Hi. I'm Gary from OrganicWeb.com.au and I'm a
Mailchimp Pro Partner. I'm going to go through ,today how we can send an email with coupon codes
now it's very very simple I'm assuming in this ,tutorial that you don't have an integration that
automatically adds coupon codes to Mailchimp ,so for example if you use WooCommerce or maybe
another ecommerce platform your coupon codes ,may automatically come into Mailchimp so
I'm assuming that that isn't the case here ,I'm going to show two methods of adding coupon
codes to an email and sending the email the ,first one I'm going to show is very simple and
that's where everyone gets the same coupon code ,and that's what many organizations do they
send actually the same coupon code to, ,to everyone then what I'm going to do is I'm
going to show how we can give everyone in your ,audience a unique coupon code create the email
that sends that unique coupon code to that person ,so, so we're going to be doing two things
but first off let's go and show how we ,can send the same coupon code to everyone
I'm in my demo account in Mailchimp itself ,so to send the same coupon code to everyone I'm
just going to go to campaigns I've started to ,create a campaign and I'll just go into that I'm
using the new email builder in Mailchimp some ,of you might use that I've started to create it
already I've defined who I'm sending to who it's ,from the subject line but the content is what I'm
concerned with so I'm going to click edit design,once this loads up you'll notice I have sort of
adjusted some of the words it's just very basic ,stuff that I've done and obviously this isn't
a tutorial about creating an email itself it's ,about adding coupon codes I have other tutorials
and please watch them if you if you um if you ,have the time that that will teach you how to
create email marketing I've just added my logo ,added a header this is very simple but often
companies will use this exact uh layout ,I've personalized the first
name hey first name for example ,added a bit of text now I've added a button so the
person can click that and go to my online store my ,online booking system if you're a restaurant or
if you're a beauty salon or hairdresser whatever ,it's just a link to somewhere else so if we're
sending the same coupon code to everyone I quite ,simply just need to create I'm just going to click
the plus to add some paragraph text in this case ,and I'll just go back and you can see here I've
got your coupon code is so I can just add the ,universal coupon code here so let's say it's um I
don't know one two three x y z is the coupon code ,you're sending to everyone you can just add
it in you can style it if you really want to ,you can make it bold you can center it and if
you want to you could you know change various ,things here but let's change the text just to
show that we can let's make it a bluish color,okay so there we go so this is where if we
want to send everyone the same coupon code ,we quite simply create the email as we normally
do and just add the coupon code in there and ,then the person can go to your website or your
booking system and book using the coupon code ,of course you would have had to add this to
your ecommerce system or your booking system ,if they're coming into your store well
you'll just need to add this into the, ,the POS system you have or however you normally
manage coupon codes so you'd add that to your ,pod system first for example so really simple
just sending the same coupon code to everyone ,honestly it takes a few minutes couldn't be
simpler and we would just click continue and ,add the coupon code sorry and that would send
the same coupon code to everyone in this case I'm ,just going to delete this block and show you the
second methodology the, the other methodology so ,what I'm going to do now is show how we can
send a unique coupon code to each person so ,if I've assigned a unique coupon code to
every single person I'll then be able to ,send it let's go back to our audience I'll just
click continue and we'll go into our audience,so just bear with me I'm just clicking audience
let me just view my contacts I've got a few people ,in there at the moment just obviously a demo
account I have if I'm sending a unique code to ,every single person I need to have a field or a
column if you want to call it that a field here ,for the coupon code that houses or, or, or
stores a unique coupon code for every person ,so for this person I would need to have a
value somewhere there are two ways to add ,or to easily add fields into Mailchimp so
I'm going to add a coupon code field here ,I'm going to the first way we can do it is the
way I'm going to show you so nice and quick and ,simple we can add a column into our audience and
the other way is we could do it during the import ,I'm going to first show you how to add the coupon
field a coupon field into your audience then ,what I'm going to do is I'm going to import
people into Mailchimp and you'll notice I'll ,just add the coupon code I've got a unique
coupon code here for each person I'll just ,add them into the into the audience and then
we will create the email that sends the unique ,code to each person but the first step is we
need to create our, our new, new field so I click ,settings looking at my audience I click settings
and then I click audience fields and merge tags ,if I now scroll down the page a little bit you'll
see that I can click add a field so I'm going to ,click add a field so it's right down at the bottom
and then you can select your type I'm just in this ,case going to select text so I'm clicking text
we'll just wait for our field to be created ,so if I scroll down again you'll
notice I now have a new field there ,and it's called untitled I'll change this and you
can call it whatever thing whatever you want I'll ,just call it coupon code for example but you can
call it whatever you want discount code whatever ,I'll click save changes so now I'm expecting
that in my audience I'll have a field into which ,I can add the unique coupon code against
each person each subscriber each contact ,so I'm just going to click contacts to go
back again I'm clicking the number of contacts ,I forgot to click it sorry about
that okay it'll load up now ,so what you'll notice is I now have a field called
coupon code I don't have anything in there at ,the moment so now I'm going to import the coupon
code against each person I've got a Google sheets,document here you could be using excel something
like that it doesn't really matter what I'm going ,to do is just do a normal import and I'm
assuming you know how to do an import but ,I will go through it quickly so we'll just import
all our information I'm just going to copy so I'm ,just copying all my data but again notice I do
have a coupon code against each person's name and ,you would have to have added this to your booking
system event system ecommerce system beforehand ,going back to Mailchimp so to I'm going to sorry
import to, to populate this coupon code field ,so to import I'm just going add contacts import
contacts and I will just follow the wizard ,basically so I'm going to copy and paste and I
click continue to upload I'll just paste in all my ,data click continue to organize is that the right
audience yes I'm, I'm importing as subscribed ,um what I will do is I won't update groups at
the moment but I will click update any existing ,contacts because I already had some people in my
audience I'm now adding a coupon code for them so ,I do want to update them if you don't check this
then you won't be adding the coupon code for the ,people that are already in your audience the the
subscribers or the contacts so I click continue ,you can tag your contacts if you want
to but I'll click continue to match,that's the email address that's the first name
that's correct this is orange because Mailchimp's ,not recognizing this field so if I click on the,
the name of the field I can click the down arrow ,and I will just find my coupon code that's the
field I added a few you know a minute or two ago ,click confirm so that just means that that field
will then be, be populated with the coupon codes ,so that's correct so I click finalize import ,check that everything's okay click complete
import and let me just click view contacts,wait for this to load quickly and what you'll
notice now is that my coupon codes have been ,populated and just to double check let's
just check that for Gary plus 7 and these two ,what Gary and Gary 1000 Gary plus 14
that they didn't have any coupon codes ,uh Gary Gary plus 14 that was somewhere else that
doesn't really matter then and Gary plus three,sorry just bear with me one second um oh sorry
there's a code yeah just ignore me anyway double ,check that um that your coupon codes are all there
so they're there now okay so every person has a ,a coupon code or all the people we
want have a coupon code assigned ,so now we want to send that email with the unique
coupon code so Gary+1000 gets that coupon code ,Gary at organo group gets that coupon
code and so on let's go to our campaign,we'll go back into our campaign to edit it and
again I've you saw this earlier I pre-created it ,but I'll click edit design so how do we add that
unique coupon code well it's incredibly simple ,so again let's add a field to add our coupon code
into so in this case I'll just select paragraph ,and I'll just style this field for now so
let's center this for example let's bold ,it let's italics, let's change the text color to
let's use a really sort of a greeny color for now ,okay so in this field now the way I insert that
unique coupon code for each person is I click ,merge tags and then just find that field that
I created for my coupon codes so in other words ,here it is coupon code insert that okay and
I'll just click somewhere else so my email's ,already there's the button that people can click
your coupon code is there um so let's just check ,that this will actually sorry let's just check
that this will actually work if I click preview,and if I enable live merge tag info,there we go and let's just go to another person ,so Lee was ABCD3. Let's go to another one Hannah
ABCD6 and so on so that's how you insert dynamic, ,dynamic coupon code so we should I'll
show it anyway two ways by the way please ,like this video I'd really appreciate it
subscribe to my channel leave a comment ,um I showed two ways I showed how we can set
this send the same coupon code to everyone and ,in that case we don't need to add a field to
our a unique field or a field to our audience ,there we just created our email inserted the
text for the coupon code and we can send it ,if we have a unique coupon code for everyone we
first create a field a new field in our Mailchimp ,audience we populate that field with the unique
codes then in our email that we're going to send ,our email campaign that we're going to send we
use a merge tag with that coupon field so it ,matches up Mailchimp will match up the email
address with what the coupon code should be ,and will automatically populate it for you but
thank you my name is Gary from OrganicWeb.com.au
Congratulation! You bave finally finished reading how to use a shopify discount code in mailchimp and believe you bave enougb understending how to use a shopify discount code in mailchimp
Come on and read the rest of the article!