Smartphone, $1,500. Laptop, $2,500.,Latest haircut, $300. Being
an early adopter on TikTok:,priceless. So,,you want to be one of the first
mover and shakers on TikTok,,but you have no idea what
videos to actually post,,especially as a business owner so that
you actually grow your business. Well,,you're in luck because in today's video
I'm sharing with you five TikTok videos,that you can create for your
business to actually grow it.,And stay tuned until the end where I'm
going to share an embarrassing dance,video of myself.,So the first type of TikTok video you
can create for your business is what I,call Yup, Nope. Let me
show you an example.,Nope, Yup, Nope, Yup,,Nope, Yup, Nope, Yup.,So the idea here is you go ahead and
film yourself doing the yup, nope thing.,And then on screen you pop up text
where you're saying yes or no to certain,things about your world.,Now of course you're not going
to make it all about business.,Make some of it personal too.,But this video is a great way for people
just to get to know you a little bit,more. I've made my very own Yup,
Nope video, so check it out.,No, Yup, no, yup, no, yup, no, yup.,The second type of TikTok you can make
for your business is what I'm calling the,before and after story. So
it's pretty straight forward.,You're just going to film yourself
alongside a song that you really like.,And then using the text on screen,,you're going to illustrate what your life
was like before your business and what,it's like after. So I found an example,
and this is what it looks like.,So the idea with this one is for your
followers to get to know you in 15 to 30,seconds, like we're talking
really succinct. That's
the whole point of TikToks.,So you really need to distill
your story down quickly.,So one to two sentences of where you were
at before and then the transformation,that you've experienced because of your
business, your product, your service,,whatever it is that you're
offering. I gave this one a shot.,So here's my example.,The third type of TikTok is
called get to know me. However,,this one's a little bit
more like answering a common
misconception that people,have about you or your business.,So if there's a question you get all
the time or there's a common belief that,people have about you that's wrong.,This type of TikTok is perfect for
you to set the record straight.,Here is an example of the
get to know me TikTok.,And of course I've made my
own version of this TikTok.,So go ahead and watch
this and get to know me.,The fourth type of TikTok for your
business is jumping on what's already,trending. You might not know this,,but there is a discover page on TikTok
similar to the explore page on Instagram.,So I recommend pulling up your TikTok,,hitting the discover tab and check
out what hashtags are trending.,So right away I see something called
maple syrup day could be really relevant,for me as a Canadian.,There's also a hashtag called morph
and that's a trending challenge.,So it looks like people are blending
their pictures together to show their,transformation. There's another one
called holiday covers, never zero.,Not sure what that is, but
let's look into any one of them.,Let's check out morph,,and I can see that this
hashtag has 42 million views.,So let's check out this Ariana
morph and just to get an idea,,So it's pretty straight forward.,There's obviously a feature built into
TikTok called morph that allows you to,mesh your photos together. So this
may not really be an explicit,,you know, invitation to your business,,but it just might show
your evolution as a human.,Maybe you can throw a few
business-y pictures in there,,but really the point of this one is
just to jump on the trending hashtags so,that maybe your TikTok
goes viral. I, of course,,jumped on one of these trending
hashtags, and this is the TikTok I made.,The fifth TikTok you can make for your
business is just a fun dance video,because let's be honest,,TikTok is heavily about the entertainment
and if you're really going to be a,TikTok user, you should be creating
TikToks that are just for fun.,They can't all be about business.,So if you're ever looking for dance inspo
just head to the home on your TikTok,app and you're going to see so many
trending dance videos and hopefully one of,them inspires you.,I've seen so many from a
solo dance performance to a
partner dance performance.,Some of mine are called ride it and
coincidance and I'm going to show you an,example of that one right now.,And of course I can't finish this video
about TikTok without creating my own,funny dance video on TikTok. So go
ahead and check out my coincidance.,If you liked this video,,go ahead and check out my other
TikTok videos here on YouTube.,This one right here is
called TikTok for Business,,and this one is How to Make Money on
TikTok. And of course, if you're new here,,thanks for joining me on my channel.,Be sure to hit the Subscribe button
and the bell so that you don't miss any,future videos just like this
one. To ease and re
Let's move on to the first section of tiktok shoe ads
Sneakerhead TikTok Compilation #1
Sneakerhead TikTok Compilation #1
oh,here is a quick and easy sneaker head,hack if your socks are too long for your,sneakers do this pull the front of the,sock and fold it under your foot once,you do that you can go ahead and put the,sneaker on and that's how you go from,this to this pissed me off for real,why do you act like that,very quick the way that you act you,don't you don't see how you act why,people don't want to be around you,no look how you act,so,tips to keep the sneakers you wear every,day clean tip number one put some crap,on them or some type of protectant spray,it's two three coats of the spray,next thing you know you pour some liquid,ketchup a lot of times it rolls right,off okay,tip number two consider getting some,type of crease protectors there's soul,shields force fields there's a couple,different kinds there's plastic ones,there's also foam i recommend the foam,ones they don't hurt as bad and they'll,keep your forces from creasing other,shoes as well,tip number three don't walk in the grass,dude if there's a sidewalk just use it,tip number four,every once in a while take a super wet,cloth and wipe them puppies down man,sometimes stuff splatters and stuff gets,on them you don't realize it those,little small things they build up over,time hit them every once in a while,won't add up tip number five keep them,in something a little case a box i don't,know dust from your room and all that,stuff they'll make your white forces,dingy keep them somewhere nice when you,need new white forces but you're on a,budget,they kept making fun of me because i was,short so i got these these add four,inches to your height,tag a short friend tick-tock i'm about,to show you how i'm gonna increase the,value of the shoe in less than two,minutes get some laundry soap put it in,water and then get a brush then just,scrub the bottom of the shoe,so here's the before and here's the,after looks guys do not trust these,stockx tags,just because it has a stockx tag does,not mean the shoe is real they actually,make fakes of these tags so all you need,is a black light from amazon it's five,dollars,there's different versions of the tag,this is the new this is the old if you,want to tell if it's real just flip it,over shine the light on it and there,should be an x,fake ones don't have an acc,raindrop,no,no no no no,exactly,oh,unfortunately, know not,sneakerhead accessories from amazon so,this is a kiss my airs mat coming in at,only 35 bucks this is an accessory every,sneaker head needs you can put this in,your office your gaming setup front door,back door bathroom doesn't matter you,can also take some sick sneaker pics,with it looks like the blue one is sold,out but they do have this red one here,which is still pretty sick,rare shoes that you probably didn't know,existed,okay so first we have the air jordan 11,blackout sample before there were the,cap and gowns we had these there are,only three pairs of these made worldwide,and two of them are owned by the perfect,pair,next we have the jordan rainbow sample,pack all models numbers 1 through 25,have their own distinct colorway,relative to the sample pack a fun fact,about these that they were only released,to be display shoes i'm not sure how,many pairs of each colorway is circling,around but these were never meant to be,released,next we have the 28 days of light sample,pack models numbers 1 through 28 each,got their own colorway relative to the,sample pack and to my knowledge there is,only one pair of each model to be in,existence,last but not least we have the what the,doernbecher jordan ones these actually,release february of 2020 and they only,release via auction through ebay there,are actually no pairs one,you can switch the velcro on this nike,air force one,just said,shoes,shoes,oh my god cheers,let's get some shoes,uh,stop wearing the stockx tag on your,shoes it's not drip it's not cool stop,wearing stockx tag on your shoes not,drip stop wearing that stockx tag,i think i'm falling for you,these are the top three sneaker bots,that you want to use when you start,sneaker botting as a disclaimer these,are not the best bots but they get the,job done they're usually the cheapest,and they're always in stock and,accessible so this is easy cop bot this,is a very accessible and very new bot it,gets the job done it works on foot,sights and kills the game sometimes this,is the aio bot,it's all in one bot which means,basically,it works on every site sometimes it,cooks sometimes it doesn't but it still,gets the job done depending on how you,can use it and then there's the nike,shoebot,it's all in one bot also that means it,works on almost every site easy supply,foot sights and shopify,i used it for my first bot and i cooked,crazy so i still always use nsb from,time to time here but yeah so like this,video follow the page for more content,just like this,verse fake jordan 1. real wings logo,fake wings logo real nike swoosh fake,nike swoosh real tongue fake tongue real,hourglass shape fake hourglass shape,real outsole fa
After seeing the first section, I believe you have a general understanding of tiktok shoe ads
Continue the next second section about tiktok shoe ads
How To Create High Converting TikTok Ad Creatives (FREE COURSE)
How To Create High Converting TikTok Ad Creatives (FREE COURSE)
tick tock ads are starting to become,really popular in the digital marketing,community and it only makes sense as to,why so many brands are literally,switching over from facebook ads,snapchat ads youtube ads and literally,going to tick-tock because there's so,many conversions happening on the,platform and with all of that attention,gives you lots of opportunities to be,able to get sales with tick tock and,that's exactly what we're going to be,covering but most brands and businesses,are missing this one key mistake that,they continuously make and i want to be,able to show you exactly what you can do,to be able to get high converting tick,tock ads,what's up y'all it's chase chapel here,your favorite digital marketer and we,literally cover content online and help,some of the biggest brands and creators,in the world that you know and follow be,able to generate successful results,using facebook ads and tick talk ads and,even google ads online,and we literally have hundreds of,students taking our online trainings and,programs where we have 600 plus six and,seven figure earners who have literally,taken our trainings and been able to,scale their actual brand or business,using these platforms and by the way if,you haven't already make sure to like,and subscribe because it truly does help,the algorithm so let's go ahead and get,into this video,all right so we're going to be covering,high converting tick tock ads and we've,literally spent 600 000,on tick tock through testing this far in,the last 90 days on the platform and,literally all of our insights in today's,video are recommendations we're making,purely based off of data none of our,personal opinion is in this video it's,100 backed by the actual science and,data that we see with the testing that,we're actually doing on tick-tock with,our platform and being able to,understand what makes the most sense for,our clients business and being able to,generate them results and through that,we're able to identify what tick-tock,ads are really converting best and be,able to give those insights to you so,that way you can be successful as well,you can quite literally see that the 600,000 that we've spent in this amount of,time has literally generated over 147,million impressions 2 million clicks and,we're literally getting cost per clicks,of 30 cents a click these days that is,far and few between on other platforms,so you can definitely see the,opportunities that you have on tick tock,alone so let's go ahead and go through,some of the ads that actually don't work,on tick tock and what we're seeing so,these are just some examples of tick,tock ads that don't work there's a,common misconception that people have,it's that they're running facebook ads,they're getting good results and then,they want to use the similar content,that they have there on tik-tok because,they think it's just copy and paste and,to be honest with you it's not like that,using images or gifs on your actual,tik-tok ads are not going to increase,your conversions if anything it's,actually going to decrease your,conversion rates and actually raise your,overall cost per cpm,and you know you don't want your actual,tick tocks to look like ads and a big,motto that ticktock has is make tick,tocks not ads and that's the main,premise here you don't want to be,creating content that looks like this,where you have these overlays or these,big call outs of the you know specific,offer and like red you know these red,circles here or having you know the,branding on the side of this those types,of ads just don't work on tick tock,people scroll right past those you want,the content to look native you want it,to feel like user generated content in,fact i'm actually going to be covering,ways you can get ugc later in this video,but specifically right here you want to,make sure to avoid you know templated,content even some of the biggest brands,in the world have fault prone to this,where they actually you know use the,branding and they use these basic videos,and while they get engagements they're,not really resulting in conversions so,if you're really looking to drive actual,sales and increase your actual,conversion rate and get more people to,actually convert from seeing your videos,and feel that they're actually a part of,the brand then you're going to want to,create tick-tock ads that are actually,native on the platform and have these,key conversion metrics driven behind,them and so these are just some examples,of tick-tock ads that do convert you,want to focus on actual vertical video,and fast cut you know jump cut videos,that are you know no longer than one to,three seconds per clip maybe,six seconds at the absolute most we're,actually clipping throughout the video,so that way you can keep people's,attention throughout the actual tick,tock tick tock is very fast-paced and,you want to keep that you know flow,going so people stay engaged and this,allows you to deliver way more,information about your product or,service in a much s
After seeing the second section, I believe you have a general understanding of tiktok shoe ads
Continue the next third section about tiktok shoe ads
TikTok Ads For Clothing Stores BEGINNER STRATEGY
TikTok Ads For Clothing Stores BEGINNER STRATEGY
How do you all in here?,I hope you're doing well.,Ever wondered,
have you ever wondered,if Tick-Tock ads would work
for your business?,In this episode, I'm
going to be sharing with you,a proven tick tock ad strategy
you can implement to.,As always,,make sure that you grab
something to take notes,with and stick around
into the newsroom,to share with you
one type of ad,you must be using
for your clothing store.,For those who are new,
I wanted to tell you,that I like to break down
what we are going to be,talking about into lists
because it's much easier,for you to understand
and follow along.,So in this vein, I'm
going to be giving,you four steps
to successfully start running,tick tock ad campaigns
for your clothing store.,All right.,So number one is what is tick
tock and how is it different?,Tick tag is a vertical video
social media,platform that focuses
on highly engaging content.,What makes Tick Tock
so different is their ability,to keep people on the platform
addicted with an algorithm,that is extremely accurate
by comparison.,If you engage
with content on Instagram,,you may or may not see
something similar for a while.,But on TikTok,,they do such a great job
of helping,you find the content
you're likely to engage with.,Again, the platform,you used to be focused on,short form content only,
but as they continue to grow,videos are getting longer
and longer.,Tick Tock is a main competitor
for someone like Instagram.,But even more notably
now, YouTube,content
creators are using tick,tock content to tell quicker
more engaging content,than what they used to do on
something like YouTube.,We're seeing more
and more people,go search
for solutions on Tick Tock,than what they did
for YouTube. As well. Right.,So I don't know
how many times,,for example, we've searched,for things on YouTube, like,
where's an answer? Right?,You're
coming here for an answer,,but now
people are going to tick tock.,Now keep going
back to this YouTube video.,But what was in question,
our planning for our Q2,20, 22 retreat and we were in
Colorado and Christian,had snowboarding for a while.,So he was going to,you wouldn't
you want to go to YouTube.,But he went to ticktock
and looked up,really quick form
videos or short form videos,on how to get better
at snowboarding,before
he actually went out there,and previously he would have
went to YouTube to do that.,Right.,Why not watch a 15,
20 minute video on YouTube?,Now that being said,
he did go to YouTube,and watched that long
form content,,but the first place he went to,without even thinking about
it was the Tic TAC.,So interesting.,So what does that mean for you
and why should you care?,Right?,Like what
do you care about Christian,going
to look first on Tic TAC?,What do you care about Tic TAC
being a vertical platform?,Because more eyeballs equals
more attention.,And the best part,
there are not that many people,creating ads on Tic TAC,
which also means the cost,for you to get in front of
somebody is very, very low.,I'm not going to,guess a number or,tell you a,number, but
let's just say, for example,,if it was $20 on Facebook
to see like a thousand,people are for you
to get a thousand,impressions on Facebook,and maybe like five on TikTok,
so it's very, very low,and it's
going to be sharing with you,how you can leverage Tick-Tock,to drive sheep traffic
and increase sales.,Here's some rapid fire things,you need to know about Tic TAC,that I just want you
to make sure that you share in,because you were smart,and went to grab something
to take notes with.,You're going
to write these down.,So number one is
that most of these ads are 23,to 34 seconds.,Try to stay within that ratio,16 by nine aspect ratio
meaning that it's vertical,right shot like this
that's where you want,spark ads running
ads from other accounts,as well as your own.,More about that later,and then lastly
make tick talks not ads,that's literally
their slogan is like,stop trying to create ads
just make Tic-Tacs,,just create
really good Tic-Tacs.,And then then they'll be used
as ads the ads not spending.,Right?,So if you've ever sent up,a tick tock account
or you've ever tried,to run an ad on Tick Tock
and it doesn't spend,likely comes down
to two things.,Number one, budget, which
is what everyone believes,that could be, but really
comes down to your creative,so let's think about that
as we're going through this.,And then lastly,,since it's done by 16 by nine,
let's not have any of,the black bars up at the top.,Right?,I don't want you to repurpose
that content.,It's not going to be
a good experience.,All right.,Before we cover number two,
I just wanted to say howdy.,My name is Aaron.,I'm one of the co-founders,here about branding,
and we're an e-commerce,growth agency that specializes
in helping clothing stores,grow and scale
profitably online.,Now, make sure that you hit,that subscribe button
in turn on notifications,so you don't miss out on
any of the latest strategies,for clothing stores like you,,because we drop new content
every s
After seeing the third section, I believe you have a general understanding of tiktok shoe ads
Continue the next fourth section about tiktok shoe ads
I Bought EVERYTHING TikTok Ads Recommended Me!
I Bought EVERYTHING TikTok Ads Recommended Me!
i'm just gonna be scrolling through my,tic toc for you page and every single ad,that comes up i'm just going to,literally hit purchase right then and in,there,wait a second why is this so cute it's,an ad by the official las vegas tick,tock account you guys are not going to,want to go to las vegas for a tick tock,okay come on you guys come on,hi sisters james charles here and,welcome back to my youtube channel for,today's video we're going shopping and,i'm super excited because i'm going to,be buying everything that tick tock ads,recommend to me i feel like there's a,certain group of people that are like,the ad buyers and i feel like it's a lot,of moms and a lot of grandmas i love you,guys to death i'm not being shady when i,say that but it's like there's just you,know an ad for anything and suddenly,it's in the cart for three easy payments,of 19.99,i've never been that person i really,don't shop via ads that often a tick,tock ad or a simple little picture on,like a youtube banner page is not doing,it for me however that is all going to,be out the door today because i am going,to be the easiest way person on planet,earth because i'm just gonna be,scrolling through my tic toc for you,page and every single ad that comes up,i'm just going to literally hit purchase,right then and there so without further,ado let's just get into it,let's scroll i don't care what it is i'm,going to hit purchase oh my god wish you,luck usually the first thing that you,see when you open tick-tock is an ad so,let's see what we have in store for us,today new chrome finish,bubbles you can make your own oh yes,gorgeous mandarin red did you say red,man fly literally slime color you're,going to want to frame this,okay you should say that i'm not easily,swayed because even if i was not filming,this video and i just saw this girl i'd,be swiping the card okay this is for the,sodastream art and i do know what a soda,stream is it's basically a machine where,you can turn any liquid into a,carbonated delicious soda beverage and,you guys if you know me you would know,that i love soda okay i think wine,tastes like battery acid the wine cellar,in my house filled with coke bottles,let's fly,i have an ad for bat oh hbo max i,already paid for a subscription for that,sorry sweetie let's go,oh what's this nothing beats a day on,the water gear up with columbia pfg for,your next angling adventure,my free page is giving me ads about,fishing,this literally so cute are you literally,kidding me a mini film camera oh my god,they're half price for the next 10,minutes it says who will be buying it's,really hard for me to cook dinner every,night especially with the full-time job,i mean a doordash ad hello y'all don't,have to sell that to me okay our lunch,is literally on the way we ordered,chinese food for lunch today i'm very,excited to eat it it's on the way right,now via doordash does it does that count,should we just do another one,come on give me something good give me,something good,oh here's one,then m m's and cookies,two of my favorites on one try eminem's,new crunchy cookie m ms,oh,crunchy cookie m ms this might be an,unpopular opinion i love the m m's with,things inside of them i love a peanut m,m you know what the ones are so,underrated that i stan pretzel m m's,do you like them yeah i thought that was,the only person on planet earth that i,like love i love them it's like an,exaggerated,like i've never done like,this like,trav,you know,let's mosh,yes,oh my god an ad for domino's pizza yes,my boss said i had to make a tick tock,about domino's 50 off pizza deal being,back so,50 off yes,please,no transfer no bleed no fade for 16,hours with our vegan fave shine loud,high shine lip color,that's a name i don't know how that,could ever exist but i'm definitely done,to try let's do like one or two more,because i feel like we have a lot of,good ones at this point,okay crocs i love crocs love love crocs,i love that they're having a comeback,but i slide on our new ultra plush,classic cozy sandals,good question chili chews that meat if,you work from home,no,no no no sorry what is it it's an ad by,the official las vegas tick tock account,that's fine no,you guys we're not going to we're not,going to las vegas for a tick tock ad,i don't care what it is i'm going to hit,purchase hit purchase,okay come on you guys look come on,um,hey oh hi finn oh okay hello it's been,only a couple seconds for you since i've,seen you last but it's been a couple of,days for me everything has officially,came in the mail obviously you know we,had the vegas hat we'll get to that a,little bit later on but everything else,like the end up,every other ad that we got the furry,crocs the cookie m ms the soda stream,the domino's pizza literally is like,setting us up for like a sleepover,slumber party i mean is that not the,cutest idea i've ever done had okay you,guys,we have to get changed into my lovely,feet wear oh don't pan down don't,that's not for free you didn't say it,you didn't say it qui
After seeing the fourth section, I believe you have a general understanding of tiktok shoe ads
Continue the next fifth section about tiktok shoe ads
This Secret TikTok Ads Testing Strategy Is Changing Lives
This Secret TikTok Ads Testing Strategy Is Changing Lives
hey buddy,yeah you what are you a damn headlights,come over here real quick don't be shy i,hear you're looking for that ecom gushy,gushy that underground black hat ad,strategy that will leave your bank,account impregnated maybe even,afterwards after your mrs sees it she'll,want to get impregnated too oh hey yosh,keep your voice done keep your voice,down geez always because this stuff,doesn't come cheap my friend a lot of,media buyers on my team on my team were,sacrificed to get these strategies,so it's gonna cost you,let's say,a million dollars,you know what my friend actually for you,if you like this video down below,i'll give these to you right now i,really don't wear hoodies that much,because i live in florida and it makes,me look like a giant penis but let's,actually talk about tik-tok product,testing strategies and how do people,even come up with these strategies in,the first place because you're gonna see,these videos all the time from a bunch,of different gurus and a lot of times i,feel like they're just blowing smoke out,of their rear end but for me because i,run a ad agency where we're literally,testing hundreds of products every,single month and we're testing on,thousands of different accounts this is,actually the way that we come up with,strategies that work for us we have a,sheet that looks like this and you can,easily come up with a spreadsheet where,you have a base control testing strategy,like this one right here where you have,five ad groups three of them with,interest two no targeting and how you,can develop your strategy over time,especially when you're doing a lot of,tests is you can introduce a little bit,of chaos with having an independent,variable so for us when we're doing,split testing we always will do one,variable changing from our original,control group so in this instance with,this top column we did us with australia,for the targeting instead of us and,canada and then what we would do is,measure the results these are all fake,numbers by the way we would do this over,and over and over again over the course,of multiple months and this is how i,actually came up with this exact,strategy this isn't just me oh well i,think this is what's gonna work no this,is proven how you can actually develop a,strategy that works over time and you,can also do other split tests like doing,a combination of number one number five,so that would be us with australia while,also doing a cbo on to mark all of the,data because at the end of the day,you're gonna be biased and if you don't,have the numbers guiding your decisions,you're not gonna make good decisions,when it comes to media buying because,it's all based on numbers and not your,emotions so this has helped us scale,brands like this one right here from,zero to 1.7 k a day like this brand,right here to zero to 1.8 k a day so,again this is proven to work and if you,do want to work with my team before we,start this video i do have an automation,agency where we have a team of experts,who will find products for you build,custom coded one product stores and even,film custom ads so if you're interested,in finding your first or next winning,product and help you scale to one grand,a day or more in the fastest amount of,time you can click the link down below,and book a call with my team so without,further ado let's get on to tick tock,ads and i'll show you how we test,products so the first thing you're going,to do obviously you're going to click on,conversions because we're not trying to,get no dang video views i can't deposit,that to my bank account so for me this,is how i name all my campaigns so i'm,going to be testing this product the,frost ball how i name all my campaigns,is the name of the product whether it's,a testing or scaling campaign and then,the break-even point because when you're,testing on multiple ad accounts it is,good to know first off what's the,product and what's my bep because when i,first analyze ad accounts and this will,be talked about a little later on i look,at cpa more than i actually look at,roads and i'll explain a little later on,because i know everyone's obsessed with,roes but for us and this is after i've,talked to senior media buyers who have,scaled accounts to the millions they,don't really look at roads as much as,you would think it is somewhat of an,important metric but i would say cpa is,more important your cost per purchase,but let's get into the actual ad group,settings now i do five ad groups,whenever i'm testing a new product one,campaign,five ad groups and all the ad groups are,identical i don't change anything about,either of them we're not split testing,anything and i get some people saying,ethan if you're not split testing then,what's the point of just creating five,that are identical well the thing is and,if you are someone who does media buying,you'll notice that even if you create,two ad groups that are exactly alike,they're never gonna perform the same way,the cpms will be different the cpcs will,be different
After seeing the fifth section, I believe you have a general understanding of tiktok shoe ads
Continue the next sixth section about tiktok shoe ads
How to make killer TikTok ads
How to make killer TikTok ads
- Hi, everyone. Haily here.,In today's Biteable tutorial,
we're looking at TikTok.,I'll give you some basic tips
on making TikTok content,,and more importantly,,some advice on how to pull
off cringe-free TikTok ads.,Finally, I'll show you,how to speed edit a TikTok
video from a template.,(upbeat music),In relative terms,,TikTok is the social
media baby on the block.,It was born in 2016,but has quickly taken over
the market for under 25s.,If you're a brand with a young audience,,you can't afford to ignore TikTok.,Before we jump into the tips,
let's talk TikTok content.,It's a unique breed, incredibly niche,,authentic, and often downright weird.,From sea shanties, Teletubby TikTok,,and the unnerving distorted
bass of "Deep Talk,",it's all there.,So shift out of a
traditional marketing mindset,and keep your ideas all on the table.,Some basic tips for
getting started on TikTok.,My first tip is to live
and breathe vertical.,TikTok is a mobile-first platform,,so all content must be created
in a 9:16 vertical format.,No ifs, ands, or buts.,If TikTok doesn't allow you to be creative,with the aspect ratio, that's okay.,That's the only restriction you'll have.,My second tip is include captions.,Even if there are only a
few words in your video,,closed caption it.,Not only does it improve accessibility,,but it's become standard
practice for most video content,as a lot of people watch
videos with the sound off.,I'll show you how to add
captions to your video,with the Biteable video maker,
so no excuses for this one.,My third tip is keep it moving.,Although you can upload
videos up to 60 seconds,,don't do it.,Aim for 15 seconds or shorter.,If your content is so extra,
it can't be contained,,break it into installments,and drip feed your audience the drama.,And finally, a pro tip,
take advantage of video ads.,Video ads are new-ish on TikTok,so the market is relatively untapped.,My advice is don't aim
to make a traditional ad.,Aim to make a good TikTok video.,Traditional ads will stand
out like a sore thumb,on a platform run by cynical
and discerning Gen Z-ers.,All right, now we'll show you
how easy it is to get it right,with the Biteable video maker.,So here I am logged in
to my Biteable account.,From here, I'm just going
to search for TikTok.,This will bring up all of the
TikTok templates that we have.,And if you want to preview
any of the templates,,you can just hold your mouse
over the video thumbnail,and you'll get to see a bit,about what that template looks like.,So I'm going to scroll up to the top,and pick this TikTok Clothing Ad template.,And then I'm going to click Edit.,This will launch the Biteable video maker.,And from here, I'll be able
to customize this template,and change the text so it suits
the sale that I'm hosting,,which is going to be for a
women's clothing boutique.,So I'm going to leave the
text and everything the same,on this first scene and jump
right into the second scene.,From there, I'm going to
replace this image of sneakers.,If you have images that
you wanted to upload,,you could do so on the left-hand side,,but I'm just going to use stock photos,and I'm just going to search for a dress.,Then I'll find the stock photo,that I want to have in my video,and simply click on it and it
will pop it into your video.,Then we're going to jump
into the next scene here.,And this text effect looks great,,so I'm going to leave that as is.,Hopping over to the next scene.,I'm going to change this
sale term to be 20% off,because that's the sale that I'm holding.,And then I'm going to, once again,,change this photo by
replacing the background,and just using stock images
available in Biteable.,This time, I'm going
to look for high heels.,And once I've found the image that I like,,like this blue one, I'll click on it,and it will pop into my video.,And we're going to jump right
into the last scene here,,and this is where I'm going
to leave my call to action,so visitors know if they
can use a promo code,,how they can claim the sale,,and where they can shop as well.,So I'm going to write
the discount code here.,And then I'm just going to
change the size of this font,so it fits a bit better on the page.,And I just stretch it out a little bit.,And I'm going to change
TIKTOK so it's in white font.,That way, it just stands
out a little bit more.,Then I'm going to
duplicate this scene here.,So to do that, I'm going
to click this up arrow,and then select Duplicate scene.,And in this final scene,,I'm going to change the
text and add my website,,which is mabelsboutique.com.,Now I'm going to change
the size and color of this,so it fits on the page better.,And I'm going to play around
with a few different sizes here,until I find one that looks the best.,It's a tiny bit small.,There we go. That's a bit better.,Now if you wanted to add
a different music track,,you'd simply click on this music note,in the bottom left corner.,We have over 80 different
tracks for you to choose from.,I'm going to leave the track
that came in the temp
After seeing the sixth section, I believe you have a general understanding of tiktok shoe ads
Continue the next seventh section about tiktok shoe ads
I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)
I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)
in the last 90 days i've spent over 600,000,on tick tock ads with our clients and,every day we're migrating more and more,budget over from facebook to tick tock,and in today's video i'm going to be,covering the top five ways you can learn,from the lessons that i have after,spending six hundred thousand dollars on,tick tock ads,hello everyone my name is chase chapel,your favorite digital marketer here,let's get into this video so these are,the lessons from spending 600 000,dollars in tick tock ads and i would,have been far better off if i had,already learned these lessons in advance,or had somebody to really guide me,through the process of understanding,what it is that make tick tock ads,convert how to structure the audiences,and all of the learnings that we've had,from other platforms to be able to be,successful on tick tock ads and that's,exactly what i'm going to be doing today,is i'm going to be walking you through,the top five things that are going to,allow you to be successful with tick,tock ads from the things that we've done,after spending 600 000 on tick tock ads,so let's go ahead and jump into the,first thing and start covering some of,the things you can do to actually,increase your overall conversions and as,you can see here we spent a little over,six hundred thousand dollars on testing,this far just in the last 90 days that's,about 148 million impressions from that,amount of spending about 2 million,clicks overall and so let's go ahead and,go over the tick tock adds creative best,practices so number one is videos with a,duration of 21 seconds to 34 seconds,have a 280 percent lift and conversion,yes you heard that right 21 seconds to,34 seconds if you literally just have,tick tock ads that are at least 21 to 34,seconds long,you automatically have a competitive,advantage over other tick tock,advertisers and the reason for this lift,and conversions is because that's enough,time for you to deliver information in a,concise way to the actual consumer that,might be purchasing your product or the,business that might actually be you know,choosing to work with your service and,you want to time it between 21 to 34,seconds you don't want it to be overly,long you don't want it to be overly,short,so definitely try to be within this,range because you are going to see much,better conversions by doing so and this,is data that ticktalk actually has from,you know hundreds of thousands of,advertisers that are actually already on,the platform and we're seeing this with,our results too videos that are between,21 to 34 seconds do actually convert,better,and we also see that the 9 16 aspect,ratio does help with lifting conversions,that is vertical video y'all you'll want,to make sure you have vertical video you,don't want to try to apply square video,and have these black spaces in between,the actual video you want to make sure,that these videos are actually vertical,tick tock is a vertical placement so you,want to make sure your content actually,fits for tick tock so make sure you have,a 9x16 aspect ratio in your actual,videos that is simply filming on your,phone that's the best way to do it to,actually keep the vertical video in,check and that resolution is actually,going to be higher and that actually,leads us to the next point if your video,is actually above 720p you're going to,see a 312 lifting conversion so if you,just apply these three things you're,going to see you know 280 lift and 91,left and even up to a 312 percent lift,in conversions by having hd video if you,upload a very low quality video the back,door is this you're likely going to get,much less conversions than other,accounts would and if you have ads that,are actually converting now with a low,quality video well if you just upgrade,the quality you could be seeing much,better conversions at the exact same,cost the next thing is number two and,that's tick tock user generated content,this is very big because you have,branded ads and you have spark ads,branded ads are essentially what you see,here this is an ad by go clove and you,know their shoe brand and they have,these actual you know branded outline,where it has the colors of their blue,they're green and the actual ad and it's,very branded and when you come across it,looks very much so like an ad these,types of ads do work to some degree and,you know do have good conversion rates,depending on you know how they're,actually flexing their brand and,actually driving you know consideration,and actually having people make the,conversion based off of what's actually,in the actual ad and you can see has 57,likes you know people are commenting,that they are interested in the product,which is a good thing but overall we're,seeing much better results with tiktok,spark ads and ugc content where we're,actually using user generated content in,the ads and that is a form of raw video,and user generated content is,essentially content that is created by,people or users instead of brands or,businesses now you can have pe
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