how to add custom facebook conversions to shopify

aiding a custom,conversion on facebook will allow you to,create,rules for events these rules can measure,more specific customer actions,like filtering purchases to measure,purchases,of a certain amount custom conversions,can also optimize,your ad delivery and reach people who,most likely took the actions,you cared about as long as you have the,facebook pixel based code in your,website,with a facebook custom conversion you,can log,standard events filter event parameters,or url rules in this way,it will help you understand your,visitors action in more detail,you also have the capability to optimize,your ads,by showing your ads to people who are,most likely to perform the actions,that you specify please note that,all url traffic is determined using page,view events which are part of your,facebook,pixel base code,before you start you need to install,your facebook pixel,on your website first and we have a,tutorial for that,you also need to have your shopify store,domain,verified by facebook,you can start by logging into your,facebook account,and you should be logged in to your,facebook business,manager by going to,business.facebook.com,make sure that you're on the same,facebook pixel account,that you have installed on your shopify,website,once you're in click the more tools,on the left side and select events,manager,on the pixel list select the correct,pixel,that was installed on your shopify,website,click the create button and select,create,custom conversion on the drop down,name your conversion and just add a,description,select the correct data source and for,the conversion event make sure that,all url traffic is selected,choose the standard event for,optimization,on this example we'll be selecting,purchases,enter the rules depending on your,website category,and on what you're selling just add the,keywords,that the buyer need to be,entering a conversion value is optional,and this is where you can specify the,value that the customer,need to purchase before they will be,tracked,it will then give you the next,instructions on what you need to do,first is to assign the custom conversion,to your business account,click the go to settings button and it,should take you to your business,settings,data sources custom conversion,what we need to do here is to add the,assets,click the add asset button on top then,select the appropriate ad account,asset and click the add button,you should see the added assets on the,connected assets tab,go back to the previous window and,the second step is to add this custom,conversion,in your events manager click the go,to web configurations button,select the domain on the list on where,you wanted to add the custom conversion,at this point you need to have your dom,at this point you need to have your,domain verified on facebook business,manager,you won't be able to add or track any,event,if you haven't verified your website we,will have a different tutorial for that,please be advised that any changes that,you apply on these events,will pause the tracking for 72 hours,in order for the changes to take effect,so,just click the edit button and let's add,the custom event,on the web event configuration click the,add event button on the upper right,on the pixel custom conversion select,the custom conversion on the drop down,and choose the custom event that you,have created earlier,and select submit,it will then give you a prompt about the,72 hour,pause and it will ask you to confirm,your changes,just check the box and click the apply,button,so that's it you already have applied,the custom event conversion to your,pixel,you can go back to your events manager,and on the test,event enter your url,on the test browser events section and,click,the open website button,you will then be taken to your shopify,website,and when you go back to the events,manager,you should see that it is now being,processed,and it's now starting to receive,activities,this meant that we have successfully,applied the custom conversion,tracking so don't be alarmed if it has,not,received anything yet for it may take 72,hours for the changes to take effect,so that is how you set up facebook,custom conversion tracking,on your shopify website till the next,tutorial,do you like this content if you do don't,forget,to like this video click the subscribe,button,and ring that notification bell so you,will get notified in our next,video,you

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