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How To Fix Tiktok Ads That Are Not Spending

so we've all been there we finally found,a winning product spent days perfecting,our ads and our store and have never,been more excited for a smooth launch,into profits using tick tock ads and,then we wake up the next morning just to,find out that our tick tock account,didn't even give us a chance but after,spending multi-six figures on tick tock,ads networking with seven and,eight-figure tick-tock drop shippers and,talking to tick-tock representatives i,finally figured out the fix to this,problem i know exactly why this happens,and i figured out the most efficient way,to fix it so that you can relaunch again,and find success what's poppin youtube,welcome back to the channel my name is,nathan and i'm a 21 year old ecommerce,entrepreneur just before we jump into,this here i do want to announce the,weekly giveaway all you have to do is,subscribe to the channel comment one,thing down below and go ahead and smash,that like button those three things and,you're automatically entered the winner,will be announced at some point in next,week's video and the giveaway is for a,custom built shopify drop shipping store,equipped with the winning product and,everything built by my team and i at,outright econ now diving straight into,this there might be a few different,scenarios as to why your ads aren't,spending but regardless the reason,stands the same your ad account is not,optimized and tick tock actually doesn't,want to see you throw away any money,without getting any type of results he's,got to be an idiot to put those on,social media remember tick tock wants to,take your money as much as possible but,why would they take just 100 from you,when they can take 10 million let me,explain so what i'm saying here is they,want you to succeed they want you to go,ahead and spend a ton of money on their,platform and achieve great results and,in doing so you'll keep coming back and,you'll keep spending and if you're not,set up properly you won't get any,results thus they don't want you to keep,spending because then you're just gonna,leave the platform now with agency,accounts or accounts that i've already,spent thousands of dollars on i,typically never have this issue because,tick tock knows that i know what i'm,doing and they give me free rein to go,ahead and spend my money how i want it,we'll touch on agency accounts just a,bit later the issue of your ads not,spending typically happens on a brand,new tick tock account that hasn't,achieved any spend or results yet so yes,you're probably thinking this is all,common sense and you're probably already,wondering what you can do to set,yourself up for success and not have,this problem upon launch and here's how,you do it so much like facebook tick,tock actually has a learning phase as,well and to exit this learning phase on,a conversion campaign you have to show,tick tock that your campaign can,generate at least 50 conversions within,one week or seven days but for tick tock,to even want to spend your budget they,have to first believe that you can,actually achieve those results and hit,those metrics to exit the learning phase,and if they're not spending any of your,budget it's because they don't believe,that you can do so i'm sorry it's not,going to happen so what you need to do,first obviously if you believe that your,campaign's going to be successful is you,need to show them that you can hit those,conversion metrics on a lesser event so,what you need to do to show them that,you can actually exit the learning phase,and hit those conversion metrics is you,need to choose an easier objective first,like page views or add to carts now the,proven strategy that has worked for me,about eighty percent of the time has,simply been opening up a brand new,traffic campaign and just spending,twenty dollars on it for the following,day after you've done this the next step,is to simply go to sleep and watch your,ad account burn through twenty dollars,the next day with likely no results but,don't worry your account is still,gathering very much important data that,it can later use and it's also getting,you ready to launch that conversion,campaign the complete payment objective,which is obviously what you're looking,for now like i said this will fix your,account spending issues about eighty,percent of the time if your account,still isn't spending and yes this has,happened to me as well then again spend,another 20 the next day but this time,the conversion objective set it to add,to cart and repeat that same process,every single day just getting closer and,closer to the event you desired which in,this case is complete payment if none of,that worked for you the next alternative,that's easiest and most likely to work,is to simply open up a brand new tick,tock ad account now for the rest of the,cases it's likely due to your creatives,themselves some of these small things,that i'm about to break down right now,actually affect the algorithm and don't,ask me why the tick tock algorithm is,wildly complex and it's

The above is a brief introduction to how to not get ads on tiktok

Let's move on to the first section of how to not get ads on tiktok

TikTok Ads Not Converting? Here’s How To Fix It

so you hear how old is and experts start,recommending to run ads on Tick Tock,you've listened to them you launched,your ads but you see that they're not,converting and they're burning your,money what can you do next and how to,fix that I'm gonna cover this particular,problem in this video let's start with,the first reason and this might sound,counter it intuitive and on Tick Tock,it's a little bit different you have to,understand that when you launch ads on,Tick Tock the things that you used on,Facebook if let's say that you run ads,on Facebook and now you transferred also,on a tick tock might not work because,the platform is a little bit different,so starting with the first reason and,this is not optimizing for the right,event and here I could talk about two,things one if you are optimizing for,traffic you won't get the right results,if you are an e-commerce business owner,and you want to drive sales this is your,main objective you want to get as many,conversions as possible and you want to,increase your return Lisbon optimizing,for traffic won't help you because the,way algorithms work the moment when you,click on that traffic optimization they,will understand that this is your main,goal you want to get just as much,traffic as possible so they will give,you exactly that they will send you,thousands and thousands of people to,your website however the quality of the,traffic is not that good when it comes,to converting them that's why optimizing,for traffic will set up your cell phone,failure from the first day when you,launch that campaign and the second,wrong optimization and this probably,most of you are doing here a huge,mistake that is optimizing for a,complete payment where if you are coming,from Facebook this will be equal with,purchase if you are optimizing for,complete payment and you have a new tick,tock pixel again that will be a,disservice because the algorithms are,not trained and they do not understand,who is your ideal client so optimizing,for complete payment usually what is,going to happen is this one way they,simply will not spend you will see that,your ads do not get any spend or two you,are not gonna get the retronagement that,you're striving from that being said the,solution to this is to use an upper,level event such as actual card the,moment when you optimize for things like,Azure card now the algorithms could,understand the better who is your ideal,client because they could get much more,data because getting someone to add,something to your card will be easier,when like making someone to purchase of,a volume of how many people are adding,SuperCard will be higher and for the,algorithms volume matters a lot you,could transition to complete payment but,you could do that once you hit let's say,at least this is the burn minimum 500,actual card registered by The Tick Tock,pixel the moment when you see that now,you could transition to complete payment,and see how that will affect your,results if you still see that the,results not available,and test again the complete payment and,see how that goes now talk about the,second reason why your ads are not,performing is because you do not set,enough budget again I don't want you to,get out of context and think that okay,biggest reason why that's not performing,and it's only because of a budget it's,not like that I'm gonna explain also,about other reasons why your ethnic,performing but for now if let's say you,do not get 50 events within seven days,that will be one obstacle to get and to,kind of get the return expense that you,want you see for The Tick Tock,algorithms to optimize the best and to,Target about Right audience it's very,very crucial for them to get enough,volume I've kind of like mentioned a,little bit about that so 50 conversions,were 50 results pretty much what you're,optimizing for 582 card 50 inch,checkouts is super super crucial if you,do not get that within seven days it,will be a huge struggle for the,algorithms and you'll stop,algorithms to find the Right audience so,when you set your budget you want to,make your calculations and see how many,actual cards you need to get on a daily,basis and how much money you have to,spend to get those at your card if let's,say that you need to get eight at your,card let's say your cost to get one,extra card is ten dollars pretty much,that means you need to spend at least,eighty dollars per day to get that,number and ultimately to get 50 at your,card so you know running ads is simply,math you just need to make your,calculations see what your cost job,Wi-Fi customer cost to get one at your,card and then set a budget if it makes,sense talking about the third reason and,here we're gonna start talking about,with the ad creative so so far we've,talked more about the technical,information the technical side of,running technical ads and now talking,about with the ad greatest because here,we're gonna cover a lot more and this,usually is the main reasons why your ads,are not performing it's very rare an

After seeing the first section, I believe you have a general understanding of how to not get ads on tiktok

Continue the next second section about how to not get ads on tiktok

How to avoid Tiktok ad account bans/suspensions

hey guys so i finally have an update for,you i know i've been kind of gone for a,few weeks just got done with a vacation,for like two weeks honestly guys long,vacations are not it definitely stick to,the shorter ones so i wanted to kind of,give you guys an update what's going on,i know a lot of you guys been sitting,tick tock bands,and you guys have been trying different,methods so i kind of want to address,some of those methods,tell you what will work best,and tell you how to kind of overcome or,avoid these bands so,first of all,um let's just go straight to the band,part because that's what a lot of you,guys been asking so,tick-tock bands the reason why they are,happening or so suddenly they just kind,of start hitting everybody is,there's a thing called like,uh band sweeps they're quite often,happen in facebook in the early days,they just have like three months where,you get banned whatever you try running,you just get banned no matter even if,you run like cat videos you still get,banned so that happens,um it is annoying,typically the last couple months,um not much you can do about it but here,are some things that we can,avoid or things that we could pretty,much help ourselves not to get banned so,first of all guys i'll say creatives,i know,um i've kind of given you guys a,creative so i'm trying to figure out a,good way to let the new guys start off,with creatives and not getting banned,but while the more experienced guys to,make their own creatives because if,everybody's in the same creative is,right they kind of could link all the,accounts together and just ban everybody,at once that's kind of what happened,so,um trying to figure that out but make,your own creatives especially if you're,running some traffic making some money,and you got to figure out major and,craves they're pretty simple um you know,you could hire somebody on fiverr you,know go on fiverr search spoke person,hire somebody you'll even see the guys,that i hire or dm,you know some tick tock,you know well what works a lot is you,know having a cute girl,dance or some,make even like hey you know get this,loan,that helps as well write a script,however when you make your own cribs you,have to get them approved by the am so,please message your am because the,reason they do this is,um the people that buy the leads want to,make sure that the ads are compliant,they're not running some scammy stuff,like you know pictures of biotin and,stuff like that obviously you know you,could get really cheap cpas by doing,things that are very,illegal,that's kind of illegal you know running,uh government stuff,um but you know you'll get leads for,very cheap but you'll get cut real quick,because um the people that are signing,up for it think that it's free money but,it's actually not and so you'll be,removed from the offer that's how it,always is,um,so number one make better creatives,make your own creatives number two is,that,um,we swap so,uh urls or domains get flagged as well,so we swapping on offer 209 we're,swapping like every three days every,four days we're swapping a different,domain so we're addressing that issue so,if you kept getting banned like a week,ago and you can figure out try again now,um because you're gonna get a new link,and typically you know we have like,hundreds of these links so,you might not get banned again,um,so that's mainly to you know creative uh,and domain now if we want if you're,trying those both and you're still,getting banned i'll probably go a little,bit more granular,and look into,um,payment methods so if you could get a,different card switch it up cool,resources privacy they link to your bank,account,it's only for debit cards unfortunately,you can't use credit cards with them but,link to your bank account and they will,pretty much,give you issue you a different credit,card a different debit card every time,so let's say you know,and it's privacy.com look into it's,pretty simple,um,and then another one is,your ip address,now see i'm,i don't think they're doing this because,it's really advanced trying to figure,out in blacklist ips but they could be,so you know a good way to do that is,don't use vpn guys because vpns are,always flagged um so don't use vpns what,i'll suggest is go to coffee shop and,make a tick tock account there,um i think it's one account creation not,when you use the account you could still,probably log in in the ip that got you,banned and be fine,or you could uh,tether your phone and do a hot spot,and that will pretty much,change your ip so if you go on airplane,mode wait five minutes remove airplane,mode you can see what's my ip and your,ip gets renewed so that's another way to,switch up ip,but those are probably the main four,things i'll tell you guys to tackle so,first tackle creative um,you if you grab a link right now from,offer 209 it's already gonna be a new,domain,so do that again you could also create,agency accounts i know i've promised you,guys the agency account video and i'm,actually working on it

After seeing the second section, I believe you have a general understanding of how to not get ads on tiktok

Continue the next third section about how to not get ads on tiktok

TikTok Ads Not Spending? Here Are 8 Ways You Can Fix It (UPDATED)

hello everyone it's your favorite,digital marketer here Chase chapel and,we're going to be covering exactly what,you need to do and know with Tick Tock,ads if they are not spinning so many of,you have this actual issue we get this,comment all the time and so many people,DM us on Instagram at real Chase Chapel,asking how can we get our Tick Tock ads,to spend we've done everything we've,tried everything what is it that's not,making it actually spin so let's go,ahead and break down those exact things,you need to know that way you can,actually get your Tick Tock ads to spin,and start converting because we all know,Tick Tock has a huge opportunity as a,platform to generate sales and results,for your brand or business alright so if,your Tick Tock ads are not spending,here's what we're gonna do we're gonna,break down the eight things that you can,start trying out to see if your Tick,Tock ads will spend the first one which,is the most obvious one is increasing,your budget sometimes your budgets are,set too low if there are 20 daily and,you sell a product that's say 60 or 100,Tick Tock will automatically scan your,web page and know that maybe it can't,spend you know twenty dollars a day and,expect to get you a result so it's going,to want you to spend more than what your,actual product cost is in some cases so,the first thing to try is actually,double your budget see if they'll,actually start spinning if it doesn't,increase it some more to see if you'll,get delivery out of your actual ads now,if you can't get delivery out of the,actual ads and it's still not spending,no matter how much you increase it you,should staircase your spin across your,ad groups and what I mean by that is if,you have four ad groups what you would,do is you do twenty dollars on one ad,group 30 on the next one forty dollars,fifty dollars sixty dollars and this is,going to basically show you what spin,level you need to be at initially to get,the ads to spend sometimes twenty,dollars doesn't work sometimes forty,dollars doesn't work it's usually maybe,fifty dollars that actually gets the ads,to start spending so you staircase your,spin to identify where your spend is and,once it's actually starting to spin,you'll know what ad group budgets you,need to set going forward initially when,you're launching your ads so that way,you can get the delivery to happen with,your actual spending the third thing is,actually having two create natives in,your ad group sometimes a lot of people,add like five ten different ads and you,know that's okay to do on Facebook ads,because the system's pretty optimized,they'll know how to deliver the spin,between the different creatives to find,out what's working Tick Tock isn't yet,that efficient and if you have too many,creatives in there with a very small,budget it's not going to spend at all if,you launch Five ads and you only have 20,daily it's gonna be have a very hard,time of spending whereas if you have two,actual ad creatives you're going to be,more likely to actually get spend,delivery because the system only has to,optimize between two different ads to,find results for you now the second,thing here is sometimes people have two,ads and it won't deliver or they'll only,have one a good strategy is to have a,one ad that's actually a spark ad which,means it's been an authorized post from,an influencer or it's an authorized post,from your actual page,the second one is a non-you know,authorized post which is just you,uploading the content into Tick Tock ads,directly and having that as an ad as,well where you write the copy and you,actually put in the custom link and,everything there this is a strategy that,allows you to actually see if you'll get,delivery based off spark or non-spark we,see this work a lot of times when you,know Brands actually make these,adjustments go down to two creatives per,ad group and have one creative where,they actually wrote the custom copy the,second one an authorization post from,either influence or other page you'll,start to see delivery and number four is,switching from purchase conversions down,to add to cart and letting that run for,two to three days if you're not getting,any delivery even after making those,adjustments so far switch to add to cart,give it two to three days and see if,your spin starts to go through and if it,does great you can switch back to,purchase conversions after a few days,and your spin delivery should start to,actually start performing and number,five make sure you have all of the,placements turned off besides Tick Tock,you want to have Tick Tock ads as the,only placement because if you're running,an actual creative that doesn't fit the,other you know platform Replacements,it's not going to deliver and the ad,group just won't even run it's not as,efficient as just automatically choosing,Tick Tock for you so you need to select,Tick Tock as a placement Standalone and,number six is turning off comments,sometimes these videos are getting lots,of negative engagements s

After seeing the third section, I believe you have a general understanding of how to not get ads on tiktok

Continue the next fourth section about how to not get ads on tiktok

How To Get US TikTok Ad Account - Target Any Location In the World

what's up guys welcome to another video,in this video i'm going to share with,you how you can create tick-tock ads for,any country in the world so if you are,based in europe and you want to start,advertising on tech talk to people in,the us i'm going to show you exactly how,to get account and surprisingly enough,you do not even need,u.s phone number like more most gurus,tell you to actually get that done on,the other hand if you are based in the,us and you want to start advertising to,uk australia new zealand or wherever,else that video is going to help you get,the accounts you need to do that stay,tuned,welcome back guys welcome to the channel,if you're new here my name is jacob,wikowski and in this channel i document,my journey of starting new dropshipping,stores basically to see if dropshipping,is still alive in 20 and 22. so on the,beginning of this year i decided to,devote most of my time and most of my,money into creating new stores to see,again if it's possible to make money,with drop shipping and to be honest with,you for the first seven months of my,journey i didn't win anything i've lost,over 18 000,probably tested 20 25 different products,nothing worked for me until about four,weeks ago i found first true winning,product that actually brings me,consistent profit and right now i'm,averaging between two to even 500 profit,every single day so this changed a lot,for me now i'm in the phase where i'm,transitioning or scaling,and not only running ads to us-based,customers but now i moved a couple days,ago to uk as well which is doing great,for me but this basically begs the,question,how did i create multiple different,accounts to be able to target multiple,different countries with tiktok because,as you know tick tock only allows you to,target the countries where you are based,or the surrounding countries if you like,however if you're based in europe you,will not be able,by the default to target us-based,customers and vice versa so in this,video i'm going to share with you,exactly how i was able to create,my first us-based account now it's worth,to mention that my very first us-based,account,i didn't create it myself i've actually,paid 50 for it on app work i found one,person who were was basically creating,those accounts and after he created that,account he didn't even needed my,telephone number or he didn't need us,telephone number for to create my,account so,that was pretty interesting to me,because most of gurus on youtube tell,you that you need to have us-based,telephone number and all those different,things to be able to create your account,all i needed to do is to have a vpn and,change my ip to us,and then,basically,go ahead with an email i had and i used,my uk uh telephone number and that,seemed to do the trick so,we're in my computer right now like i,said all you need is vpn and email,address that have not been used with,tiktok yet so,when it comes to vpn i'm using nordvpn,and fun fact you only need it when,creating an account now,after i create the account i've never,used this vpn to login into my account i,logged in from my normal usual,ip address from my internet provider and,i never had any issues so,even if you have to buy a paid version,of nordvpn i think it will cost you,under 10 dollars per month and you only,really need it once you don't need to,keep this subscription to keep logging,into your account so that's what i did,vpn is nord,vpn i'm connected to united states right,now so go ahead and create a new account,so what you need to do is to go to,ticktalk.com forward slash business it,will redirect you to us,page,but you have to have vpn,active and then basically click click on,create new account so this will take you,to a form that you need to fill out with,your details,and again make sure that you have an,email address that have not been used,with tick tock yet,okay so we're on the sign up page so,what you need to do is to just use your,email 123,gmail.com and then from here obviously,choose your password,and then click on send code and this,will send a verification code to this,email address that you have provided so,let's see,all right there's one more step the,verification to see if you're not a,robot,and that's it so let's go ahead,move on to my email and see if we will,received,email from tiktok there it is,go back here,paste,agree to their terms and conditions and,sign up,okay so us is where we want to target,the country that we want to target,industry obviously e-commerce you can,choose any sub-category in here i think,because you will be testing multiple,products anyway so,choose anything business name if you,don't have a business and then i,probably assume that you would be using,your own name,uh right here,okay time zone and telephone number now,i personally left it as a us plus one,code um just to not give tick tock any,i don't know doubt that i'm based in the,uk and then what i did is i simply put,in my,normal uk telephone number here,three oh,there you go and i left th

After seeing the fourth section, I believe you have a general understanding of how to not get ads on tiktok

Continue the next fifth section about how to not get ads on tiktok

Tutorial | Reasons Why Your TikTok Ads Are Rejected - TikTok Ads Manager 101

are your tic toc ads getting rejected,are you not sure if your content is,being accepted,today we are going to take a look at the,top reasons the tick tock ads,are rejected,hi everybody welcome to the tick tock,ads manager 101 series,i'm peter and i'm here to help you,through your tick tock advertising,journey,our mission is to help you successfully,launch your very first campaign on tick,tock,so let's get started,for this episode we will talk about the,ad creatives and common reasons why ads,are rejected,now on tick tock we ensure a safe and,authentic user experience by holding,advertisers to a high standard for the,content they promote on our platforms,which is why we review each ad to make,sure it complies with our ad creative,policies,and local regulations now i have,personally come across many ad creatives,that have been,rejected due to various reasons and i'm,here to help you understand some of them,so that when you start your campaign,you're already aware of what not to do,so let's take a look at our first reason,that many ads get rejected,the ads that make exaggerated overstated,or misleading claims about product,performance is clearly,not compliant with our policies like an,ad that says they are going to give,twenty thousand dollars once you sign up,without any proof,or if this particular product says,you're going to lose 15 pounds in one,month,basically any weight loss claims i have,another one too,this product will give you 100,satisfaction in life,these absolute claims are not encouraged,on our platform and our review team,will reject any such ads if you look at,the caption in the first one it says 100,natural herbal cream number one of the,whole world,absolute terms and the second one says,use this service and get married,in three days well that's not okay,now let's talk about the second reason,that ads get rejected,which is if ads show products or,services from a prohibited industry,i have seen a lot of ads get rejected,for this particular reason,it's really important for you to know,the list of prohibited,items from your own market tick tock has,always maintained,very strong policies for an authentic,and safe user experience,which is why we don't allow items like,illegal drugs or,adult content you can have a look at the,whole list,if you visit the help center link in,your ads platform,the first part contains the products or,services which are currently prohibited,in all countries and regions like,cigarettes weapons gambling political,ads and more,and the second part contains the list,from various different markets,now we come to the third reason and this,is important guys,if the products and prices in the ads,are not consistent or relevant to the,products and prices on the promoted,website,the ad will be rejected for example,if the product shown in the ad creative,is different,than from the landing page or the price,shown in the creative is,inconsistent with the price on the,website then our review team,rejects the ad in the first creative the,ad,introduces a facial essence for oily,skin in the video but,shows a car on the website the second ad,states a discount of,up to 30 percent off but on the website,you can see,up to 50 percent off and then in the,third one the website is too vague to,determine,if there is any relevancy at all,moving on to the next one the promoted,website does not function properly or,does not contain information required by,local regulations,this is another common reason for,rejection,for example websites that don't open,properly,websites that are not mobile friendly,websites that don't contain the contact,information of the seller,or websites without a clearly stated,refund or return policy,we at tick tock ensure that it's not,just the ad creative that is important,but also the website that you are,promoting and that should comply with,the local rules so as to safeguard our,users,moving on the next reason has to do with,issues of the ads,texts or captions for example ads with,spelling errors,excessive or distracting capitalization,of certain words,or using symbols in place of letters,there could also be issues like,incomplete texts and videos,grammar mistakes or text logos that have,been covered by stickers,check this out first we have the,incorrect spelling of the word sale,and also notice certain letters are,capitalized and certain letters are not,second we have the use of the at sign in,the question mark,there's also the spelling mistake of,sale not to mention,the capitalization again third,there is a very cute cat sticker,covering the main logo,for example if the ad creative has low,resolution that is blurry,a part of the creative is covered up,with black bars,or if it looks pixelated it gets,rejected,i have also seen some uploaded ads,without any sound or,audio this can be a bad experience for,our users,after their streak of user generated,content and hence,these are rejected you also need to,ensure that the audio quality is decent,if your audio quality sounds li

After seeing the fifth section, I believe you have a general understanding of how to not get ads on tiktok

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How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)

what's up guys jordan here today we're going to be going through tiktok ads step by step the a to ,z everything you need to know to launch your first ad on the platform today now we're currently using ,tick tock in our marketing agency the affluent agency and we're generating a ridiculous amount ,of new revenue for our clients at the moment using the platform i cannot wait to bring this to you ,guys today it's been a long time coming i've got a presentation ready for you we're going to jump ,onto it in a second but before we do i want to announce a quick competition on this video ,now for every one in 100 people that comment down below with their goals for running tik tok ads ,right now i'm going to give you the chance to win a completely free strategy call with me for ,an hour where we'll run through anything you want to run through we break down your strategy how you ,can increase your revenue how you can increase your roads on whatever platform you're using ,we're gonna jump on that call we're gonna make that happen for you so enter that competition ,let's get started with this no bs implementable training but do me a favor stop what you're doing ,right now whatever it is shut down your tabs take some notes and pay attention and take action on ,what you learned today let's get started okay so tick-tock ads training first of all let's ,start off with some data we need to understand the opportunity here now tik tok was the most ,downloaded app in 2020 with 850 million downloads okay tiktok has 1.1 billion active users worldwide ,with 90 of users using the app multiple times per day so we can get ourselves in front of our ideal ,customer multiple times a day on average now as of january 2021 tick tock raked in 128 million in ,user spending marking an increase of 380 from its january 2020 revenue so it's growing year on year ,almost 4x in user revenue now take top ranks as the second biggest app in consumer spend ,above youtube disney plus and netflix this is probably the uh the biggest stat on this ,screen ranking above youtube and netflix in consumer spend is absolutely ridiculous so ,it's a monumental opportunity for people and businesses to sell their products on the platform ,how many times have you spoken to someone they've said ah i found that product on tick tock it's ,happening a lot these days so let's jump on to how you can actually make the most of that so this is ,the tick tock ad structure so at the top we have tick tocks ad manager then we have ad campaigns ,we have ad groups we have ad creative and then landing pages to break these down one by one tick ,doc ads manager is where you manage your ticktock advertising account similar to the facebook ,ad manager now a ad campaign is the foundation of your ad so we're setting up our advertising ,objectives and formats we then have ad group which is target audiences ad placements budget and the ,bidding then we have the ad creative which is the text and the video that will appear on our ,apps what we're physically seeing then finally our landing page and this is the destination url that ,we are driving our potential customers too this is the place where they will actually buy our ,products or service so when you actually have your tick tock ad account up and running this is kind ,of what the format will look like we have our ad manager at the top we have campaigns beneath that ,then inside an ad campaign we would have multiple ad groups so we'll be testing out multiple ,audiences and inside those audiences we may even be testing out multiple different ad creatives ,as well so what are the actual creative the the creative formats that we can use on tick tock well ,we have top view on the left hand side here which is like a full-size video which shows up when we ,launch the app we don't have brand tank takeover now these are the most expensive tic toc ads and ,very large brands use these and again these come up right at the start of launching the app and it ,takes over the entire screen then have in feed ads this is what we're going to be going through today ,and what most businesses are actually using to generate the most revenue from tick tock ,we have branded hashtag challenges so if we want to launch a challenge on the platform and ,then finally branded event so we want to have our own branded stickers on uh on tick tock itself so ,people can use them when they're creating their own content but as i said in feed ads it's the ,ad format we use for our tiktok ad clients at the affluent agency and we're literally ,generating hundreds of thousands in new revenue from infeed ads alone so that's what i'm going to ,show you today so without further ado let's jump straight on to the tick tock advertising platform ,okay so the first thing we're going to do is go over to ticktock.com forward slash business ,i'm just going to zoom in here so you can see every

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➤ Do This To Get Your TikTok Ads To Start Spending | TikTok Ads 2022

you just set up the perfect campaign you,put your audiences together you finally,launched your ads and nothing,your ads aren't spending on tick tock,what is the problem how do you fix it,and i'm going to cover that exact,solution,what's up y'all it's chase chapel here,and it's your favorite digital marketer,where we cover tick tock ads and,facebook ad strategies and i'm going to,be showing you today exactly how you can,get your tick tock ads to start,delivering a lot of you might think that,you set up the perfect campaign did all,of the right steps but come to find out,your ads just aren't spending and you,want them to deliver so that way you can,start to get sales and i keep getting,this question through instagram and my,dms at real chase chapel where y'all are,asking why your ads aren't delivering so,without further ado let's go ahead and,jump into it alright so what you're,going to do is you're going to jump into,your tick tock ads manager and we're,going to go through and create a,campaign so that way we can make sure,you did all of the correct steps so that,way your ads can start delivering and,we're going to troubleshoot why your ads,might not be delivering so that way you,can get them to deliver and achieve,sales first thing we're going to do is,hit the create button and this is going,to create a campaign,and we're going to go ahead and,select a conversions campaign if you're,optimizing for purchases this is what,you would do and then we're going to go,ahead and hit continue and if you're,using an actual tick tock pixel you're,going to want to make sure you have one,set up because you're going to need to,make sure it's active if you have an,inactive pixel with no recent activity,that is one reason your ads might not be,delivering so first you want to make,sure you have an active,tick-tock pixel and if you use shopify,you'll use the shopify integration to,integrate that if you use another,website see if tic-tac actually allows,you to integrate so that way you can,make sure your pixel is active once your,pixel is active you want to make sure,you choose an optimization event it's,important to choose an optimization,event because this is what you're going,to be optimizing for to get results so,if you want purchases then you're going,to want to optimize for purchases now an,important play here is,sometimes people are going to recommend,you to if you're not getting delivery,they might say well rather than just,optimizing for complete payment which is,purchases you should optimize for add to,cart because you can get those events i,wouldn't follow that advice that is just,so not true if you want purchases you,need to optimize for purchases the last,thing you need is to be optimizing for,add to carts and getting that exact,thing and not actually seeing sales from,your results just because your ads might,deliver with add to carts doesn't mean,you should be doing so because you can,guarantee your ads will deliver by,choosing complete payment if you know,exactly how to create a tick tock ad,that actually converts and that will,allow you to get delivery so if you,truly do want purchases make sure to,choose complete payment because you,don't want to choose any other event if,you're already going to be optimizing,for sales,the next thing is you're going to select,the placements,and you're going to want to make sure,you're only delivering to tick-tock,because the video we're going to be,using is for the tick-tock placement,we're going to be running ads in the us,in this case so we want to make sure,we're delivering there and then we're,going to go ahead and you know leave,these two other settings on,and we're going to go ahead and leave,our targeting to 18 plus for this,specific,product service we're promoting and then,the main thing is your ads might not be,delivering due to audience size if your,audiences are way too small you might,not be seeing delivery,you want to make sure you have an,audience size that is more than at least,you know a few million people up to 10,million people that is a good audience,size 10 million plus is great 60 million,is fine we see great results with that,and get plenty of delivery that way so,you're going to want to make sure that,you don't over narrow your audience so,usually it's best just to accept the you,know initial recommendations that tic,toc gives you so that way you can get,the best results the system is getting,better by the day so highly recommend to,you know go with the actual suggestion,that they have and this is going to give,you an audience size that will allow you,to get delivery so that will rule out,not only the pixel but the audience as,well the next thing is your daily budget,so you're going to set a 20 daily budget,that's the minimum you have to spend in,order for delivery to happen,now,some of you might not be getting,delivery due to the actual ad schedule,you want to make sure your ad,runs at the scheduled start time you,might have set a later start date you,mi

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