How long does it take to make your first sale
on your Shopify store?,In today's video, I'm going to tell you that
Hi, I'm Clarice Lin, the ROI doctor who helps,small businesses and online stores get more
sales by getting on Google and YouTube page,one.,In today's video, I'm going to answer this
question on how long would it take for a Shopify,store to get that first sale.,If you're a Shopify store owner, and you're
just starting out, don't have any sales yet;,or if you're planning to start a Shopify store,
sometime soon, this is the video for you to,watch.,There are some people who have this perception
that when they first launched their Shopify,store, they thought that if they click on,
go live, publish the products, and somehow,magically, sales is going to come because
they have put their products out there, it's,online, now everybody should see it, and they
will come to buy.,And you can't be any further away from the
truth.,The fact is, even if you publish your product,
you just put everything online, nobody knows,about your store.,Nobody knows about your product, nobody knows
about your brand.,So why would they come to your store?,Who is going to come?,And why would they want to buy from you if
you're selling something that someone else,is already selling?,So that comes back to our question about,
would a Shopify store make any money?,Theoretically speaking, if you're doing all
things, right, yes, you would make money from,setting up a Shopify store, you're setting
up your own business, you have good products,,people want to buy, people know about your
store, they come to your store, they buy it,,so your store is going to become successful
over time, you're going to make money, great,,but it doesn't happen magically.,Just like sprinkling some star dust, doesn't
work quite like that.,It could be anything from getting an immediate
sale after your official store launch to a,few months, a few weeks, it all depends on
you.,Depends on the prep work you've done.,Whether you've done your marketing work, whether
you have put in effort, whether you have put,away marketing budget to decide how you want
to market your product, you want to market,your store to let more people know about it,
so they have a chance to come visit your store,and decide to buy your product.,If you have heard of people who got their
first sale almost immediately after they have,launched the store.,This is probably what they have done.,Before they launch their store, they might
have already set up their social media channels,,maybe on Instagram, on Facebook, on TikTok.,So they have started putting up content even
though even before the products are ready,for sale.,Many software companies actually do that before
they actually launched their product.,They start creating videos, they put out posts
and content to create some kind of excitement,around the entire launch to tell people in
advance that hey, you know we have this products,coming.,So they actually do the prep work beforehand.,And through all the different channels, maybe
even running ads as well, they have one page,where they will create a thing called a waitlist.,Have you heard of waitlist?,Sure you have.,This doesn't just apply to queuing up for
restaurants and booking reservations beforehand.,This also applies to a store pre launch activities.,If you have your one pager, you have your
email address, what you can do is after creating,those contents, or even running ads, you can
ask them if you're interested to know about,our products that's going to be launched on
the first of November, if you want to know,more about it, put your email here and you'll
be the first to be notified when we go live.,You would also benefit from having a 20% promo
opening offer when we first launch our products.,This could be something exciting for potential
customers to lock themselves into, to sign,up for it.,So you can garner some interest this way,
before you launch one to three months ahead,,you can start preparing for it and you can
start running those marketing campaigns with,about six weeks before that will be a good
time to start because you need to build up,momentum, you need to get your first few followers
when it gets nearer to the date, then you,could also add on the marketing budget by
collaborating with micro influencers like,one week or two weeks before so you can actually
step on the accelerator to drum up your marketing,,get more people excited.,Ideally, when it comes to actual launch day,
you would have a couple of 100 people sign,up to your email list.,So on the day before, you can start doing
a countdown, getting people excited, having,like a launch day special, blasting the email
out to everybody on that list and that will,result in a first sale fairly quickly.,I can guarantee you that.,However, if you haven't done all of this prep
work beforehand, you don't have any of these,potential customers on the list then it's
highly unlikely you're going to get your first,sale on the official launch day of your store.,If you're lucky, perhaps if you have a couple
of friends who are really interested in your,product, to buy a couple of your products
when your products go live.,However, getting a few of your friends to
buy is not something that's sustainable over,time, you could get them to buy a couple of
your products at the beginning, in the middle,,there will be a drought because nobody else
knows about it.,Ideally, if you have friends of friends where
you can spread the word, and get more people,to know about it, not just relying on your
core inner circle of friends to buy your products,than likely that could also help to grow your
Shopify sales over time.,Spread the word to get friends of the friends
of the friends, the second degree friends,,third degree friends, as many as you can plus
the marketing campaign that you should be,investing in, put a marketing budget aside,
decide whether you want to collaborate with,TikTok influencers, Instagram influencers,
get on magazines, online magazines, find people,to help to promote your products, or running
ad campaigns.,And of course, you also want your store to
be found on Google as well.,So you need to get a listing if you want to
know how to get a free listing and get your,Shopify store on Google Shopping as well,
this is my other video which you can check,out here.,Make sure your Shopify store is found on Google
because it's the number one search engine,where people would go to browse and look for
products and services.,About 2 billion people went to Google last
year to look for products and services to,buy.,Make sure that your store can be found on
Google, put your store or presence on social,media channels.,Think about consider running a ad campaign
to get all that sales coming in.,The entire idea of running marketing campaigns
to promote your products is to get as many,people as possible who are most likely to
buy to visit your store and ultimately get,them to convert into customers.,I hope that answers your questions about how
long would it take you to make that first,sale.,You have to put in the hard work, the store
will not sell by itself, your products no,matter how amazing they are, if nobody knows
about it, then it's unlikely they're going,to get sales.,If you are planning to launch a store sometime
later this year or next year; or if you've,just launched your store and you are struggling
wondering why are there no one else buying,your products now you know the reason why,
get going.,If you need help to market your Shopify store,
I also offer service to help Shopify store,owners get more sales so you can check out
https://claricelin.com/ services/.,Before I go, I want to share with you two
stories.,On June 25 1964, Bill Bowerman and Phil Knight,
founded Blue Ribbon Sports.,Seven years later, it was renamed to a name
that you will probably be very familiar with,,Nike and today it's a multi billion dollar
business sports brand franchise, and it's,a brand that even if people don't buy the
shoes, they would have heard of this name.,And who would have thought that Blue Ribbon
Sports would become Nike?,They didn't become successful overnight.,It took them over 50 years more than half
of a century to make it a successful brand.,The successful Apple brand before when they
first started, they were selling personal,computer PC, as what it was known back then.,That was in 1971, founded by Steve Jobs, Steve
Wozniak, and Ronald Wayne.,Over the years, they have done their marketing
to evolve to today's iPad, Air pods, MacBook,,iPhone, something that they would probably
never have imagined when they first launched,their first personal computer.,What's the takeaway from these two stories?,Running a Shopify business is not an easy
thing.,It's not a business that you start and you
expect it to succeed overnight.,If you're not getting your first sale.,Don't be disheartened.,Those international brands that we know, those
household names took years and years, took,decades, over half a century to become the
brand that they are known today.,It starts from getting that first customer.,It starts from getting that first visitor
into their door.,It starts from running their marketing campaign
to get more people to know about their brand,and product and you build up your success
from there step by step.,And with that, good luck with growing your
Shopify store.,If you enjoyed this video, give it a like,
thumbs up, subscribe to my channel, turn on,the notification bell so you don't miss any
more of my videos on how to get your Shopify,store on Google and YouTube page one and get
more sales for 2022.,I'll see you in the next video.,Bye bye!
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