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How To Run TikTok Ads in 2022 - Beginners Tutorial (Complete Guide)

today we're going to cover everything tick-tock ads we're going to go into shopify we're going ,to link our store we're going to make sure the pixel is set up properly we're going to make ,sure that you can get amazing tick-tock results for those that are new to the channel i'm davey ,foggerty my shopify stores have done over 400 million dollars in sales in just four years tick ,tock ads is the new kid on the blog usually we're heavily reliant on facebook because it's such an ,incredible marketing tool but lots of people are getting heaps of success with the new entertaining ,nature of tick tock ads so it might be perfect for your brand this video is perfect for beginners ,we're not going to skip any steps but i'm also going to go into some advanced things around ,content because that is so important to make sure that you make tick tock ads work the first step ,you're going to want to do is set up your shopify store if you haven't set up your shopify store ,just pause the video click the link in my bio and set it up now we've got one set up through our ,lemon scrub series so it's got most of the things ready we're just going to make sure that we set up ,tiktok properly so the pixel is firing once you're in shopify the best way to go is go into apps and ,just write in tiktok simply download the official tiktok app and click add sales channel this is the ,exact same as facebook nowadays this will bring up this little tick tock section down on the left ,hand store of your shopify store if you don't have shopify still carry on watching we're going to get ,into the nitty gritty in a second once this is set up we can click this section here setting up the ,pixel the next step you can see that it's saying connect tick tock for business this is where you ,need a new tick tock account already have a tick tock business account you can just click connect ,but today we're gonna have to create a brand new one so i'm just gonna click create new at the top ,enter my email address get the verification code sent into the verification code here agree to ,terms and conditions and just click sign up you can click connect down the bottom right and that's ,now created an ads manager business manager under that email we can click create new ad account and ,we can select the country and the currency that we want to be built in this is generally the region ,that you want to be targeting change the business name to something a little bit simpler click sign ,up and connect you'll come to this data sharing section which we've touched on a few times in my ,previous episodes just click enhanced or maximum providing you've got the terms and conditions set ,up for something and then click confirm maximum is obviously preferred this is how shopify shares ,data with ticktock this is referred to as capi which is a partnership between shopify and the ,advertising platform click set up enter your final details make sure you connect automatic payment ,click confirm and you should be ready to go now to create tick-tock ads we're actually going to ,have to go back to the tick-tock ads manager so we can go ads.tichtalk.com you can see that our ,ad account has already been created to make sure that we do have the pixel set up properly what i ,do recommend is going to your website and just like facebook there's something called tic toc ,pixel helper and it's a chrome extension that you can download and check if your pixel is firing ,on your website if it's not you may need to go and fix that initially just download the chrome ,extension and you can see that our tick tock pixel is set up here shopify set it up for us and it ,should be firing this is a page view because we're on a page when you add a product to cart it should ,fire the add to cart pixel or if someone purchases you can test a purchase and it will also fire that ,pixel in the exact right way so now we're in the tiktok ads account we can go ahead and ,create our first campaign campaign structures are really important to talk about it's what ,separates good advertisers from bad advertisers that alongside really effective marketing content ,the basic structure is you have a campaign which is what objective you are striving for if you've ,got something like a real estate business it might be leads you're trying to collect ,leads but we've got a e-commerce business so we want to get purchases then you've ,got the ad set level which is basically the targeting that you're setting up to complete ,that campaign objective then finally you've got your ads that live within each of those ad sets ,these ads are different creative types that you think are going to convert your customer ,so head to campaign when you're in campaign all you need to do is click create here and you'll set ,up your first campaign you'll get prompted with two options you've got simplified mode and custom ,mode we're going to w

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How To Create Viral TikTok Ads (Step-by-Step)

let's face it whether you're a drop,shipper brand owner agency owner or,freelancer if you're not taking,advantage of advertising on tick tock,you are missing out on some serious,games most people who start advertising,on tick tock whether that's organically,or using the paid tick tock ads manager,seem to think that there is some sort of,winning media buying strategy that's,just going to have them getting insanely,low cpms or single-digit cpas as you can,see brand right now is at 25 000 in,sales for this month and the month has,just begun,but after scaling a brand new brand to,multiple six figures per month using,tick tock ads and spending hundreds of,thousands of dollars on the platform i,can confidently tell you that the only,thing that you need to do insanely well,is the creatives,the platform is so fast-paced people on,it have the attention spans of a,goldfish telling you right now the only,way to succeed,is to create content consistently that,sets you apart from the rest,so today you're going to learn for free,exactly how i create high converting,viral tick tock ads to promote my,e-commerce products and services that,work for both posting organically and on,the paid ads managing platform as well,but first i don't want to just shovel,this information down your throat,without showing you any real-life,examples so i actually found a wow,factor product to sell this summer,ordered into my house and then went out,and shot viral organic tick-tock ads,with it and just before we get started i,do want to announce the weekly giveaway,to win a custom-built shopify,dropshipping store built by my team here,at outright,three simple steps to win all you have,to do is smash a big like on this video,comment something insightful down below,and go ahead and subscribe to the,channel those three things you're,automatically entered for your chance to,win and the winner will be announced in,my next week's video and while you're,down in the section below the first link,in the description is actually a link to,book a discovery call if you are,interested in seeing how my team here at,econ can help you with your e-commerce,goals this year all right so recently i,attempted a zero dollar dropshipping,challenge with a wow factor product that,i could promote purely organically using,the power of tik tok so that i can show,you firsthand exactly what i do to,promote my businesses now before i start,revealing all the secrets to creating,viral high converting tech talks to,promote your brand i just want to show,you a few of the ads from this challenge,that performed very well so you can get,an idea of what it is that we're going,to be talking about now i won't go,through every single one we actually,made 10 different ads on the one shoot,but i'll show you a couple of them and,perform quite well on the challenge,which by the way if you do want to see,the full challenge video i'll leave a,link to that video somewhere up here my,bro got new shorts so we went to the,beach for a photo shoot,then he showed me the reason he bought,them,gonna go buy myself a pair for the,summer now,so the product i was selling was as you,guys could tell the color changing swim,shorts was a pretty popular drop,shipping product over the years on,facebook but i figured it needed some,love on tick-tock it had all the right,elements and that wow factor that'll,catch people's attention in the first,couple seconds so that's exactly what i,did and all i did was i went out and,grabbed my friend to use as the model,you can do that if you have a friend or,family member who would fit with what,you're selling just simply ask them you,know maybe pay them a small amount of,money and go up and do a little shoot,with them so now that you have an idea,about what i'm talking about don't worry,you don't have to shoot all the content,yourself i'm going to talk about that as,well let me start showing you how i did,this and how you can get other types of,content created for your brand as well,and the keys to what i do for promoting,all my brands and finding success on,tick tock both organically and paid,right now all right so first things,first before you even think about,creating an advertisement on tick tock,you must understand these two things,first one is that you really need to,understand your customer and the,audience okay so who's your target,market who are you appealing to what,types of content do they want to see on,the platform etc etc next thing is you,want to make sure that you're planning,your pieces of content out to be,somewhere between 8 to 15 seconds long,remember when i said people have the,attention spans of a goldfish on,tick-tock that's entirely true so i,found if you go over this time limit,your watch time is likely going to,suffer which is going to lead to,decreased performance in your ads now,starting off with what not to do here's,a couple examples of ads that just,wouldn't work okay and big brands make,these mistakes all the time not only on,tick tock but just

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TikTok Ads FULL Beginners Guide in 20 Minutes (PROFITABLE TikTok Ads)

hey there andrew here hope you're all,well today we're going to learn how to,use tiktok ads effectively something i,haven't yet spoken about,on this channel so naturally you're in,for a value-packed one today,last year 74 of marketers,and businesses had no plans to invest,into tick-tock ads according to,a social media marketing industry report,so you're already two steps ahead of,your competition,watching this tutorial we'll be going,over five things today,why should you use tick-tock ads,examples of winning tick-tock ads,account setup tick-tock pixel setup and,creating,your ads as usual i'll leave timestamps,for all five sections for your,convenience and,any tools or resources i mentioned,throughout the video,i'll leave in the description box below,so go ahead and check them out below,so why should we use tik tok ads i mean,there are so many other ad platforms out,there right now,but because tick tock is so new there's,definitely pros and cons but let's go,over why you should use tick tock ads,and i'll be talking to also the,downsides of tick tock ads throughout,the video,arguably one of the biggest reasons,though to use tick tock ads is because,it's currently a,platform that is relevant in the world,of social media marketing it's really,important,to stay ahead of the curve and,experiment,within reason with new tools tick-tock,as is,exactly that it's a new and relevant,platform as of right now,tick tock ads has an extremely engaged,user base but this,may change in the future tick tock was,the most downloaded app on the apple app,store and has 2 billion total downloads,across apple,and google's app store now obviously,this doesn't mean,anything if the users aren't actually,engaged,but 9 out of 10 tick tock users access,the app,on a daily basis and spend on average 52,minutes on the app per day be careful,though because the cost per click of,tick tock ads is extremely high right,now,in comparison to let's say facebook ads,or snapchat ads,so the barrier to entry to just,experiment with tick-tock ads alone,isn't exactly low that being all said,it's worth at the very least,experimenting with tik-tok ads you can,use tick-tock ads to grow your business,get more customers leads or even just,grow your tick-tock profile and get,your engagement and following up in the,next few sections i'll show you a simple,strategy you can use to see if tiktok,ads works for you,and your business okay so before we jump,into creating our tick tock ads,if you're enjoying this video tutorial,so far be sure to give this video a,thumbs up,and also subscribe to this channel if,you're looking for more lessons around,digital marketing e-commerce and general,online business,i've got my phone here and before we,jump into those talk ad creation,i want to go over winning tick tock ads,you know,tick tock ads that actually work well on,my phone here i'll also leave it on,screen so you can,follow along and break down why exactly,these ads,actually work so well so let's start,with the first one and the first one,is a slurpee ad from 7-11 i believe,so as you can see here you've got your,standard,dancing tik-tok here with a brand and,product,integrated into the video so,you can see in the caption they called,it the slurpee,shimmy and the point here is to create a,social dance that gets picked up by,other tick tock users and becomes tied,you know to a product if the dance gets,picked up by a whole load of users well,the product also gets picked up too the,product being a slurpee in this case,if you have the creativity and the moves,you know this is a great way to promote,a brand or product but creating a,dance that goes with it but i know this,isn't for everyone,personally not my cup of tea so let's,move on to the next example,so the next example with this one it's,also straight,pretty straightforward they have,literally just,shown their apparel products overlaid,with a popular song and they've added a,direct,call to action button as part of the ad,which i'll show you how to do,later in this tutorial they have a,buttload of likes,at 200k plus for this specific ad alone,which means they most likely,ran an engagement campaign on tick-tock,but the point here is you don't always,need to have a really fancy you know,dancing tick-tock video to succeed so,this is an example of an ad that works,and it's just a very,simple uh you know apparel video the,next one is,from nike this one's pretty interesting,have you watched this,you know ad loan by itself you're,probably going to wonder,how the heck is this working how does it,drive customers to,buy anything or do anything wouldn't,blame you but,what's going on here is also genius and,can drive virality the goal here is to,get,as many users to repost this as a duet,as you can see here they've reposted it,you know they've got some,engaging dancing going on more people,that repost this as a duet the more,eyeballs,that see this ad and the more traffic,that comes through to your website,so as you can see here with tho

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Free TikTok Ads Q4 Course - TikTok Advertising Tutorial (TikTok for Business)

we all know what time of year is coming,up and if you don't know it's called Q4,which is quarter four of the year which,is when the most advertising dollars are,spent across the platforms like Tick,Tock Facebook Instagram YouTube and,Google and Q4 is one of the most,profitable times of the years if you,understand how to do it right and create,an offer that actually converts so that,way you can scale up during the holidays,in fact eCommerce sales were up over 870,billion dollars just last year and that,is only expected to grow going into Q4,so in today's video we're going step by,step and breaking down a free Tick Tock,ads course for you to apply towards Q4,with insights breakdowns account,structure and the actual overall,strategy so that way you can actually be,a dominating Force against your other,competitors in this video is for anyone,who is just starting out considering,using Tick Tock ads for Q4 or wants to,learn more about how the process works,because Tick Tock is so frequently,changing and updating its algorithm and,making adjustments to its ads manager we,wanted to provide a full strategy just,in in time for Q4 so that way you can be,fully up to date with the exact,strategies you need to know so without,waiting any longer let's get into it,now if you don't know who I am my name,is Chase chapel and over the last seven,years our agency and training has been,managing over 200 million dollars in ad,spend and has generated over a billion,dollars in sales for our clients whether,they're in lead gen B2B e-commerce or,local or even an app campaign and we,work with some of the largest brands,that you know and love whether it's,Brands like Waterboy octi Power Crunch,we literally go through and optimize and,scale up campaigns for a very successful,brand so that way they can achieve six,seven eight figures in sales and,everything that we'll be sharing this,video is all data backed so that way you,have the most clear insights on what,changes next steps forward you need to,take with your Tick Tock ads and by the,way if this video gets over 100 likes in,the first 24 hours then I'm going to be,doing a giveaway to our free Tick Tock,ads course so that way you can get full,access and I'll be giving away a free,strategy session as well and that's over,two thousand dollars in value if this,video gets over 100 likes in the first,24 hours and make sure to comment down,below your your goals for Q4 and what,you're looking to achieve with your,brand alright so here we are the free Q4,Tick Tock ads course and my name is,Chase Chapel founder of surge IO and,travel digital marketing and what is my,experience with Tick Tock ads well we,spend anywhere from 200 to 450 000 per,month on Tick Tock ads for our clients,not only that but we've placed in the,top 10 Tick Tock ad campaigns in the US,nine different times for our clients,that's literally where we show up on the,top ads as the very first few ads and,that is you know really possible due to,the amount of spend the results and,being able to achieve these kind of,campaigns and in fact we work with all,types of Brands and have access to over,100 plus different Tick Tock ad accounts,through our training and agency whether,it's local ads running campaigns with,you know proximity to the region that,they're in trying to get people in the,door or if it's an app ad where we're,optimizing for app installs and trying,to make you know the app the number one,on the app store or like eCommerce ads,where we're literally able to scale up,and see an Roi return an ad spin that is,profitable for our clients or like,Legion where we're generating calls or,generating cells for a high ticket,product in fact with one campaign we've,spent over 339 thousand dollars to get,49 000 conversions we literally break,down these exact strategies and release,them for free as well but alongside that,even with the hundreds of Brands we've,scaled to six and seven figures we break,down the exact results and share the,insights from every type of client when,we achieve those results where we've,literally gotten clients by million,views and twenty thousand emails in a,single day 38 000 pre-orders in a single,day from Tick Tock where we've had,clients get 3.7 million views 5 million,views we've had other clients be able to,scale from twenty six thousand to ninety,three thousand dollars in a single month,if you can imagine how fast your brand,could scale it's very achievable we've,had other brands be able to achieve 716,leads for a dollar 82 cost per lead,we've seen cost per clicks as low as 2,cents to a cent cost per click with,under one dollar cpms Yes you heard that,it is like old days Facebook with some,of these strategies not only that but,other clients have told us that they've,scaled 160k in the first month and then,we've had other brands tell us you know,they're achieving 500 to a million,dollar months all from the exact,strategies we're going to be sharing,and then other brands that are posting,organic videos g

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Full Course | $60,345 In 1 Month With Tik Tok Ads (Shopify Dropshipping)

sixty one thousand dollars in 30 days,using tick tock ads,with a 41 percent profit margin and i'm,gonna be showing you guys,all the proof hey guys welcome to the,youtube channel my name is camille simon,is the econ king and in today's video,i'm gonna be giving you guys a,completely free tick tock ads drop,shipping course on how me and my,business partner jeremy were able to,achieve,sixty one thousand dollars in 30 days,using this tick tock,drop shipping ad tutorial now when you,hear a drop shipping you hear a lot of,people saying that the profit margins,ain't very good,but here you go guys 41 and i'll be,showing you all the proof,so you guys can see this in full,transparency now what this free drop,shipping tick tock ads course is going,to cover is it's going to go over the,complete case study,how my business partner jeremy was able,to build this door and actually scale it,to this scale,we're also going to be going through the,complete tick-tock ad strategy,how we found the products how we do,product research we're going to be going,over the actual scaling strategy,in the most detail that i've ever seen,on youtube before,and we're going to be showing you all,the ad accounts and everything so this,is going to be able to be followed,by you directly so you can try this with,one of your products,and at the end of the video i'm actually,going to be interviewing my business,partner jeremy and asking him the most,common questions about tick tock,for people that want to get involved in,it so you guys can learn from the most,frequently asked questions as well,now this is going to be a long video,because it is a free course but i will,leave timestamps in the description,and in the slide bar now if you,appreciate this content because i have,also created,a free google slidesheet that will be in,the description,once we hit 5000 likes because this is a,very valuable video so i think it's well,deserved that we hit 5 000 likes,that will be in the description and in,the pin comment now what i'm going to be,doing as well is i'm going to be leaving,a link in the description so you can,book a call with jeremy who's one of the,mentors in the company,and this is his store case study so you,can actually potentially get mentored by,him as well so again i will leave all,that information in the description,so these were the results from the case,study we were able to achieve,sixty one thousand three hundred and two,dollars we spent,twenty six almost twenty seven thousand,dollars in canadian ad spend on tick,tock,and the profit margin was twenty,000 almost 25 000 usd in net profit,which leaves us with a 41 profit margin,now for a lot of people that's gonna,sound a bit insane because of the drop,shipping uh profit margins but i'm gonna,be showing you all the proof,right now so you guys can see we're on,the shopify dashboard and you can see,this is from,last month and you can see all the,analytics here now what i'm going to be,doing is reloading the page you guys,know this is completely real,and as you guys can see the page did,successfully reload,now what i'm going to be doing is i'm,going to be showing you the sales source,so you can see this directly,all from tick tock ads so as you guys,can see i've scrolled down and i've gone,to the cells by social source and you,can see,the main indicator for this one was tick,tocks you know this is a legit case,study,now i don't know why but it didn't track,the accurate amount it should be 61 but,it's just missed out on a couple of,a thousand right there but it is what it,is guys you can see the main source,right here so these are the apps that we,had downloaded on the store now i don't,want to go into too much of these apps,because there's not much significance,because i've already gone over a lot of,these apps before,in a lot of my other videos but what i,want to do quickly cover is i want to,quickly cover,this website that i've created with all,the apps that i actually use on our,stores,day in day out and these links actually,have extended trials,uh actually money off some of these,websites that we use so,do check that out it will be in the,description it's called the econ king,deals on all the apps that we actually,use on some of our shopify stores,ourselves,now something that i do want to quickly,show you though is the lifetime the app,because this will show you,the profit margins that we exactly made,because live timely is an app where,you import your ad costs and you it,already,automatically syncs in with your store,and it will work out the ads costs,the shipping costs it works out,everything it's basically a profit,margin app,and i've talked about this for years and,years and years and as you guys can see,the revenue,matches the revenue that i showed you,before and the product cost and you can,see here the net profit,is slightly under and that's just,because it's missing out a few days and,you can see that 23 000,and again i am going to reload this page,you guys can see this is completel

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FULL TikTok Ads Strategy (COPY THIS)

in the past 30 days i've brought this,e-commerce store to well over 10,thousand dollars per day using only,tick-tock ads now i think i've only said,this once in my youtube career which is,this is a video you need to watch all,the way through because it's basically,going to serve as a mini course giving,you a framework for any sort of,e-commerce business if you want to run,tick tock ads the right way i'm,currently spending about 200 000 a month,between two of my main brands and i've,been doing that for a while so if you,want the full breakdown at scale a level,that most people who teach on youtube,are not at themselves this is gonna give,you some of those strategies and a,little bit of insight into the ad,account i'm gonna actually show you,inside of it now if you stick through,this video i'm also gonna give you two,winning products and all the targeting,for it the pricing options the sourcing,costs the offer style everything that,you can do to launch it today but first,a quick story my tick tock ad account,was hacked somehow we're still trying to,work it out with tic toc somebody,scheduled 100 000 per day worth of ads,to run to their store some separate,random chinese store selling a t-shirt i,know now it's a little weird to say but,thankfully it only spent forty two,thousand dollars it could have been much,worse and that was in a six hour block,where a surprise surprise i wasn't at my,computer i don't know what i was,thinking golfing on a thursday but it,costed me 42 grand so i've definitely,got a crazy story coming for that once,it's resolved but that's not going to,stop me from moving forward in the,meantime so before i jump in and screen,record through here i just want to let,you know about the giveaway we do in,every video all you got to do is like,subscribe and comment below get entered,to win a free e-commerce course a free,custom built shopify store as well as,some cash in every single video let's,jump in so again this is one of those,must-watch videos i'm not saying that is,click bait or some weird stuff this is,just so much value took me a long time,to put this together so please drop a,like below and a pro tip play this at,1.5 x speed or 1.75 i know i talk fast,but i listen all my stuff on a faster,pace alright so my ad just on this one,main brand this is the one that got,hacked spending about five thousand,dollars per day this ad account is 47,roughly under tracking so about half so,for example if you see a cost per,purchase for you know 36 dollars in,reality it's about 18 because right half,of that so everything is doubled and,that's just because of some mistracking,issues we got a lot of different stuff,running here there's a lot of money,scheduled to be spent it just depends on,what's going on this kind of like the,last week timeline that you're looking,at here with probably 20 something,thousand dollars spent now to give you a,visual on top of that i know i already,showed you this is the month so far,built it from it's like 1500 a day kind,of hanging out towards the end of last,month and now it's consistently over 10,000 really between ten and thirteen,thousand dollars a day um it hasn't been,below about twelve thousand in the last,like week so that's great we'll ship,over four thousand orders this month and,probably about ten thousand next month,at least that's assuming no scale and,i'm continuing to scale so i'd like to,see this at about twenty thousand,dollars a day by the end of next month,and again that's only using tick tock,ads with the exact strategies that we,teach inside of our tick tock ad,blueprint which you can find links below,the test group for that just opened up,depending on when you watch us it might,be closed but we'll be opening to the,public shortly so here's three things,you absolutely need if you want to start,this and i'm just gonna give them to you,in this video okay number one is having,the right product i'm gonna give you two,full examples breakdowns of everything,the right ad strategy this is my,favorite topic so you know we're gonna,talk about it again our tick tock ad,blueprint just opened absolutely epic,the feedback's been incredible so far,thank you to everybody in the test group,number three the framework for your mind,this is arguably more important because,it is the groundwork that you have to,lay it sounds a little cliche but oh my,gosh this will make the world of,difference once you nail this down and,again more to come at the end of this,video i will talk about that in the last,slide product number one this thing is,so cool for a lot of reasons i'm going,to talk about the pricing that's why i,really like it but it's a digital lock,and it looks like a normal door handle,most locks that go on like a bedroom,door or something they're all big and,bulky and they got like a keypad and,stuff this you slide your thumb across,the digital screen and the numbers,appear or you can use the thumbprint so,super cool it's unique like that it's a,little more modern and

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TikTok Ads Tutorial: Complete Ads Guide for TikTok

move over Facebook because Tick Tock ads,are the newest golden ticket to making,sales so if you guys are wanting to,learn how to run Tick Tock ads for,Shopify or maybe you have a Drop,Shipping business today I'm going to,teach you how to run Tick Tock ads,effectively if you guys are new thank,you for joining me today this is an,official Shopify Channel this channel is,built for small business owners with big,plans so if you are just starting your,business or you're looking to scale it,this is the place to be stick till the,end of this video because I've got a,tick tock ad strategy that literally,only industry professionals know these,are tips that are coming straight from,the people that work at Tick Tock so I'm,going to be sharing those with you guys,today this Tech talk ad tutorial is,going to be perfect for beginners so if,you guys are a beginner make sure that,you are sticking around and you're going,to learn everything that you're going to,need to know so let's hop into it,foreign,you guys are in good hands today because,I've got all the tips I got all the,tricks for you and I actually work,directly with media buyers that are,experts in the e-commerce space and I,also sit in on weekly meetings with,advisors that literally work at Tick,Tock today we're just gonna do one big,knowledge transfer and I'm going to,teach you everything that I know so that,you guys can make your Tick Tock ads a,success alright let's not waste any more,time let's hop into it,okay so if you've never seen The Tick,Tock ads manager here's what it's going,to look like so let's start by getting,you set up here first things first,you're going to want to make a pixel and,you're going to want to set this up on,your Ecommerce site,so if you're not familiar what the pixel,does is it tracks important actions that,your customers are taking like if,someone's adding something to their cart,for example now the reason that we need,the tick tock pixel is because you're,going to need the data that it's,collecting to create retargeting ads so,that you can Target very specific people,so for example let's say The Tick Tock,pixel tracks all the people that visit,your website you can later retarget,website visitors with another ad that,gives them a coupon code and then maybe,they'll finally decide to make that,purchase,so to install a tick tock pixel click,assets and then click event,click manage under the website pixel,click create pixel and then name it your,Shopify store name so Shopify has,actually made it really easy to install,this piece of code with one click so,what you're going to do is you're going,to click this button right here,and then hit connect with Shopify,okay cool that's done now we're going to,hit next,and now let's go over to shopify's App,Store and make sure that we actually,have the tick tock app installed this,app is literally just called Tick Tock,and then the app is just buy Tick Tock,Inc okay so Tick Tock Inc,and then you're going to add the sales,channel here like this after that you're,going to connect your Shopify account to,your Tick Tock and you're good make sure,that you have the right ads manager,account selected here then hit connect,select the pixel that we've just made,together a minute ago just like this and,then hit connect,select your Target locations depending,on where in the world you're selling to,you're going to also want to add a,payment method and then when you go back,to tick tock you can click this button,right here that confirms that you have,set the pixel up in Shopify,after this the Shopify pixel will show,up you also want to make sure that,you're setting up your conversion,tracking so we're going to go into the,create events page and then from here,you can create events using two,different tracking methods you've got,URL keywords or web elements okay so we,have click events so click events are,going to count every time someone clicks,on a specific element on your website so,this could be like adding something to,cart or submitting a form and buttons,and links are also going to be tracked,with click events then we have URL,events okay URL events count user visits,to specific pages so like you might want,to track when people view a specific,product page for example so all that,being said I'm going to show you how to,create a click event,select the appropriate event type for,this URL event okay so under advanced,settings you have the option to name,this event okay so give it a name and,then you're also going to input a,currency so that you can track how well,your ads are doing in dollars and cents,you know we want to see how much money,our ads are bringing in our respective,currencies so make sure you're filling,that in and then fill in the unique,keywords from the URL of the page that,you want to track,okay so what you're going to do let's,say for example you had like,bluepants.com id123,slash purchase you would enter purchase,if you need to add additional keywords,to this event you're going to click

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How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)

what's up guys jordan here today we're going to be going through tiktok ads step by step the a to ,z everything you need to know to launch your first ad on the platform today now we're currently using ,tick tock in our marketing agency the affluent agency and we're generating a ridiculous amount ,of new revenue for our clients at the moment using the platform i cannot wait to bring this to you ,guys today it's been a long time coming i've got a presentation ready for you we're going to jump ,onto it in a second but before we do i want to announce a quick competition on this video ,now for every one in 100 people that comment down below with their goals for running tik tok ads ,right now i'm going to give you the chance to win a completely free strategy call with me for ,an hour where we'll run through anything you want to run through we break down your strategy how you ,can increase your revenue how you can increase your roads on whatever platform you're using ,we're gonna jump on that call we're gonna make that happen for you so enter that competition ,let's get started with this no bs implementable training but do me a favor stop what you're doing ,right now whatever it is shut down your tabs take some notes and pay attention and take action on ,what you learned today let's get started okay so tick-tock ads training first of all let's ,start off with some data we need to understand the opportunity here now tik tok was the most ,downloaded app in 2020 with 850 million downloads okay tiktok has 1.1 billion active users worldwide ,with 90 of users using the app multiple times per day so we can get ourselves in front of our ideal ,customer multiple times a day on average now as of january 2021 tick tock raked in 128 million in ,user spending marking an increase of 380 from its january 2020 revenue so it's growing year on year ,almost 4x in user revenue now take top ranks as the second biggest app in consumer spend ,above youtube disney plus and netflix this is probably the uh the biggest stat on this ,screen ranking above youtube and netflix in consumer spend is absolutely ridiculous so ,it's a monumental opportunity for people and businesses to sell their products on the platform ,how many times have you spoken to someone they've said ah i found that product on tick tock it's ,happening a lot these days so let's jump on to how you can actually make the most of that so this is ,the tick tock ad structure so at the top we have tick tocks ad manager then we have ad campaigns ,we have ad groups we have ad creative and then landing pages to break these down one by one tick ,doc ads manager is where you manage your ticktock advertising account similar to the facebook ,ad manager now a ad campaign is the foundation of your ad so we're setting up our advertising ,objectives and formats we then have ad group which is target audiences ad placements budget and the ,bidding then we have the ad creative which is the text and the video that will appear on our ,apps what we're physically seeing then finally our landing page and this is the destination url that ,we are driving our potential customers too this is the place where they will actually buy our ,products or service so when you actually have your tick tock ad account up and running this is kind ,of what the format will look like we have our ad manager at the top we have campaigns beneath that ,then inside an ad campaign we would have multiple ad groups so we'll be testing out multiple ,audiences and inside those audiences we may even be testing out multiple different ad creatives ,as well so what are the actual creative the the creative formats that we can use on tick tock well ,we have top view on the left hand side here which is like a full-size video which shows up when we ,launch the app we don't have brand tank takeover now these are the most expensive tic toc ads and ,very large brands use these and again these come up right at the start of launching the app and it ,takes over the entire screen then have in feed ads this is what we're going to be going through today ,and what most businesses are actually using to generate the most revenue from tick tock ,we have branded hashtag challenges so if we want to launch a challenge on the platform and ,then finally branded event so we want to have our own branded stickers on uh on tick tock itself so ,people can use them when they're creating their own content but as i said in feed ads it's the ,ad format we use for our tiktok ad clients at the affluent agency and we're literally ,generating hundreds of thousands in new revenue from infeed ads alone so that's what i'm going to ,show you today so without further ado let's jump straight on to the tick tock advertising platform ,okay so the first thing we're going to do is go over to ticktock.com forward slash business ,i'm just going to zoom in here so you can see every

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