how many users big commerce or shopify

Hi again everyone, it’s Matt from Style Factory.,In this BigCommerce vs Shopify comparison,  I’m going to help you decide which of these  ,leading website building platforms is  best for building your online store. ,So keep watching to discover the six key reasons  you might want to use BigCommerce over Shopify,  ,and the six key reasons why  Shopify might be the better choice.,By the end of this video, you’ll  have a much better idea which  ,of these platforms is the best fit for you. ,Let’s kick things off with a look at the 6  key reasons to use BigCommerce over Shopify. ,One — BigCommerce gives you  more built-in selling tools. ,While Shopify often requires you to invest in  apps, add-ons or more expensive plans to access  ,key selling tools, BigCommerce gives you most  of what you need to sell online out of the box.,Key features that you’ll find bundled in  BigCommerce’s entry-level plan that you won’t find  ,in Shopify’s include unlimited staff accounts,  the ability to list products on Google Shopping,  ,reviews and ratings tools and  real-time shipping calculation. ,Two — BigCommerce doesn’t  charge transaction fees at all. ,Unlike Shopify, BigCommerce doesn’t  charge transaction fees at all.,While you technically can avoid  transaction fees using Shopify,  ,this is only the case if you use its  own built-in payment processing tool,  ,Shopify Payments — and this  isn’t available in all countries. ,Three — BigCommerce converts prices  into local currencies automatically. ,Displaying your product prices in your store  visitors’ own currency can really boost sales.,Although both BigCommerce and Shopify let you  display your products’ prices in local currencies,  ,with Shopify your store visitors will have  ,to select their own currency  from a dropdown menu provided.,By contrast, BigCommerce uses IP addresses  and geolocation to display prices in local  ,currencies automatically. Four — You can use more  ,product variants in BigCommerce. Product variants let you offer  ,your products in lots of different colours,  sizes and shapes. While Shopify limits you  ,to just 100 product variants, BigCommerce  gives you a very generous limit of 600.,To be fair to Shopify, apps do  exist that remove this limit,  ,but using them will involve additional costs. ,Five — BigCommerce makes it easier to  capture custom data for your products. ,Some merchants require their customers  to enter custom data at the point of  ,purchase — for example, a jeweller might need  some text from a customer for an inscription,  ,or a t-shirt company might need customer  images to use as the basis for a design.,This sort of custom data capture is really  easy to do with BigCommerce — you simply  ,add a text field or a file upload  field as an option to your product.,To facilitate this in Shopify however, you’ll  need to resort to some coding or a paid-for app. ,Six — BigCommerce includes  professional reporting on all plans. ,With BigCommerce, you get access to professional  reporting features on all its plans.  ,But with Shopify, you’ll need to be on one of its  more expensive plans to access reporting tools. ,So that’s six key things that  BigCommerce does better than Shopify.  ,But where does Shopify beat BigCommerce? I’ll come to that in just a second,  ,but before I do, it’d be great if you could  just take a moment to give us a thumbs up,  ,hit the subscribe button and  click the notifications bell.  ,This helps make our ecommerce content more visible  on YouTube, and lets you access it more easily.,Right, so let’s look at the six key  reasons to use Shopify over BigCommerce. ,One — Shopify’s templates are stronger. Although this is a subjective area,  ,we feel that Shopify’s template  offering is stronger than BigCommerce’s.,There is more variety between the free Shopify  themes on offer, they are a bit easier to edit,  ,and they come with more bundled typefaces. Two — The tax calculation features are better. ,A key challenge of selling online is that  you often have to cater for different tax  ,rates in different jurisdictions,  and price your products accordingly.,Because of its automatic tax calculation features,  Shopify can simplify this process considerably for  ,merchants based in several different countries,  including the US, Canada, the UK and Australia.,Additionally, Shopify makes it easy  to automatically apply the EU’s  ,complex VAT MOSS tax rates to digital products.,Although BigCommerce does facilitate automatic tax  calculation, you’ll need to resort to a paid-for  ,app for this, and meeting VAT MOSS requirements  is not straightforward with BigCommerce. ,Three — Shopify is better for  building multilingual websites ,Thanks to its comprehensive multilingual features,  ,Shopify makes it easy to sell in multiple  languages. With the exception of the ‘Lite’  ,plan, all Shopify plans let you create up to 20  different language versions of your online store.,Although workarounds involving apps let you  sell in multiple languages with BigCommerce,  ,the platform currently lacks the  sophisticated and easy-to-use  ,multilingual options provided by Shopify. Four — Abandoned cart saving is  ,included on all Shopify plans. An abandoned cart saving tool lets  ,you send reminder emails automatically to people  who leave your store in the middle of a purchase.  ,You can use these emails to encourage those  visitors to complete their transaction.,While Shopify includes this feature on all plans,  you’ll have to be on one of BigCommerce’s more  ,expensive plans to access this functionality. Five — Shopify gives you  ,access to a lot more apps. Shopify’s app market gives you access  ,to a much wider range of apps and integrations  than the BigCommerce equivalent — there are  ,over 6000 apps available for Shopify,  but just a few hundred for BigCommerce.,This larger range of apps gives Shopify users a  lot more flexibility and choice when it comes to  ,adding extra functionality to their stores. Six — Shopify comes with a built-in  ,email marketing tool. Sending e-newsletters to  ,your mailing list is usually crucial to  generating sales via your online store.,Recognizing this, Shopify has introduced  an email marketing tool that lets you  ,carry out basic email marketing without  leaving the platform. It’s free too,  ,if you have a mailing list of  less than 2,500 subscribers.,BigCommerce doesn’t currently have a similar  feature, but you can connect it to most major  ,email marketing solutions pretty easily. So that’s it - six ways that BigCommerce  ,outperforms Shopify, and six things that  Shopify does better than BigCommerce.,Of course, the best way to discover which  platform meets your needs is to try both  ,out — you’ll find links to free trials of  BigCommerce and Shopify underneath this video. ,I hope you’ve found this BigCommerce  vs Shopify comparison helpful,  ,but there’s lots more pros and cons of both  platforms to discover. You’ll find all these  ,in our full BigCommerce vs Shopify comparison,  which is available on the Style Factory website.  ,You’ll find a link to this article below. And finally, if you have any questions  ,about BigCommerce or Shopify, do leave  a comment. We’ll do our best to help.

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