How To Run TikTok Ads in 2022 - Beginners Tutorial (Complete Guide)
today we're going to cover everything tick-tock
ads we're going to go into shopify we're going ,to link our store we're going to make sure the
pixel is set up properly we're going to make ,sure that you can get amazing tick-tock results
for those that are new to the channel i'm davey ,foggerty my shopify stores have done over 400
million dollars in sales in just four years tick ,tock ads is the new kid on the blog usually we're
heavily reliant on facebook because it's such an ,incredible marketing tool but lots of people are
getting heaps of success with the new entertaining ,nature of tick tock ads so it might be perfect
for your brand this video is perfect for beginners ,we're not going to skip any steps but i'm also
going to go into some advanced things around ,content because that is so important to make sure
that you make tick tock ads work the first step ,you're going to want to do is set up your shopify
store if you haven't set up your shopify store ,just pause the video click the link in my bio and
set it up now we've got one set up through our ,lemon scrub series so it's got most of the things
ready we're just going to make sure that we set up ,tiktok properly so the pixel is firing once you're
in shopify the best way to go is go into apps and ,just write in tiktok simply download the official
tiktok app and click add sales channel this is the ,exact same as facebook nowadays this will bring
up this little tick tock section down on the left ,hand store of your shopify store if you don't have
shopify still carry on watching we're going to get ,into the nitty gritty in a second once this is set
up we can click this section here setting up the ,pixel the next step you can see that it's saying
connect tick tock for business this is where you ,need a new tick tock account already have a tick
tock business account you can just click connect ,but today we're gonna have to create a brand new
one so i'm just gonna click create new at the top ,enter my email address get the verification code
sent into the verification code here agree to ,terms and conditions and just click sign up you
can click connect down the bottom right and that's ,now created an ads manager business manager under
that email we can click create new ad account and ,we can select the country and the currency that we
want to be built in this is generally the region ,that you want to be targeting change the business
name to something a little bit simpler click sign ,up and connect you'll come to this data sharing
section which we've touched on a few times in my ,previous episodes just click enhanced or maximum
providing you've got the terms and conditions set ,up for something and then click confirm maximum
is obviously preferred this is how shopify shares ,data with ticktock this is referred to as capi
which is a partnership between shopify and the ,advertising platform click set up enter your final
details make sure you connect automatic payment ,click confirm and you should be ready to go now
to create tick-tock ads we're actually going to ,have to go back to the tick-tock ads manager so
we can go ads.tichtalk.com you can see that our ,ad account has already been created to make sure
that we do have the pixel set up properly what i ,do recommend is going to your website and just
like facebook there's something called tic toc ,pixel helper and it's a chrome extension that you
can download and check if your pixel is firing ,on your website if it's not you may need to go
and fix that initially just download the chrome ,extension and you can see that our tick tock pixel
is set up here shopify set it up for us and it ,should be firing this is a page view because we're
on a page when you add a product to cart it should ,fire the add to cart pixel or if someone purchases
you can test a purchase and it will also fire that ,pixel in the exact right way so now we're in
the tiktok ads account we can go ahead and ,create our first campaign campaign structures
are really important to talk about it's what ,separates good advertisers from bad advertisers
that alongside really effective marketing content ,the basic structure is you have a campaign which
is what objective you are striving for if you've ,got something like a real estate business
it might be leads you're trying to collect ,leads but we've got a e-commerce business
so we want to get purchases then you've ,got the ad set level which is basically the
targeting that you're setting up to complete ,that campaign objective then finally you've got
your ads that live within each of those ad sets ,these ads are different creative types that
you think are going to convert your customer ,so head to campaign when you're in campaign all
you need to do is click create here and you'll set ,up your first campaign you'll get prompted with
two options you've got simplified mode and custom ,mode we're going to w
Let's move on to the first section of tiktok ads helper
How To Run TikTok Ads in 2023 | Setup Tutorial for Beginners - Tiktok Advertising + Tiktok Shop
How To Run TikTok Ads in 2023 | Setup Tutorial for Beginners - Tiktok Advertising + Tiktok Shop
if you still think that Tech talk is,just for dancing Trends and kids you're,missing out on a very powerful platform,and trending social media advertising,option to grow your business this 2023.,Tech talk has now over 1 billion users,and has surpassed other social media,apps in terms of downloads in a very,short amount of time specifically during,the pandemic aside from this Tech talk,has also launched tiktok shop in,selected countries and provides a,convenient and entertaining approach on,e-commerce even without a website,the last two quarters of 2022 generated,millions of Revenue in my business,because of tick tock ads paired with,Tick Tock shop,so if you also want this for your own,business or for your clients make sure,to finish this video apply what you will,learn and of course prepare to scale,your business,now let's get into it,before we hop on creating an account,let's first understand and maybe be,reminded about this crypto ad structure,okay at first basically we're going to,create a business account for us to have,access to the tiktok business center so,this is the tiktok ads Business Center,at the top and then under that we're,going to create an ad account okay an ad,account which you can access and make,ads through the ads manager,and after that after an account we're,going to create ad campaigns okay now,it's not really that much of a different,platform with meta ads because honestly,it's almost just the same only that it,has different capabilities than uh The,Meta ads now there are also difference,when it comes to terminologies just like,for example this one,um ad groups instead of AD set okay you,can see there at the top it's still,contained where you set the objectives,where you set sometimes the budget and,also here on the second level this one,this is the ad group level so this is,like the ad sets in in meta ads and in,this same ad set like level,you're going to put the targeting and,also the budget,next under those ad groups you can put,more ads,okay so basically that's just the,campaign structure in Tech talk ads you,also need to learn about the ad format,so here are the five ad formats,currently we have top view we have the,brand takeover uh desktop view and brand,takeover usually appears when you open,the app,and the next one is in feed ads whenever,you're scrolling on the for you page you,will see a video with a with an,emphasized button just like that so it's,called infinite ads and next are the,Branded hashtag challenge The Branding,effect the ones that get these ad,formats are actually those who are,already big Brands so again these are,the ad formats usually you can see the,infield ads and you can make that,especially if you are a small business,now let's create our own Tech talk,business account I already have one for,my own business but I'm going to make a,new one for the purpose of this video so,it would be better if you can follow,with me while I do the process okay okay,first one we need to go to techtalk.com,business,so this is the pickup for Business,website we're going to click create now,and I'm gonna type in my password you,can sign up either via email or via,phone I would prefer to have,um my email instead of phone for the,purpose of this video so I'm gonna type,my password,I'll repack it,okay and then click this,agree to the tech talk commercial terms,of service you can just read that after,and just sign up choose it's just for,verification which ones are in the same,shape,so it's letter L okay confirm,now there will be a confirmation email,to be sent okay,I'll confirmed now here we're going to,put our country,I'm based in the Philippines my industry,whatever my business is so I'm just,going to put here services,advertising and PR Services since I'm,making it under my personal brand but on,my other account I have actually chosen,e-commerce,for my business name I'll just put,the registered business team,but my phone number,there you go,I'll just agree to the tick tock,commercial terms of service and then,click register if you want to win a free,one-on-one consultation with me so we,can talk more about improving social,media ads for your business just like,this video subscribe and comment one new,thing that you learned from this video,provide some details about the business,okay so the business center name I can,just name this um John Cornwell and then,I'll put my time zone,describe your business I would say I'm,an agency first because I have some,clients also an activator also to,clients I just put my company name,so if you are an e-commerce business or,anything you want to run ads you can,just put I'm an Advertiser you can just,click this and then just declare um your,company name and your company website,again you don't have to build a website,for this you can have your Facebook page,or Instagram page in my case I'll just,put my own personal website there okay,and the billing information,course you need to put do you want,manual payments or you want automatic,payments
After seeing the first section, I believe you have a general understanding of tiktok ads helper
Continue the next second section about tiktok ads helper
[TikTok Ads Tutorial] The Best Tagalog Step-by-Step Training for Beginners #TikTokAds
[TikTok Ads Tutorial] The Best Tagalog Step-by-Step Training for Beginners #TikTokAds
guys what's up welcome back here on my,youtube channel this is jay gregorio and,i'm so blessed and happy now,youtube channel,and subscribe,step-by-step,seven things you need to know,bhagavatayama procedure step by step,training about tiktok ads source nato is,from oberlo article and as you can see,peak top monthly users so young data,reporter is,so possible january 2021,2021,tick tock monthly users so tick tock has,689,million,uh september 2021,so,two months ago um,it was been one billion so on this,november portion of 1.1 or 1.2,app store,around 2 billion times,ios apple ios app store for quarter one,and nineteen so i think it will,pandemic,big language,with more than thirty three million,downloads quarter one within three,months no grabbing download me tick tock,break the record pangini's word of,record okay so next is,um average time spent on tick tock daily,so sumanga users,tick-tock users spend on average around,52 minutes per day,on the app so based on business of apps,2019 to survey,50 to almost one hour a day spent the,month,155 countries no iran countries,so bring 155,international products,media,okay so next is second to the last is,nine out of 10 tick tock users use the,app multiple times a day,okay ninety percent of tick tock users,so in visibility,i think you,a number of users need uh tiktok,uh 2018 walapa have a bill a half,billion or 500 million users so imagine,more than one billionaire so possibly,one billionaire,making two three,okay so by the way you know in,conclusion number time last slide so,tick-tock is a pro itself that you need,to start paying attention to this social,media site,pay attention,pay,and engagement,challenging facebook and dominant,changes,pay attention take advantage all right,so,uh facebook ads business manager so,ticktock.com,slash business director website,business,option along,account i'm using my,number,okay i don't meet inco my dito app,mobile number,991,okay,all right tapas in time 57 seconds check,my own cell phone,okay constantly on code,okay,ionian special character,then,sign up,all right,uh walk through,ilala gimlang is all about information,so,legal link up your business online what,industry you're in so pilipinsion,of course,address,email address,so register,okay,so and then mcgregor again,a,business website um,website,okay,tapas enter your billing information,okay so billing address so,you,um,address some business more your,other home address,okay,seven,okay,then tax information is optional by the,way optional,um automatic payment or manual payment,threshold,is automatic uh,okay,um you need to add a balance,and people are running so i suggest,automatic payment,okay so magenta automatic,right tapos uh welcome here on tick tock,ads,options john custom mode and simplified,mode,simply by para simply,to change,um,uh app store google store amazon promote,you can use sticktop ads and lead,generation,um,for list building uh more or,less building the contacts,option okay website conversion campaign,name,okay,website conversion,toolkit,plus,once you select it can be changed,okay um,all right so,um standard mode,create,all right,okay,so by the way here is my website in,the demo promote.net and it only goes to,toolkit.com,so commentary is a dashboard,okay,and then,appease i'm using a insert header,putters plugin,then,column,okay so one save,um gagawinko,if you're using a google chrome i'm,using a,tiktok,website,okay,then as per checking tick tock is,um,all right,mansion okay,so,um,created nasa,so i think pedi monkey exit just in case,in the pashama berry pie so you can bury,pineapple later on all right so just in,case the hindi,pixelmo,we can proceed,uh other objective,campaign,retargeting purpose,so placement so i check moto ab group,name same,select a placement so i suggest select a,placement,advertising is,only available in india,um okay so select,location and for the location,specific example metro manila,very,specific padding pinpoint biba sodium,static top is whole philippines,specific uh,location or area,selection so,by default philippines,18 so 25 to 35 44. okay,a language no limit,daily budget ethos,at least one thousand,indicator padding,young minimum yen daily budget pediment,lifetime paypal if lifetime based on ski,julian,so you must be at least a young agent,based on the schedule example,um november,9th,2020,2021,november,um,okay,at least seven thousand so automatically,a minimum one thousand a day so again i,think this is a daily budget because,uh dashboard,ads manager,um run continuously,later on,uh,third part so one campaign second ad,group uh,um blank can bus,nine by sixteen,output size autonomous standard size uh,mobile sales selfie type so given,a video,um,the header text,perfect,so,a picture text,5160,okay,606,51,60,shortcut,you can insert a video a layers,ctrl c ctrl b,um,foreign,uh,opacity,blur,is a six minute video okay so by the way,tick tock only allows,a,maximum of one meaning one minute or,thirty seconds so ikaka,foreign,optimize by the mis
After seeing the second section, I believe you have a general understanding of tiktok ads helper
Continue the next third section about tiktok ads helper
HOW TO MONETIZE ON TIKTOK (PHILIPPINES) WITHOUT TIKTOK LIVE, KUMITA AKO NG 50K IN ONE WEEK 😳
HOW TO MONETIZE ON TIKTOK (PHILIPPINES) WITHOUT TIKTOK LIVE, KUMITA AKO NG 50K IN ONE WEEK 😳
ndek next guys kumita konon fifty,thousand sheets tiktok one way One week,yes only one week Halo worked Welcome,back to my youtube channel so today,sobrang sangat Imagine that because they,have been a while since I Made Instagram,pagi nungguin yang howto wanita,Instagram ending right now on year end,sale,Hai Neng juga cuma saya ogannya Enno,bilang aku inden sampai kuota itu enggak,papa giveaway Sate Keong Racun Ende no,Avail ipank.com teknik itu Young asin,konsisten triangle Pupus ganool.in,boyband tektok meong-meong Isang,Windows7 What the new values Oke,Instagram I have already expected to,mouth accounts and I'll stick,gratis was going to share with you,exactly know Imagine awak wonoboyo best,practices agen tips n triks part end,jodohin sama Aa Gym ini dia Apaan,edinburgh Um state-of-the-art going to,help you have your own custom show you,how I can ringtone Instagram one week di,blog skinnyfromthe9,Smartwatch blogger-blogger it meusago,Yonif started doing contents on tektok,raiso besok pagi before that impacts on,Instagram YouTube dan Facebook memang,maggot666 having to be able to tektok,lifetime Of Life Of Life semua sahut Nah,aku nang oke memang ABRI,dibilangnya mengetik ethnotek tokadde,Enim on a Strongest Khoirul make up,bandot tua values wedding venue vanung,apa ngomong-ngomong angin-anginkan agen,tektok livechate additional Oke,kolaborasi collaboration and friends is,by joining AJ tektok Yan kita enjoin,Endang spread through a feeling it,something like,hai satu produk yoghurt netflix kioas,long Agan Ayu nginepin gaib link or,short Khair indobet2u.com pa-pa Anda,mengingat ytcrash ROM ayun-ayun patung,factors were in seandainya Oke Sopa anu,kaya Omega crown oke undang-undang yang,kehilangan definisi upgrade entek,tokyo-to Pro account fb itu prowheel,Sembayat beku kontak langsung maupun tak,langsung setting-an than money Account,and dance iclick meong ABG itu pro,account You will select Where it for,business account it simply because you,nih number Oke maka join sama chalence,Senang mas meraih best Brands need to,see number Oke Pak,endita moyang analytix moein by,upgrading the power maka crontab,gunakana lite.cso yang Kuingin penalti,tanpa transcomp keano as access full,tanpa anugro's nangau halusmu nunga ro,bye-bye bye-bye bye-bye semoga,collaborations Skin Care analitik,unduhlagump3z Skin Care miskin challenge,is that physical setting pataas deh tapi,kita ngasih ke toko Resort Bali,meregang followers Mila entar minum,father's berubah pola-pola Bangkitlah,silam memang sedang samping tapi no,promote dengan Tapos moro-moro Euro UEFA,EURO inilah issue amoyensis Muslim,affinois dingo dia tuh kalau kita nggak,punya remora meramaikan follower Vero,your next senyum itu new social media,Nyong tiktok.com sabayon angin tekto,Maya SW dipakai loops.id #mufc Twitter,Facebook Instagram how well you're doing,atraksi episode Instagram in front of,your house,kyles tektok dan sabayon tektok murase,tapi saya nyoba Singapore tektok moron,bius enak tahun Apakah gede jemaah,samping interesting links in the boiling,in by Yoga kita semoga pun As long as,Jung Yi The Boys As long as much more,effective date of his friends lalu,tersenyum McGraw Faith hope you're,everything aku Tik Tok Instagram,Facebook mengetahui musuh ini sudah,mengira Pangarep inkaso tiba dan,komedinya profile picture of,senyum email address coming Demons,tiktok atlet sabayong Instagram Ride the,same or professional looking agen,kapanpun image in dienst Khoirunnisa,email-email next platforms optimize Your,Beautiful You must inang-inang hastagnya,Rich style custom Skin Care brand kayak,gini kontak kaya mungi over sama Ojan,ginagawa mumus dispatch punya remidi so,like a soul,the fridge subscribe Oke nyare just font,Aya CEO of syifaan Enkei Sonata seperti,itu dan next neonbox apa native,odong-odong lagi ngurus mungkin tampak,megah ke income enak Omnya seneng gagal,ingin kram paramagnetis pisau frais,online agent orange France Oke kampus,unibraw code from the agency avindy,voice connected staf ahli,setengah beranak aku labungo,www.instagram.com platforms such saya,ogannya meaden tiktok thread sih Eh guys,agen karantina pledge to yang Mayan,Apakah challenge kesedihan n661 you may,ask some AMI Awards best practice,boomstick token bucket maraming kontak,seakan for collaboration Secret,orangemagz apo02 Crate quality content,kyau customer value and inviting your,wedding unik khaimara menunggu magmanya,banget kakak,Nah Enggak nonsop edit emang cuma,baikkah sotrenz hero legend menentu wes,Who tak kita mau naik offering original,sample nyari voice Skincare Tuhan your,stomach kita nang peranku nyari aku sih,enggak punya lagi skincarisma.com kini,Soyeon Taeyeon giganya tangga oke Using,the skin care semuanya vagina gamis anak,singkong NATO Islam Kapal tanggal 66,ping Polresta cavagna banget achse,videonya brunch Hero jeans marun kayu,ngebingkai influencing power is played,with your face is you,Kyle joknya re mi jumlah habaybi juta,sedang nge-game boring nah Tuhan tahu,swi
After seeing the third section, I believe you have a general understanding of tiktok ads helper
Continue the next fourth section about tiktok ads helper
hello everyone it's chase chapel your,favorite digital marketer here and we're,going over a free tick tock ads course,with everything you need to know from a,to z on how to set up your campaigns how,to actually create the content and,launch the campaign so that way you can,get incredible results and all of this,information that we're covering you know,is going to be based off of the,experience we've had with running tick,tock ads at our agency chapel digital,marketing where we spend literally,hundreds of thousands of dollars per,month on ads for our clients getting,them amazing results and by the way for,this video i'm putting out a challenge,if we get a hundred comments on this,video i will be picking one winner for,our tick tock ads course that will be,releasing this year so comment down,below your biggest goals for 2022 and,let's get started in this video all,right so make sure to grab a pen and,paper close out all your tabs so that,way you can have full focus on going,over this training,so today we're going to be covering the,free tick tock ads course with myself,chase chapel and i'm the founder of,surge i o in travel digital marketing so,let's go ahead and get into it,what is your experience with tick tock,ads well we spend anywhere from 160k to,300 000 per month on tick tock ads for,our clients,we're placing ads and getting well over,a hundred million impressions every 60,to 90 days for our clients,and we've placed in the top 10 tick tock,ad campaigns in the us seven different,times for our clients that's not one,time that's not two times that's not,three times that is seven different,times for our clients that we've placed,in the top 10 top ads on tick tock,and we've ran ads for all types of,brands you know we've ran ads for local,ads with you know clients and we've also,done campaigns for app installs and,we've even done you know plenty of,campaigns for e-commerce brands and,being able to get conversions and,scale-up results there you know there's,lots of different brands that this can,work for,and just with one campaign we spent,three hundred and thirty nine thousand,dollars to get forty nine thousand,conversions that's a a little over a six,dollar cost per result,and because of this we received a 15,custom tick tock microphone and now we,can do karaoke in style,but all jokes aside tik tok is,incredible and,you know that microphone is actually,pretty sweet so we do appreciate all the,gifts and we do get a ton of value from,running ads on tick tock itself so the,value trade-off is definitely there,but how do,you know what will engage and convert on,tick tock well i have over 120 000,followers on tick tock where i share,marketing tips i've done over 30 brand,deals with sponsors i know what it's,like to be on both sides both from an,agency standpoint with managing ads and,also creator standpoint from having,created content and also working with,sponsors and knowing what you know,brands like from their creators and how,to do it in a way that actually,generates conversions,and i also know how to get videos to do,over a million plus views and how to,sell out an entire store with tick tock,a lot of individuals think it's left up,to fate whether or not they'll go viral,or not but there are things you can do,to increase your chances of getting a,million plus views and having a good,chance of actually selling out your,store,and i also learned from a lot of my,friends on account growth who are some,of the top tick tock creators in the,world here we have alex stemp who has,over 19.5 million followers and almost,half a billion likes on his videos just,this video here,92.5 million views another 150 million,views another one 58.5 million views,he's definitely figured out the way to,you know,follow a guideline that is for,storytelling to generate a ton of views,and i also coach tick tock influencers,and brands on how they can increase,sales from their tick tock accounts,so are tick tock ads for you,well tick tock got more traffic than,google in all of 2021 which is pretty,crazy if you think about it because i'm,sure a lot of you use google every day,you do a lot of google searches but even,though there's so many people using,google tiktok still beat them out for,most traffic,and tick tock has over a billion monthly,active users on their app,and their algorithm is very efficient,for the organic views and they have very,long watch times in fact average users,spend around 26 hours a month on tick,tock that's an insane amount of time to,be spending on tick tock every single,month so,they beat out youtube by 16 hours a,month that youtube gets on average and,tick tock beat them out with the average,user having 26 hours that's a full 10,extra hours so definitely there's tons,of opportunities to get plenty of,impressions because that means there's,so much people on there and spending so,much time that you have the opportunity,to reach them and be able to you know,convert,so,it you can get insane traffic and,conversions fo
After seeing the fourth section, I believe you have a general understanding of tiktok ads helper
Continue the next fifth section about tiktok ads helper
How to Setup TikTok Pixel | Tiktok Conversion Tracking Guide
How to Setup TikTok Pixel | Tiktok Conversion Tracking Guide
what's going on guys in this video we're,going to be going over how to install,your Tick Tock pixel and set up,conversion tracking for tick tock ads,now what I recommend is that you watch,this video in its entirety the first,time around and then when you are,actually going in and installing your,pixel that you come back and reference,different areas as you see fit the,reason for this is because right now the,way Tick Tock set up you can actually,delete a pixel or set up new events,after the fact that the pixel is,installed it's a little Annoying and,this is why I want to make sure that you,guys understand everything before you go,in and install the pixel with that being,said let's jump onto my computer and,I'll show you guys exactly how to,install the pixel all right so here we,are inside the tick tock ads dashboard,in order to set up your pixel you're,going to need to go into assets and then,events under assets and that's going to,bring up your events manager and for,today we're just going to be focusing on,web events that's because that's what 90,of people that are setting up the pixel,for tick tock ads are going to be,wanting to do if you you have a mobile,app or you are promoting something on,somebody else's mobile app then,obviously app events are going to make a,little bit more sense but I'm assuming,that if you're watching this video we're,going to be dealing with web events so,all you're going to do is Click manage,and then set up web events and we're,just doing The Tick Tock pixel here and,we can name this something like setup,testing now if you are hosting your,website on a partner platform I highly,recommend that you go through the,automatic setup because it's going to,make sure that your pixel is installed,properly and all of the conversions are,coming in so if you have a Shopify store,a woocommerce store definitely use this,option so I'm going to be teaching you,the manual way to install a pixel,because it basically works on almost,every single website hosting platform,whether it's Wix Squarespace click,funnels go high level or in our case,unbounce this method will basically work,for everything and make sure you're set,up in all platforms so we're just going,to be selecting standard mode,and we're going to be creating the pixel,and then next you're going to be taken,to this page where you have to copy this,pixel code don't worry I'm going to be,showing a couple of examples of exactly,where you need to paste this code in,order to make the pixel work for you so,if you are using go higher level you're,going to have to go into your funnels,figure out your settings and then paste,the code in the head tracking code,section simple as that if you're using,click funnels you're again going to go,into your funnel settings and then find,the head tracking code area over here so,in our case we're going to be using,unbounce and let's say we are setting up,a lead magnet funnel so here is my,sample lead magnet page it's a basic,form page where somebody comes in they,put in their information and their email,and then they get some sort of lead,magnet right so I'm going to go navigate,to my JavaScript and go figure out my,head tag and then paste my Tick Tock,tracking code now this code needs to go,on your entire website if you are,tracking all the conversions on your,website or if you only want to track,specific Pages well then this tag needs,to go on all of the pages that you wish,to track so in our case I only want to,be tracking this page and then the thank,you page for when somebody submits this,form so somebody submits their email,info and then they get taken to this,page which is like hey thank you for,checking um for submitting your email,check your email so I will also insert,this inside the head of my thank you,page and then I just want to save,and republish so both my pages have that,pixel code installed now I'm going to go,down and enable automatic Advanced,matching this basically allows Tick Tock,to match more customers with their data,set and then click next now here's where,things get interesting what I highly,recommend that 99 of people do is set up,tracking based on URL keywords instead,of Click events because it's a lot,simpler and it's a lot more,straightforward the tracking and,conversions are going to be based on,what URLs your customer reaches so,basically you're just going to want to,come in here and click enter keyword,URLs and then you're going to be able to,select between the different event types,so for us our funnel is essentially a,landing page and then just a thank you,page so for my first conversion I'm,going to be tracking view content so,this is going to track everybody that,visited the landing page and it doesn't,necessarily track if they submitted it,or submitted the form or not so in our,case I'm just going to take the URL,which is peak for our case and then I'm,going to make the event type view,content and it's simple as that I can go,into the advanced setting and enter an,alias
After seeing the fifth section, I believe you have a general understanding of tiktok ads helper
Continue the next sixth section about tiktok ads helper
How to set up TikTok events API
How to set up TikTok events API
hi guys this is ira from stape and uh in,this video i want to show how to set up,tiktok events api,ticktalk events api is a server-side,tracking from tiktok it's uh it is very,similar to facebook conversion api,um the main difference is that um tick,tock uh does not support,event the duplication for now,it means that if you already have tik,tok browser tracking setup and want to,implement server side tracking you need,to,pause,browser tracking,before you publish your server side,tracking,you need to do it because,if you do not pause browser tracking,your events will be duplicated uh what,does uh facebook conversion api and,ticktalk events api have in common,tick tock has their,click id,that,they use to,match,users and their interactions with your,ads,tick tock also use a user parameter to,match people who visit your website with,people in their database,all the information user information,that you send to tick-tock should be,hashed,and you can send user agent email,external id and,click id,okay,let's get started with setting up,tick-tock events api,to set up tick-tock events api you need,to have a tick-tock developer's account,it is easy,to,apply for a tick-tock developer's,account and from my experience they,usually approve your application within,one or two business days,you should start setting up,tick-tock events api inside the tiktok,ads manager,click assets and then events,you should click create a pixel and,add the name for this pixel,then select here manually install pixel,code,click next,uh then,here you need to like you must to select,developers mode,on the,on this second screen you need to enable,this advanced matching it's basically,you need it because,we will send user parameters from the,server to,increase the match quality of ticktock,events api,so,enable advanced margin and make sure,that these two are enabled and click,confirm,here,you will need to go to settings and,inside the settings you will see events,api settings,here you will need to have a,tick tock developer,app id,so,you,if you already have a tick-tock app,account you just need to pass your,app id here,if you do not have a developer account,here you have instructions how to create,it,okay i already have this account and i,will need to,add my app id let me find it,okay,this is my app id and,then once you added the app id you need,to click generate a,token,so,uh copy this one,and passed it somewhere we will need it,uh,for uh setting up tick tock events api,okay,so this part is done let's go to the,to the,server,gtm,so,all the setup of the for the ticktock,events api is done inside the google tag,manager server container,i already have it ready,and,if you do not have a gtm server,container we already have some videos,and,blog post on how to set it up,so once you set up a,server gtm,you will need to,send start sending data to the server,gtm,we also have a blog post on how to send,data through from web to the server gtm,and um,most of the time we're using two methods,uh the first method is uh using google,analytics for and the second method is,using,data tag and data client,okay,i will start with setting up a,tick tock,uh pixel inside the dictionary tiktok,events api inside the server container,um here you will need to,add a,a new tag,we created a tag for tik tok events api,you can find it inside the server gtm,template gallery so we just click here,search gallery,and,here we will have yeah tick tock events,api this one,and,click edit to your workspace,and then you should go to tags and,create this tag,in this example i want to show how to,set up a purchase event,oops there's the wrong one,so select tag type purchase,the event name,select event name so yeah um tick tock,has some standard event names and they,do not have a purchase event they have,an event place order,uh here you will need to add your access,token that we've generated inside the,tick tock events manager this one,i will use a variable,and then you need to add the pixel id,cd,i will add it as a variable as well,for setting up,a tiktok events api so,i will create a new trigger,um,j4,purchase,and,it will,be a custom trigger uh it should trigger,every time when client name x equals j4,and,event name,equals,purchase so how to,find um,like how to understand what,trigger you should add here,let me show you my web google tag,manager,inside the web gtm i have a ga4,server side,you see here that i have three tags,the first tag is a configuration tag so,basically it's a must if you are setting,up ga4,and they have two other tags,the first tag is sending a page view,event and the second tag is,like enhance the comments tag,it,sends,it uses a data layer inside the web,google tag manager container,and,it sends data to the server container so,you see here that,i'm sending,all the,items,to,uh server container and i also have this,uh here a variable event id i'm using,this the same tag for setting up,facebook conversion api and,if you want to use,like browser and server tracking inside,
After seeing the sixth section, I believe you have a general understanding of tiktok ads helper
Continue the next seventh section about tiktok ads helper
TikTok Ads Step By Step Tutorial | Beginner to EXPERT in ONE Video!
TikTok Ads Step By Step Tutorial | Beginner to EXPERT in ONE Video!
imagine going back in time back to 2013,where facebook ads is relatively new and,everybody's kind of like no you should,stick with the good old google adwords,and,being able to be a part of that initial,wave where cost per click cost per sale,cost per lead and everything was cheap,in fact we don't even have to go back,that far,i feel that right now,if you're doing this right today in this,video i'm gonna be showing you how to,utilize facebook ads the right way,where you're gonna discover that the,cost per lead the cost per sale,is gonna be significantly lower than any,other advertising platform,hey this is ping jin here and today i'm,going to walk you behind the scenes to,the whole tutorial where i'm going to,log into my dashboard and show you,exactly how we create winning campaigns,where we how we started off from zero to,over a thousand dollars a day and why,this platform has got so much potential,and by the end of this video you're,going to be able to understand what,exactly does it take to build up a,winning ad campaign how to be tested how,do you scale it the right way,and generate leads and sales that is,significantly cheaper than all the other,platforms let's begin,all right so now i am in the ads manager,and you're going to see some,similarities with facebook and the first,thing that's going to happen once you,create an account is you're going to be,able to,see the advertising objective and very,similar to facebook the first thing,you're gonna do is you're gonna make,sure that,you are not gonna pay attention to,traffic app installed video views lead,gen why because all these right now does,not matter these are all for vanity,metrics the truth is,it all comes back down to conversions so,we're going to start off with,conversions okay because that's,ultimately what you want a conversion,for now what is a conversion a,conversion could be a sale it could be,an opt-in it could be a strategy call it,could be a lead right now in most cases,usually a sale and what we want is we,want to be able to train the pixel which,we'll talk about in a second to be able,to find more of what it is that you want,so depending on your sales process a,conversion is usually a sale or a lead,right in most cases so we're going to,utilize conversions first okay now,the campaign name what i normally like,to do and this is you know your a,personal preference but i normally like,to begin with the date of the campaign,with the funnel name so that i know,exactly whenever we launch different,split tests whenever we launch different,ad variations i know exactly when i,launched it together with where we're,sending people to okay so i'm gonna,utilize for the example of this one i'm,just gonna leave it as default but,that's not normally how i name my,campaigns and then i am going to,continue,now,i'm also gonna walk you through what i,wish i knew when i was first starting,out when it comes to tick tock ads,versus other platforms the first one is,first of all don't expect things to move,quickly like facebook right facebook,obviously has you know matured over the,years reviews are done very manually and,like on weekends i feel like there's,nobody working at all so nothing gets,approved over the weekend and,optimization is significantly lower so,you have to be patient with the platform,you can start small first okay so the,next thing that's gonna happen over here,is you're taken to like the ad group and,in facebook terminology this is like,your ad set right so over here you'll,notice it says tick tock pixel okay and,right now you can see that i have a,pixel uh created now what is this very,similar to a facebook pixel you want to,be able to create a pixel okay and you,can do so over here right where you can,create a pixel you haven't already done,so so for me because i've created one,all i'm going to utilize is the existing,pixel so if you don't already have a,pixel installed all you're going to do,is click on this button here that says,create now what's going to happen is,it's going to take you to this place,here where you want to create a pixel,okay so all i'm going to do is i'm going,to click on create pixel,and you will see that now it asks me,first of all to name my pixel so as you,can see i've got,my name is the pixel right you can call,it as your funnel or name of your,account okay so now you have two options,it says manually install pixel code or,install pixel code by third party tool,so,i do it manually okay i feel that,there's a lot more control over here and,it's in fact a lot simpler so all i'm,gonna do is i'm gonna click on manually,create code okay i'm gonna put in a name,my pixel okay so i'm gonna call this the,test pixel so i'm once i click on next,what's gonna happen is i'm gonna utilize,the standard mode,okay,and click on next okay so there's,standard mode in developer mode,once you click on next now this over,here,is,where they give you this bunch of code,right where it says you can actually,copy the pixel code over here,so j
Congratulation! You bave finally finished reading tiktok ads helper and believe you bave enougb understending tiktok ads helper
No difficulty
