were,running but remember this is it ad on,YouTube this is come,over from tick-tock lo and behold it's,about 10 million views on tick-tock,right now thousands of videos being,created to it so you're talking about,four what this artist has done the first,campaign by the way when we talk about,it being the worst campaign it hasn't,it's not even a thousand dollars spent,on that campaign isn't it's not that,much money that's been spent and it got,the results it did this is somewhere a,little around neck but it's some very,good results so maybe double the money,but you have far more results because we,were able to keep running it and run,with the strategy that we planned for,and this is what I love about tick tock,you run in one place and get all of,these results that get pushed in all,these other areas right where,traditionally you might run something on,Instagram and it stays on Instagram or,it might be a programmatic ad where,you're running it on Instagram and,you're pushing the Spotify so you see,the results there or you're running on,YouTube and you push it there or it's,just one platform that's really seeing,prime results a lot of times and a lot,of people's campaigns but this is one,campaign that's having people go to all,other aspects because of something on,tik-tok that I like to call transfer,ability that has to be kept in mind,whenev
After seeing the sixth section, I believe you have a general understanding of tiktok music ads
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TikTok Music Promotion | How To Get Your Music Viral In 24 Hours
TikTok Music Promotion | How To Get Your Music Viral In 24 Hours
get your music heard by millions using,tech och,with over 700 million monthly active,users,tik-tok has the power to make any track,a viral hit and within as little as 24,hours it's created hits such as Old Town,Road by littleness X and more recently,blinding lights by the weekend it can,take an unheard artist to number one or,it can take a well-known artist and,completely make the track go viral,overnight it works for absolutely anyone,and we've done it ourselves we've made,an artist reach a million streams within,a matter of weeks purely because of Tech,Talk,and she had a small audience beforehand,and we use the strategy Duncan explained,to you it's a simple strategy that any,artist can be doing and it can lead to,your track going viral a lot of you,probably think take to others a little,bit cringy it's for a younger audience,you have to do stupid dances to blow off,on this platform that's not the case at,all I'm actually going to give you two,separate strategies within this video,one is for people that are happy to,create content and the other one is for,people that aren't really into creating,content themselves both work just as,effectively we've done both of these,strategies and both work so strap,yourself in get ready to learn how to,get your music to go viral within as,little as 24 hours before doing anything,else you need to ensure that your musics,actually on tik-tok a lot of,distributors has offered this more,recently so you've got dislocated you've,got ditto there are plenty of,distributors to offer tik-tok,distribution as one of their services,however you need to make sure they,actually offer this so check with your,distributor email them have a quick call,make sure they're going to get track on,the platform because that's the first,step that is key you want people to be,able to use your audio and for it to,have your track title and your name all,over it because then they can stream the,track then they can go across and find,you afterwards now it's the interesting,stuff how do you get onto the for you,page how do you make sure people are,using your track how do you trend how do,you make sure that your track is going,viral but I'm gonna tell you all that,before anything else make sure to hit,that subscribe button make sure to like,if you're enjoying the video as well we,really appreciate all the support,understand at the beginning of this,video there's actually two strategies,I'm going to be talking about the first,strategy is going to be people that,don't mind making content and are happy,to be on tik-tok themselves and the,second one is for people that don't,really want to be on tik-tok they just,want their music to be and they want,their music,be heard make sure to listen to both,though because you want to be able to,compare them you want to pick the one,which is most fitting to you most fit,into your style most authentic as well,strategy number one this strategy is the,one that we used really recently just a,couple of months ago we used this,strategy for an artist and it led to her,track getting used by over 140,000,people on the platform she now has over,one hundred and twenty thousand,followers on tech talk and the track,itself that we worked on got over a,million streams on Spotify and over a,million views on YouTube so this,strategy straight up works and she was,an unheard-of artist before literally,close to no audience so totally doable,for any of you this strategy starts by,you actually creating a Tech Talk,account create the account and make sure,you're creating content if you haven't,got tick tock has an app download it,spend some time on the platform because,it's a very unique one I always compare,it to vine it's similar to that in the,humor that it has and the way it's,edited it's short form content and the,humor of it and the editing of it is,very different to anything so you need,to be on the platform to fully,understand it but you spend some time on,the platform make sure you know what,sort of content you want to create the,content needs to be fitting for you as,an artist needs to be fitting to your,target audience,so the artists we worked with her,audience and the track was fitting to an,LGBTQ community so what she did is she,created content fitting to that she,eventually got that audience,we need to populate your actual profile,on tik-tok with content which is fitting,to an ongoing theme and fitting to your,target audience once you've done that,and make sure you you're doing this for,a couple of weeks at least you'll start,to find that you actually are getting a,Porteous if you're sticking to that,theme you're using the correct hashtags,and the context high quality you will be,getting an audience now you've got that,small audience you can start to plug the,music a little bit more so this could,either be starting a trend or telling,the narrative behind the song starting a,trend could be something as simple as a,dance routine or it could be something a,little bit more creative so
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