What Are TIKTOK SPARK Ads? And How To Set Them Up!
how's it going everybody today in this,video we're going to be talking about,everything tick tock spark ads,now this is a new format that tick tock,just announced as you see july 20th 2021,um and in this video we're going to be,talking about what spark ads are how to,set them up because i know there's a lot,of confusion when they first came out on,how to set these up,and then also i'm going to talk about,why i think everybody should be using,this ad format,right now in your digital marketing,campaigns so let's jump right in into,what exactly a tick tock spark add is,so tick tock defines a spark ad as a,spark ad enables brands to amplify,existing organic videos,that fit into their campaign objectives,okay that's great but what does that,mean,essentially it's taking an organic post,and kind of promoting it in a way that,makes it look even more organic,and not like an ad and here's an example,of what that looks like so i created,this on this demo account on the back,end,i basically took one of my tick tocks,and i made it into a tick tock,spark ad now what makes this different,from a normal tick tock ad,is you'll notice here in this right hand,column that it still is showing,organically from my profile it looks,like it comes from there it's not,showing the logo of the advertiser it's,showing my profile inside of there so,zoco marketing and there's still a,little plus follow button,so if somebody sees this ad they can,still follow me as an influencer even if,another brand is promoting the video,also another benefit is it just looks,completely organic right,um there's a small little ad logo right,here and then a learn more button,where the advertiser can kind of control,where they send the traffic to,but besides that this is a very native,experience and goes right in with the,saying of tick tock's kind of business,model of,don't create ads create tick tocks so,this is the this this is a huge benefit,for any advertiser and,influencer out there because it's a it's,a win-win situation right you can run an,ad that also gets the the influencer,more follows and comes from their,profile but at the same time is,promoting the advertiser's product,so now that we kind of have a lay of the,land of what a tick tock spark ad is,i want to go through how to set that up,now there's two type there's two steps,to setting up a tick tock spark ad,the first one is on the creator's end,they have to go through and authorize,the video,and then give the code over to the,advertiser and then on the advertiser's,end they need to go into the tick tock,business manager and apply that code so,i'm going to show you both those steps,right now here are the steps you take to,create that authorization code if you're,the influencer click the top,right there then you're going to go to,privacy you need to make sure that ad,authorization is turned on after that's,turned on you're going to head back,over to your actual videos select the,video that you want to give,ad authorization to and then you're,going to select the click the three,little dots,and you're going to scroll over till you,see the add settings button,once inside the add settings button,agree to the terms and then turn on add,authorization,this is going to tell you that you can't,delete the video after you've authorized,it as an ad hit ok,and then you want to generate your code,and you can give it a certain,authorization period,and then the last thing is to copy that,code and send it over to whatever,advertiser might be running the app,so now once you have that code whether,it's sent over to email or however you,get it from the influencer now it's the,job of the advertiser to take that code,go into tick tock business manager and,actually set up the ad and here's how,you go about doing that so the first,step is you are going to need a tick,tock business manager account,if you need to just google tick tock,business manager and create that account,there,and then from there you're going to,notice you're going to come to a,dashboard that looks something like,this what we're seeing right now as this,loads over just give me a second here,and inside of this dashboard you're,going to see this assets,tab you're going to come over there and,you're going to go to creative you're,going to assets and then creative,and then once you land on this tab right,here you're going to notice there's a,few different tabs up here and one with,this new little feature for tick tock,spark ads so we're going to click on,spark ads here,and then you'll notice this will show,you all of the authorization codes that,you currently have for your account so,say you're working with 10 different,influencers,and they all sent you over,authorizations code this is where you,would plug all those in,and you could run you could run tests,against which influencer is giving you,the more,most return on ads pen so from here,we're then going to click for you it,might look a little bit different if,it's your first time applying a code but,you
Let's move on to the first section of tiktok specs ads
How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)
How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)
- How to run TikTok ads in 2022.,This is a TikTok advertising
tutorial for businesses.,TikTok has now over one
billion monthly active users,as of January, 2022.,160 million videos are watched,in an internet minute on the platform,and it's the most popular mobile app,downloaded in 2020 and 2021.,If you want to leverage that platform,,but don't want to spend
all that time and energy,figuring out an organic growth strategy,,TikTok ads may be a great alternative.,Today, I'm going to show
you what you need to do,in order to run successful
paid ads on TikTok.,Step one, create and
install a TikTok Pixel.,Similar to Facebook ads,or Google ads and other ad platforms,,when you install a pixel, that allows you,to understand the user's
behavior on your website.,That in turn will allow
you to segment those users,in cohorts that you want
to target with other ads.,So let's say someone visits your website,,goes through the checkout process,,and doesn't complete their purchase.,You'll be able to retarget that person,with another ad and
that'll help you increase,the number of conversions you get,,because when they're on
TikTok, they'll see it, boom,,you can start making them convert.,And here's a trick.,Let's say you're selling
a product or a service.,When you do that remarketing ad on TikTok,,you can show a video of what
it's like to be a customer,or use your product or service.,That'll get more people to convert.,Step two, start with a very
broad audience segmentation.,Don't target a specific
gender or age group.,Let TikTok run your ads
to a broad user group,and let it optimize and deliver
so they can find out later,which audience are the most responsive.,You should run your ads,and wait some time for
user data to come in,so that you can optimize around the data,so you can see what's
working for your campaigns,versus just jumping the gun.,Step three, use as placement only TikTok.,Don't waste your time
and money advertising,on other platforms that TikTok offers.,The real value is really on
TikTok as a platform itself.,Step four, make sure to target
only one interest at a time.,When you're starting, you
don't want to mix up things,that have too many interests,being targeted at the same time.,If you stack different interests,,you won't be able to
understand which interests,are creating the best results.,It's better to target only
one interest at a time,so you can clearly
identify which interests,are the most profitable for you campaign,and then expand from there.,Step five, ideally, start with,a minimum budget of $50 a day.,This will allow TikTok
to run more experiments,with your ads and show them more audiences,in order to optimize
your ad delivery faster.,Step six, cap your costs per conversion.,Make sure that it's at
least at breakeven point,and that'll allow you to run ads,and spend money and not lose it.,Step seven, use TikTok's ad platform.,They'll show you all
the top performing ads,on their platform so that you can learn,what's working for other people,and how you can model after
those ads in your own business.,That'll reduce the risk.,Now, if you need help
with your TikTok ads,,check out my ad agency, NP
Digital, we'll be helpin',with TikTok and all the
social platforms out there,,even performance marketing.,Or if you just have any
questions on TikTok,,whether it's paid or organic,
leave a comment below.,I'm here to help.
After seeing the first section, I believe you have a general understanding of tiktok specs ads
Continue the next second section about tiktok specs ads
TikTok Lead Generation Ads
TikTok Lead Generation Ads
tick tock is the most recent ad platform,to roll out lead generation,campaigns facebook i believe was the,first one to have them,quite a number of years ago linkedin has,had them for a while,even google has some variants that can,show up in different places around the,network,i think this move from tick tock is,important for a couple of different,reasons,first it's just a good sign that they're,investing more in the ad,platform they're one of the newer ad,platforms and they're still coming out,with,new opportunities and ways to target,users,even if they are something that other,channels have it's just a good sign that,they're trying to grow and make sure,that it's a good environment for,everybody involved,second with the changes to ios 14 it's,getting more and more difficult to track,user behavior and attribute performance,online,we're not able to use those third-party,cookies nearly as much and in the future,they're going to get even worse,the beauty of lead generation ads is,that all of the performance and,reporting is contained right within the,ad platform,it all happens on tick tock so all the,performance is there,we don't have to rely on any sort of,third party tracking,i'm really excited about lead generation,campaigns going out to more channels,so today i want to run you through how,to set up your first lead generation,campaign on tick tock,once you're in the tick tock ads,campaign manager,we're just going to go to create a new,campaign to do that we need to go to the,campaign,management tab and then down here we can,click create just like most other social,advertising platforms the first thing,we're going to do is choose our,objective,if i scroll down a little bit you'll see,that lead generation is this one down,here in the bottom of the consideration,column and it still has the new next to,the name so i'm going to click lead,generation,once i've done that i can come down here,to the settings section and i can give,this a name if i want to,for now i'm just going to get rid of all,these terrible numbers i'll leave,everything else as it is and click,continue,now basically everything at the ad group,level is going to be something we've,already covered in a previous video,everything from placements to the,targeting,that you have available we've covered in,a different video that you can check out,in the top of your screen now,around all the different targeting,options that are on tick tock i'm going,to skip down,past all of that and stop at the budget,and schedule section because i need to,put in a daily budget here and just as a,placeholder i'm going to put in 20,because it tells me it needs to be at,least 20.,and now if we scroll down a little bit,to bidding and optimization the last,settings here,we'll find the first portion that is,lead generation,campaign specific you can see here that,the optimization goal is set for leads,and there is no way to change that it's,going to optimize for leads,always with a lead generation campaign,this is just the same as any of the,other social platforms out there,that leverage lead generation this isn't,too terribly different the one piece,that is different is that there is a,cost cap bid strategy on any of the,other platforms you have a few different,options of what bid strategies you want,to use for lead generation but on tick,tock,you have to add in your cost cap and,that is going to be,what the average cost per lead that you,want to pay is that doesn't guarantee,that you are going to only pay that,amount for each lead it just means that,tick tiktok is going to try and optimize,for that cost per lead for you,if you hover over the cost cap name you,will get a small graphic off to the,right,it says this is best for keeping your,average cost per result around or,lower than your bid regardless of your,budget and things to consider here,are that you may not spend your budget,fully if your,cost per conversion is set too low if,you set it too low,you're not giving ticktack enough room,to learn and optimize and try to get you,as many leads as it can within your,budget so,depending on what your main goal is,whether it's volume and scale or whether,it's efficiency,make sure that you use a cost per lead,goal that makes sense here,for now i'm just going to set it to five,dollars now that we've done that let's,hop,into the add portion and get more into,the nitty gritty of the lead generation,setup,you can start off by giving your ad a,name but then you'll see that the only,ad format that we are allowed to use,currently is a single video so we don't,need to do any other adjustments here,that's going to be the only option we,can use and rather than spending most of,my time,on the actual ad details itself i think,that's better suited for another video,what i'm going to do,is just give a quick overview of what,all will go in here and we're going to,spend most of the time on the form,itself,so when you're creating a video ad in,tiktok you're going to need to add,you guessed it a v
After seeing the second section, I believe you have a general understanding of tiktok specs ads
Continue the next third section about tiktok specs ads
Tutorial | Reasons Why Your TikTok Ads Are Rejected - TikTok Ads Manager 101
Tutorial | Reasons Why Your TikTok Ads Are Rejected - TikTok Ads Manager 101
are your tic toc ads getting rejected,are you not sure if your content is,being accepted,today we are going to take a look at the,top reasons the tick tock ads,are rejected,hi everybody welcome to the tick tock,ads manager 101 series,i'm peter and i'm here to help you,through your tick tock advertising,journey,our mission is to help you successfully,launch your very first campaign on tick,tock,so let's get started,for this episode we will talk about the,ad creatives and common reasons why ads,are rejected,now on tick tock we ensure a safe and,authentic user experience by holding,advertisers to a high standard for the,content they promote on our platforms,which is why we review each ad to make,sure it complies with our ad creative,policies,and local regulations now i have,personally come across many ad creatives,that have been,rejected due to various reasons and i'm,here to help you understand some of them,so that when you start your campaign,you're already aware of what not to do,so let's take a look at our first reason,that many ads get rejected,the ads that make exaggerated overstated,or misleading claims about product,performance is clearly,not compliant with our policies like an,ad that says they are going to give,twenty thousand dollars once you sign up,without any proof,or if this particular product says,you're going to lose 15 pounds in one,month,basically any weight loss claims i have,another one too,this product will give you 100,satisfaction in life,these absolute claims are not encouraged,on our platform and our review team,will reject any such ads if you look at,the caption in the first one it says 100,natural herbal cream number one of the,whole world,absolute terms and the second one says,use this service and get married,in three days well that's not okay,now let's talk about the second reason,that ads get rejected,which is if ads show products or,services from a prohibited industry,i have seen a lot of ads get rejected,for this particular reason,it's really important for you to know,the list of prohibited,items from your own market tick tock has,always maintained,very strong policies for an authentic,and safe user experience,which is why we don't allow items like,illegal drugs or,adult content you can have a look at the,whole list,if you visit the help center link in,your ads platform,the first part contains the products or,services which are currently prohibited,in all countries and regions like,cigarettes weapons gambling political,ads and more,and the second part contains the list,from various different markets,now we come to the third reason and this,is important guys,if the products and prices in the ads,are not consistent or relevant to the,products and prices on the promoted,website,the ad will be rejected for example,if the product shown in the ad creative,is different,than from the landing page or the price,shown in the creative is,inconsistent with the price on the,website then our review team,rejects the ad in the first creative the,ad,introduces a facial essence for oily,skin in the video but,shows a car on the website the second ad,states a discount of,up to 30 percent off but on the website,you can see,up to 50 percent off and then in the,third one the website is too vague to,determine,if there is any relevancy at all,moving on to the next one the promoted,website does not function properly or,does not contain information required by,local regulations,this is another common reason for,rejection,for example websites that don't open,properly,websites that are not mobile friendly,websites that don't contain the contact,information of the seller,or websites without a clearly stated,refund or return policy,we at tick tock ensure that it's not,just the ad creative that is important,but also the website that you are,promoting and that should comply with,the local rules so as to safeguard our,users,moving on the next reason has to do with,issues of the ads,texts or captions for example ads with,spelling errors,excessive or distracting capitalization,of certain words,or using symbols in place of letters,there could also be issues like,incomplete texts and videos,grammar mistakes or text logos that have,been covered by stickers,check this out first we have the,incorrect spelling of the word sale,and also notice certain letters are,capitalized and certain letters are not,second we have the use of the at sign in,the question mark,there's also the spelling mistake of,sale not to mention,the capitalization again third,there is a very cute cat sticker,covering the main logo,for example if the ad creative has low,resolution that is blurry,a part of the creative is covered up,with black bars,or if it looks pixelated it gets,rejected,i have also seen some uploaded ads,without any sound or,audio this can be a bad experience for,our users,after their streak of user generated,content and hence,these are rejected you also need to,ensure that the audio quality is decent,if your audio quality sounds li
After seeing the third section, I believe you have a general understanding of tiktok specs ads
Continue the next fourth section about tiktok specs ads
How To Run TikTok Ads 2022 ( Set Up Ads On Mobile )
How To Run TikTok Ads 2022 ( Set Up Ads On Mobile )
hello guys welcome to my YouTube channel,if you're looking for how to create,advertisement on your tiktok account,then this video is for you and where,this video is shocking is that you are,going to use your mobile device to do,this just stick with me this very video,apply every step that I'm about to show,you and we are going to achieve that,right in front of the screen because I'm,going to do it right away but before,that please if after watching this video,you found this video very useful do,leave me a like in this video so that it,will motivate me on the social service,and encouragement to me knowing fully,whether people like you are with me and,people like you are getting volume for,my videos leave me a comment in the,comment section if after applying,everything it's worked for you and I'll,be glad to hear that still if it doesn't,work for you still leave me a comments,in the comment section and I'm going to,find a possible way to help you with the,problem okay lastly and most importantly,do subscribe to this channel to be,getting more useful information or to do,various things on YouTube which I,wasting much more time let's get started,it I believe you already on your Tick,Tock account and the next you're going,to do is for you to click on this your,profile icon at the downward part of,this interface if you click on it then,you are going to come to this particular,place,then the next thing you're going to do,in order to achieve this is for you to,click on these three lines at the top,Okay click on the straight lines at the,top then you're going to be seeing this,number one option which is creators twos,you're going to see the second one,you're going to see the settings and,privacy option here the only option I,would like you to click is for you to,click on this first one which is Creator,tools Okay click on it if you click on,Creator tools then it's going to bring,you to this I'm sorry for the power,Network guys,then he's going to bring you to this,particular place and as you can see,you're going to be seeing the option of,analytics Creator portal promote q and e,that's question and answer and I believe,most of you doesn't have these features,here but still stick with me in this,video I'm still going to review the,secret on how you're going to find this,okay just follow every step that I'm,about to show you that I'm showing you,in this video and you are going to run,advertisements on your Tech talk app,using your mobile device then the next,you're going to do is for you to click,on this promote option which is the,third option click on promote,if you click on promote then it's going,to bring you to this particular place,and as you can see this is a video that,I can promote okay and if I click on,this all promotable videos if you click,on it if I click on all promotable,videos it's going to bring me to this,particular place these are the videos,that I can promote as you can see you're,going to be seeing promoted here so I,can actually promote all these videos,then but I want to promote this,particular one and I'm going to show you,how you're going to do this the next,you're going to do is for you to click,on this promote red button here that,you've seen in the video click on it if,you click on promote red button if you,click on it then it's going to bring you,to this particular place where you're,going to select whether more videos or,more website visit or more followers,let's just go with more followers okay,let's just go with more video views on,more followers let's go with followers,then click on next if you click on it,then you're going to choose whether,you're going to select the audience,targeting by default does tiktok will,choose it for you or you're going to,just is going with custom and I would,advise you for you to go with custom,Okay click on Console then you're going,to select whether male or female man I'm,going to go with all age I'm going to go,with all I'm going to go I don't I'm not,going to go with all age I'm just going,to select these particular ones I'm,going to leave this 13 to 70 because,that's children Okay then if you come,for this interest depending on what,you're posting you're going to go with,it mine I just posted a weight loss,product or weight loss tips okay and I'm,just going to go with what am I going to,go with let's go with sports Beauty and,Sport and Beauty okay let's go just go,with those one then click on Save if you,click on Save then it's going to bring,you to this particular place then click,on next if you click on next then it's,going to bring you to this place where,you're going to select or choose the,amount of money that you want to use to,run the advertisement as you can see ten,dollar per day you can also bring it,down to five dollar per day you can also,you're going to see five dollar per day,you're going to see 609 to,1334 video views okay you're going to if,you want to bring it to only a day you,could just bring on a day and you're,going to see that 30
After seeing the fourth section, I believe you have a general understanding of tiktok specs ads
Continue the next fifth section about tiktok specs ads
This Tiktok Ad Hack Made Me $515,548 In 30 Days!
This Tiktok Ad Hack Made Me $515,548 In 30 Days!
hey guys it's youtube jamaal and today,i'm going to share something very very,important about tick-tock ads and i'm,going to show you the last 30 days we've,been able to generate this client over,um you know,over 518 000 but however,before he came to us so let me show you,like the results before he came to us in,august like 31 he was running uh the ads,severely from facebook and after his,facebook ads content he literally came,to us and you know the results here,we're gonna you know see is ninety,percent from tick tock and 10 from,facebook so it's because we have you,know basic foundations and advanced,formulas to actually drive those,consistent results but i'm going to show,you guys and provide you value to,actually how you can get those certain,results now the reason why we've been,able to generate awesome results for our,clients it's because um we have a,specific formula that we go in inside of,gmail talk and it's um as i also share,you know,you know every video this basic formula,has generated over a million dollars for,all of our clients well over you know,seven figures for our clients and this,is just half of the equation that we're,going inside of your mouth or to talk at,um coaching agency where we literally,coach you how to you know hold your hand,and spill past six or seven figures and,actually show you what's,working on tick tock and how you can go,viral tick-tock and so i want to show,you how you know guys um you know how,you can produce those results so,essentially how we generate those,results is actually make content that,resonates with the audience and so if,you're in the parent niche i'm going to,show you some ad examples and um you,have to make queries that really,resonate with the audience and don't,make them look like ads because if they,did look like an ads what would happen,to your cdcs um sorry cpm's a cost per,click and your everything's going to be,you know high priced because you're not,reaching the right audience forget about,ios 14 because is14 does not correlate,with tick tock because tic tac has a,different algorithm but if you shoot,content that does not look like an ad,i'm going to show you some examples this,is the results you can see inside of the,ads manager once you start applying the,formula i'm going to show you,essentially video um so you know with,this client we've,uh for example they will spend a 1.7 k,in broadband 7.6 k with a 4.48 broad i'm,going to show you the cpcs cpc the value,0.097 cpm about 1.54 um impression cost,you know ctr 1.7 we're always aiming for,uh you know above 1.5 ctr which is very,good and once you start applying you,know the formula i'm going to show you,guys,um you know in this video um we're going,to see some awesome little awesome,results and actually and increasing row,as in your um because the roast is you,know held by a different metrics and you,know one of the biggest metrics are the,cpms and the cost per click and class,and,you're going to see once you you know,apply the trick i'm going to tell you,today that those you know metrics will,actually decrease in price which will,eventually make a row as higher so i'm,going to show you examples and i'm going,to show you the difference between,examples so we're going to go to the top,creative center and the way you can,access this is at tiktok.com i'm going,to show you three i'm going to show you,three examples from the same niche and,i'm going to tell you which one will,convert 100 times better,by experience so,i'm going to go and choose a pearl for,example i'm going to select all,so essentially in this video it's it,doesn't fit what we teach in jamal talk,and i'm gonna suspect from this video,and ultimately from you know the the,likes and the comments and everything,this is it is not a high converting ad,because it's high in fashion and,essentially it doesn't you know share,what we teach inside of your mouth um,tick tock adds creative folder where,literally actually we take you through,how to create viral tic tac ad and scale,loop past six to seven figures and it,really doesn't um you know follow the,you know exact foundation in this one l,and also and what we teach also inside,of jamal talk the basic foundation how,to scale with ads that really resonate,with the audience and essentially i'm,going to show you another example which,is kind of a more high converting and,you're going to notice a difference so,in this example and i'm going to show,you just a similar snippet from the,perfectly the ad that we would actually,go in kind of all in and this is,and so this video started with the hook,okay so he they hooked the audience in,the first three seconds i'm throwing the,soda on the t-shirt and you know the,audience can stay for longer and if you,can you know go to that video um and not,we're not gonna watch it all but you're,gonna see the engagement is very much,hard the number of shares is much higher,and you're gonna see that the ctr has,been increased by the end for um this,means that the au
After seeing the fifth section, I believe you have a general understanding of tiktok specs ads
Continue the next sixth section about tiktok specs ads
TikTok Ad Breakdown: How Vshred Is Selling Fitness Coaching On TikTok
TikTok Ad Breakdown: How Vshred Is Selling Fitness Coaching On TikTok
all right guys in today's video we're,gonna break down a tick tock ad that in,the fitness niche is actually taking the,take dog platform by storm this is uh v,shred right so this guy is vincent he,goes by yeah vincent uh he also brags in,his youtube ad videos about his workout,right before we begin don't forget to,like comment subscribe turn on your,notifications get notified when we drop,some more youtube ad knowledge as well,as some ad breakdowns like it says you,guys seen we are doing more take tough,ad breakdowns because it is a popular,platform right now and will work if you,are doing video ads right so very very,important platform right now to be on so,again without further ado i want to,break down this ad we're going to watch,it together a few things before we look,at the ad it is a 58 second vertical ad,with the 916 dimensions and then another,thing is in the actual profile and the,page identity so he doesn't really,mention uh vshred and his brand and the,actual name so that's actually very,interesting is that he is really,catering to his his audience right,without further ado let's go ahead and,play the video what's the fastest way,from point a to point b,it's a straight line what's the fastest,way from where you're at right now to,your dream body,it's a straight line,all right we're gonna pause it right,here we're gonna briefly talk about this,at the beginning when you want to hook,people in sometimes you do it with just,visuals sometimes it's you know a direct,message right now he's asking a question,right very important to understand that,he is trying to interact with you in,from a question format right and he's,trying to put things you know in,perspective past his way to get from,point a to point b it's a straight line,what's the fastest way to get your dream,body so right now we're talking about,the desire right so you know a pain,point you can say that is already,implied in there saying hey you know i'm,not i'm not really satisfied with my,body i'm trying to get to my dream body,so he really breaks that down and and,simplifies it in in such a way that it's,you know it's catching right so you know,you say he's mentioned straight line you,know anybody can draw a straight line,right so it's kind of like hey no listen,up this this might be for you if you're,looking to you know,you know improve your fitness right,improve your health right so that's,where he gets into the um you know hit,the problem the pain point that people,are going through right so that's what,we're going to be looking at next so,let's let's take it back here now to,your dream body,it's a straight line but the issue is,when people try to get in shape they,follow the fad diets they try low carb,they try low fat they try the adkins,diet and then they try doing a bunch of,cardio steady state cardio seven days a,week and what happens is instead of,going in a straight line so there he,mentions a whole bunch of things that,maybe people who are watching this video,maybe already trying right so he's,jumping right at people and right in,their face right not in a bad way but,saying hey you know people are trying to,complicate things right they're trying,to do all these diets the fat diets he,says it you know the atkins diet so,straight up calling it out the atkins,diet and,you know seven days a week cardio all,these things so these are things that,maybe a lot of people who are struggling,with their body or their weight uh may,be doing right so he's really calling,those pain points out and saying hey you,don't need to do all of that so,you know kind of putting that aside it's,like hey you've already tried that or if,you're thinking about trying all that,that doesn't really work right to get,your dream body so one thing that i did,i mentioned at the beginning of the,video the visuals right now kind of,emphasizing on the messaging itself and,the questions that he's that he made at,the beginning of the video but what,about the visual right the visual so if,you go back it's a ripped body right,that right there in itself is like okay,yeah this guy he knows what he's talking,about so that's kind of the credibility,in itself and authority in terms of his,offer and what he's the message is right,so now let's go back to this part here,where he's talking about the low fat,let's look at that one more time so we,can just really,grasp what he's doing with his messaging,okay when people try to get in shape,they follow the fad diets they try low,carb they try low fat they try the,adkins diet and then they try doing a,bunch of cardio steady stay cardio seven,days a week and what happens is instead,of going in a straight line they jump,back and forth on this diagonal line and,get mediocre results so that they end up,quitting and he brings the straight line,back into the picture right so again,what he's trying to do is take this,concept of fitness and you know let's,say your dream body right so that's kind,of like the main message like hey you,wanted your
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GET MORE LEADS - How To Run TIKTOK Lead Gen Ads
GET MORE LEADS - How To Run TIKTOK Lead Gen Ads
how's it going everybody corbin here,from zoco marketing in today's video we,are talking about tick-tock lead,generation specifically we're going to,be talking about how to create tick-tock,lead gen forms um these things are great,for anybody who's looking to collect,more leads especially with the new ios,14 update it is helpful to have the lead,gen forms so it makes tracking really,easy it's all inside of the platform,instead of using cookies and third-party,data essentially,so i highly recommend looking into lead,gen forms if you are a company that,collects leads or wants to collect leads,so let's jump right in on how to do this,so the first thing is you will need a,tick tock ads manager if you don't have,one already just go to google tic talk,ads and create the ad manager through,that platform once you're done creating,that you will see a screen that looks,something similar to this and the first,thing we're going to want to do is,create a campaign if you are new to tick,tock and you want more in-depth way on,how to set up a whole campaign i do have,a video down below that you can go check,out for the purpose of this tutorial,we're going to kind of blow through the,settings of targeting and stuff just to,get right to the lead gen form so first,thing you want to do is click click in,here and come to campaigns and that is,where the screen that i'm actually in,right now so we're just going to wait,for this to load in and then we're going,to come in and create hit create here,now this is going to drop us into a,format very similar to,facebook ads or linkedin ads or all the,other platforms essentially you have,your campaign you have an ad group level,and then you have the ads itself for,this specific objective,we do have awareness consideration and,conversion objectives but for lead,generation specifically we want to,choose this new fancy little new uh red,check there uh for lead generation so,we're gonna click on that and we're,gonna hit continue i was editing a,different ad so that's why it says that,there and it's there we go we're going,to hit continue,oh sorry i come down here to the,campaign setting name so i'm just going,to call this test lead gen,and then they do have this new feature,called create split test i haven't,tested it myself yet stay tuned i will,be creating a video shortly on this and,the results on i'm testing that so,subscribe if you're interested in that,but uh not no experience to speak of of,the create split test yet we are going,to add a budget to this we do want a 100,daily budget and we're going to hit,continue as i mentioned if you want more,in-depth tutorial on all the settings,inside of this ad group you could do,that here we're going to rename this,test ad group as well,if you want more in depth you can check,out the video up above i go through all,the tick tock settings and,everything that you need to know here,for here we're going to leave user,comments on we're going to leave video,download on creative type we're not,going to have an automated creative type,we just want the one manual video that,we currently have audiences this is um,if you're uploading audiences,demographics you can target by like,united states by male female you can,target different age ranges say that you,wanted to your your typical people that,you're targeting for legion is 25 to 30,for 44. you could do that in the united,states,then languages no limit um i do,recommend if you are going to be,targeting the united states to change,this this usually most uh ad platforms,they just have it default is english if,you're targeting the united states but,um here it is no limit so i do recommend,change that to english then here is,where the kind of bread and butter of,the targeting kind of happens you have,interest targeting uh behavior targeting,these are things like your remarketing,and things uh remarketing lists uh,people who have hit your website or,watched videos till the end and then,behavior people who followed creators,who like any of these different topics,inside of here so a lot of different,options if you want to learn more about,uh tik tok ad targeting like i said,check out the video below i don't want,to bore you with a video that i've,already created essentially but you can,go check check that one out if device,targeting target expansion i do,recommend leaving that unchecked,and just as a heads up for the daily,budget um it does need to be at least 20,a day depending on the cost of your lead,uh say that you typically get leads,around 10 or 20 whatever it may be your,budget needs to be at least that when,you go through the targeting so say for,instance that i want to get around five,dollars lead and i know that my typical,cost or that i want to pay for a lead is,20 i'm going to put it at 100 a day you,can put a schedule inside of here to see,when you want the ads to actually run,you know when you want it to start maybe,say instead of today we wanted to run on,monday,on a business day,you can run it co
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