why does tiktok have so many ads

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WHY You're Getting SO MANY TIKTOK ADS | EXPLAINED

that's right guys all you have to do to,stop tic toc ads from playing forever is,don't you go and surfing on the Internet,hello my fellow Internet Explorer's my,name is Mason and welcome back to the,world wide web today on our online,adventures today I can't even finish my,intro correctly because I am so,irrationally excited for what we're,gonna talk about today I cannot wait to,fill in this video so as most of you,probably know already there's been one,particular app that's been taking over,the world recently and that app is,called tick tock now if you've never,heard of tick tock that would be a,little surprising but just in case you,haven't it's an app where users can,share short little videos of themselves,set to music or other soundtracks that,they can post for the whole world to see,despite tic TOCs massive popularity,though it's gotten a lot of backlash,recently for something I'm sure most of,you are familiar with which is they're,very aggressive ad campaign which has,left a lot of people wondering why on,earth is every single YouTube ad I see,an ad for tick tock and I myself was,very confused by this as an avid YouTube,viewer I was curious as to why I was,getting the same ads over and over and,over again and curious as to where this,app tick tock even came from so I did a,little bit of research and found out a,ton of information on why tick tock is,marketing their apps so heavily right,now and what their long-term goals might,be to grow the application and that,information is what I'm about to share,with you right now,so tick tock was launched in September,of 2016 under the Chinese name Julian,and it was later introduced to overseas,markets under the name,tick tock it was launched by a company,called bite dance which was founded in,2012 and is responsible for three other,major social media application although,largely unknown to Western markets by,dance is one of the largest startups in,the world right now although it's,private it was recently valued at over,75 billion dollars and to give you a bit,of a reference for that uber is valued,at 75 billion dollars right now so this,startup is about the same size as uber,which means it's about 1/10 the size of,Apple and Amazon although it was not,originally backed by me,investors buy dances success can largely,be attributed to its cutting edge,artificial intelligence technology which,it uses in all of its apps to help,customize the apps to the users and help,them grow internationally,so after tik-tok was founded its,popularity quickly skyrocketed in China,and across the world,tik-tok is getting massive global,traction in the first half of this year,it was the number one download in the,App Store worldwide beating out other,behemoths like YouTube whatsapp,Instagram and Facebook the fight dance,wanted to grow Tik Tok even further and,looking around it found that musically,it was a very compatible app to the,long-term goals of bike dance and so in,September of 2017 bite dance actually,purchased musically for 1 billion,dollars to merge it eventually with Tik,Tok to create a super app so bite is,kept its purchase separate from Tik Tok,for a while but in August of 2018 the,two merged together under the name Tik,Tok,which means musically is no longer,existing under its previous name and,that's essentially where we stand today,with tik toks popularity still going off,the charts and musically nowhere to be,found,but alongside its own popularity as a,social media mogul Tik Tok also became,very popular for the wrong reasons when,its advertising campaign started to get,really out of hand and I mean people are,complaining that every single ad they,watched on YouTube Facebook and other,sites were just being dominated by Tik,Tok over and over again these freaking,like they boom Balaji throughout the,whole of Facebook it's getting to the,point where every time I frickin get,done with you snapchat at least have,seen the 10 tik-tok ads and that's what,I want to talk about today but first I,think it's really important to give kind,of a general overview of how advertising,on social media works so you can better,understand the strategies that tik-tok,individually is employing to make sure,that it's app continues to grow so,basically what companies do to advertise,on social media platforms is along with,creating an ad campaign of course to,post on the site they also set a budget,of how much they're willing to spend on,advertisements on that site the social,media platform in the company then set a,rate on how much the company should be,spending every time one of their ads is,run so for example every time someone,on a YouTube video how much does that,company have to pay the social media,platform for their ad to be run on that,video once that rate is determined then,that is factored into the budget to,determine just how much that company is,going to be spending for all their ads,to be run the ad campaigns are then,delivered to the social media platform,and they're disseminated acro

The above is a brief introduction to why does tiktok have so many ads

Let's move on to the first section of why does tiktok have so many ads

TikTok Ads Have Gone Too Far...

TikTok Ads Have Gone Too Far...

all right guys i was scrolling through,twitter and i saw one of the worst ads,known to man that was on tick tock and,you know you're probably like zeep it's,tick tock what the hell did you expect i,don't know i expected probably better,you know i mean it is the same,application in which kids were stealing,like toilets or whatever else from their,schools which to be honest was kind of,funny at first but then the stuff would,extend out of school like at like,churches or like restaurants or whatever,and it was basically just blatant,stealing at that point so when it comes,to tick-tock i browse it every now and,then to get like a good haha a good,laugh every now and then to be like oh,that's that's a good meme i don't browse,tik-tok to get like some sort of like,intellectually piece of discussion of,some sorts so the ad i'm talking about,today has to do with this one right here,in which a lady is like dealing with,stomach problems and gas issues and this,is like an ad for i assume a video game,but like it's just like so over the top,you kind of forget that it's even an ad,for a game like what the hell is this,she farts and then it turns into like a,card game and then immediately,transcends to what like i assume to be,like hot tea or hot water being poured,into a toilet what's going on here the,dirty ass toilet by the way then gets,cleaned and then she proceeds to sit,down on the toilet only to be like,frozen to death i,what and then it is reviewed by the end,of the commercial that this whole entire,thing has been an ad for a solitaire,game i mean i guess it's a pretty,creative way to promote your damn,software,it's definitely made an impression on me,i'm not going to judge what the,developers are into but this is like so,like in your face just like hey check,this out and i guess that's really the,marketing strategy for them is that like,it gives off such a vibe that you cannot,forget about it like look guys player,puzzle game it has like farting women in,it look but you know weird marketing,campaigns have worked in the past do you,guys remember back like around 2006 when,the ps3 came out and sony used this,weird creepy baby to promote the console,seriously if you guys don't remember,check this out real quick it's scary,like what the hell this doesn't make me,want to buy ps3 this makes me want to,hide under my bed and hope and pray that,i don't get slaughtered honestly though,this commercial is a work of art,especially in comparison to that tick,tock ad because that's just like farting,like a dirty ass toilet i mean this,isn't even the worst of it if i'm being,honest there have been other tiktok ads,that i've seen on twitter promoting,things in the worst way imaginable check,out this application trying to keep,track of your sleep,why,i just genuinely want to know,why,then every now and then on tick tock you,get ads for like the most out of place,things imaginable like people have been,getting ads to support some random,person's divorce isn't this like odd,though like aren't there like a bunch of,kids on this app like mindlessly,scrolling by being targeted with the,most bizarre ads like i don't know dude,i don't really want to check out like,what type of fetish you're into i just,want to laugh and look at some,shitty trendy tick-tock sound i mean,every now and then you do get some funny,ads like there's this one in particular,and which is like an anti-smoking ad,which is actually kind of funny hey guys,since you love dance challenges here's,one i call tokerlung,find out why at the toca online dot ca,just look how quick like he goes down,like oh my god you know what's,interesting to me is that tick tock is,becoming number one in terms of like,watch time it's exceeding youtube now,it's essentially like the next,generation of content creating do i,think it'll replace youtube completely,no absolutely not long-form content is,always here to stay but when it comes to,the ads well let me just say i don't,think youtube is any better at them as,well alright subscribe i love you bye

After seeing the first section, I believe you have a general understanding of why does tiktok have so many ads

Continue the next second section about why does tiktok have so many ads

How To Fix Tiktok Ads That Are Not Spending

How To Fix Tiktok Ads That Are Not Spending

so we've all been there we finally found,a winning product spent days perfecting,our ads and our store and have never,been more excited for a smooth launch,into profits using tick tock ads and,then we wake up the next morning just to,find out that our tick tock account,didn't even give us a chance but after,spending multi-six figures on tick tock,ads networking with seven and,eight-figure tick-tock drop shippers and,talking to tick-tock representatives i,finally figured out the fix to this,problem i know exactly why this happens,and i figured out the most efficient way,to fix it so that you can relaunch again,and find success what's poppin youtube,welcome back to the channel my name is,nathan and i'm a 21 year old ecommerce,entrepreneur just before we jump into,this here i do want to announce the,weekly giveaway all you have to do is,subscribe to the channel comment one,thing down below and go ahead and smash,that like button those three things and,you're automatically entered the winner,will be announced at some point in next,week's video and the giveaway is for a,custom built shopify drop shipping store,equipped with the winning product and,everything built by my team and i at,outright econ now diving straight into,this there might be a few different,scenarios as to why your ads aren't,spending but regardless the reason,stands the same your ad account is not,optimized and tick tock actually doesn't,want to see you throw away any money,without getting any type of results he's,got to be an idiot to put those on,social media remember tick tock wants to,take your money as much as possible but,why would they take just 100 from you,when they can take 10 million let me,explain so what i'm saying here is they,want you to succeed they want you to go,ahead and spend a ton of money on their,platform and achieve great results and,in doing so you'll keep coming back and,you'll keep spending and if you're not,set up properly you won't get any,results thus they don't want you to keep,spending because then you're just gonna,leave the platform now with agency,accounts or accounts that i've already,spent thousands of dollars on i,typically never have this issue because,tick tock knows that i know what i'm,doing and they give me free rein to go,ahead and spend my money how i want it,we'll touch on agency accounts just a,bit later the issue of your ads not,spending typically happens on a brand,new tick tock account that hasn't,achieved any spend or results yet so yes,you're probably thinking this is all,common sense and you're probably already,wondering what you can do to set,yourself up for success and not have,this problem upon launch and here's how,you do it so much like facebook tick,tock actually has a learning phase as,well and to exit this learning phase on,a conversion campaign you have to show,tick tock that your campaign can,generate at least 50 conversions within,one week or seven days but for tick tock,to even want to spend your budget they,have to first believe that you can,actually achieve those results and hit,those metrics to exit the learning phase,and if they're not spending any of your,budget it's because they don't believe,that you can do so i'm sorry it's not,going to happen so what you need to do,first obviously if you believe that your,campaign's going to be successful is you,need to show them that you can hit those,conversion metrics on a lesser event so,what you need to do to show them that,you can actually exit the learning phase,and hit those conversion metrics is you,need to choose an easier objective first,like page views or add to carts now the,proven strategy that has worked for me,about eighty percent of the time has,simply been opening up a brand new,traffic campaign and just spending,twenty dollars on it for the following,day after you've done this the next step,is to simply go to sleep and watch your,ad account burn through twenty dollars,the next day with likely no results but,don't worry your account is still,gathering very much important data that,it can later use and it's also getting,you ready to launch that conversion,campaign the complete payment objective,which is obviously what you're looking,for now like i said this will fix your,account spending issues about eighty,percent of the time if your account,still isn't spending and yes this has,happened to me as well then again spend,another 20 the next day but this time,the conversion objective set it to add,to cart and repeat that same process,every single day just getting closer and,closer to the event you desired which in,this case is complete payment if none of,that worked for you the next alternative,that's easiest and most likely to work,is to simply open up a brand new tick,tock ad account now for the rest of the,cases it's likely due to your creatives,themselves some of these small things,that i'm about to break down right now,actually affect the algorithm and don't,ask me why the tick tock algorithm is,wildly complex and it's

After seeing the second section, I believe you have a general understanding of why does tiktok have so many ads

Continue the next third section about why does tiktok have so many ads

I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)

I Spent $600,000 On TikTok Ads In 90 Days (WHAT I LEARNED)

in the last 90 days i've spent over 600,000,on tick tock ads with our clients and,every day we're migrating more and more,budget over from facebook to tick tock,and in today's video i'm going to be,covering the top five ways you can learn,from the lessons that i have after,spending six hundred thousand dollars on,tick tock ads,hello everyone my name is chase chapel,your favorite digital marketer here,let's get into this video so these are,the lessons from spending 600 000,dollars in tick tock ads and i would,have been far better off if i had,already learned these lessons in advance,or had somebody to really guide me,through the process of understanding,what it is that make tick tock ads,convert how to structure the audiences,and all of the learnings that we've had,from other platforms to be able to be,successful on tick tock ads and that's,exactly what i'm going to be doing today,is i'm going to be walking you through,the top five things that are going to,allow you to be successful with tick,tock ads from the things that we've done,after spending 600 000 on tick tock ads,so let's go ahead and jump into the,first thing and start covering some of,the things you can do to actually,increase your overall conversions and as,you can see here we spent a little over,six hundred thousand dollars on testing,this far just in the last 90 days that's,about 148 million impressions from that,amount of spending about 2 million,clicks overall and so let's go ahead and,go over the tick tock adds creative best,practices so number one is videos with a,duration of 21 seconds to 34 seconds,have a 280 percent lift and conversion,yes you heard that right 21 seconds to,34 seconds if you literally just have,tick tock ads that are at least 21 to 34,seconds long,you automatically have a competitive,advantage over other tick tock,advertisers and the reason for this lift,and conversions is because that's enough,time for you to deliver information in a,concise way to the actual consumer that,might be purchasing your product or the,business that might actually be you know,choosing to work with your service and,you want to time it between 21 to 34,seconds you don't want it to be overly,long you don't want it to be overly,short,so definitely try to be within this,range because you are going to see much,better conversions by doing so and this,is data that ticktalk actually has from,you know hundreds of thousands of,advertisers that are actually already on,the platform and we're seeing this with,our results too videos that are between,21 to 34 seconds do actually convert,better,and we also see that the 9 16 aspect,ratio does help with lifting conversions,that is vertical video y'all you'll want,to make sure you have vertical video you,don't want to try to apply square video,and have these black spaces in between,the actual video you want to make sure,that these videos are actually vertical,tick tock is a vertical placement so you,want to make sure your content actually,fits for tick tock so make sure you have,a 9x16 aspect ratio in your actual,videos that is simply filming on your,phone that's the best way to do it to,actually keep the vertical video in,check and that resolution is actually,going to be higher and that actually,leads us to the next point if your video,is actually above 720p you're going to,see a 312 lifting conversion so if you,just apply these three things you're,going to see you know 280 lift and 91,left and even up to a 312 percent lift,in conversions by having hd video if you,upload a very low quality video the back,door is this you're likely going to get,much less conversions than other,accounts would and if you have ads that,are actually converting now with a low,quality video well if you just upgrade,the quality you could be seeing much,better conversions at the exact same,cost the next thing is number two and,that's tick tock user generated content,this is very big because you have,branded ads and you have spark ads,branded ads are essentially what you see,here this is an ad by go clove and you,know their shoe brand and they have,these actual you know branded outline,where it has the colors of their blue,they're green and the actual ad and it's,very branded and when you come across it,looks very much so like an ad these,types of ads do work to some degree and,you know do have good conversion rates,depending on you know how they're,actually flexing their brand and,actually driving you know consideration,and actually having people make the,conversion based off of what's actually,in the actual ad and you can see has 57,likes you know people are commenting,that they are interested in the product,which is a good thing but overall we're,seeing much better results with tiktok,spark ads and ugc content where we're,actually using user generated content in,the ads and that is a form of raw video,and user generated content is,essentially content that is created by,people or users instead of brands or,businesses now you can have pe

After seeing the third section, I believe you have a general understanding of why does tiktok have so many ads

Continue the next fourth section about why does tiktok have so many ads

[TOO EASY] My $15k+ Per Day TikTok Ads Strategy For 2023! - Shopify Dropshipping

[TOO EASY] My $15k+ Per Day TikTok Ads Strategy For 2023! - Shopify Dropshipping

all right guys just gonna do a real,quick refresh check right here,it's too easy,yo what is going on guys this is Boy,Soldier back in the game with a brand,new video 15K plus per day Tick Tock ad,strategy and it is simply too easy now,last year I made another video very,similar to this but this is going on in,current time and exactly what I'm doing,to scale my ads with ease in a,three-step plan so you guys can do this,too so guys make sure to stick around to,the end of the video I'll be doing a,full kind of walk through campaign setup,here,to kick off the New Year I'm going to be,doing a giveaway in the black hat,Discord group I'm gonna be taking one,student I'm gonna be scaling their store,alongside with them setting everything,up as I would my own store so if you,guys are interested in that mentorship,it is going to be absolutely free all,you have to do is be in black hat that's,where we have all the sauce anything,goes and I hope to see you in there soon,so I'm not gonna waste any time here and,we're gonna drop into a Google Docs I'm,pretty much gonna walk you through it,and then I'm actually going to walk you,through the full setup uh and we're,physically going to set up a campaign,together just so you guys can see but,yes so this is the 0 to 15K plus per day,Tick Tock ad strategy things people,always ask me about that I don't cover,too often in my videos let's go over,that one your store set up in back end I,don't pay too much attention to the,store I think what really comes first is,going to be the ads and the ad strategy,that's where I spend most of my time and,what I focus on so three Stepping Stones,before we get into the side do you want,to add on to this document is the,product the store and the creative so I,just want to go over it really fast,these are kind of requirements that you,guys really need to have in order to,have this backbone this consistent,scalability uh and as you will see as,you guys saw in my previous video I was,able to use this backbone and actually,scale it to 100K a day which is very,Advanced it's very extreme over the last,couple weeks I've spent about 500 000 in,ads and I plan on doubling that tripling,that so just these are some things you,can do to your store as well so product,I definitely always will recommend a,saturated product with a lower undercut,offer something where you can uh you,know price out your opponents using such,an offer like free plus shipping on a,very saturated process product that,doesn't cost a lot to supply places you,can find these products where you can,kind of see all the backing costs it's,not PP ads the only spy tool I currently,use and most likely will ever use just,because I like the analysis that it,actually does in current time again we,work in current time now I'm going to be,getting into some free game this is,Mania and it is absolutely free no,credit card required okay I don't think,it's like in my opinion this product,research tool is the best and it's,currently what I've been using a lot,lately and obviously you know the price,factor is huge uh if you guys want you,can go check that down below I do have,an affiliate code if you do plan on,getting like some upgraded features and,things like that but yes you can,literally go and get your first launch,launch you can find winning products,that are generated by AI you get an,analysis of all the ads on the shop how,these ads are performing um and just,different things like that it's,absolutely free go check it out so if,you guys need a link for that is down,below and you guys can get you know a,discount on that as well now when it,comes to the store the SMS bump I,typically use the five minute,abandonment flow and the 45 minute,abandonment flow I don't use emails I,think they're very cost um inefficient I,mean 100 of the traffic is on their,mobile phone along with Tick Tock so it,makes sense it adds up simplify ocu I,just keep re-up selling the same product,after the customer purchases um there's,you're gonna have a guaranteed 15 hit,rate on that so free money free free aov,increase why not and quantity breaks,bundle bear things like that um you know,those are just to wear on the front you,know before they get into checkout,they're able to increase the average,order value as well so these I believe,are Essentials to have on the store and,if I didn't have them I doubt I'd be,profitable in fact I wouldn't be so when,it comes to the creative now you're,going to need a very controlled ugc what,I mean by controlled ugc is something,that focuses directly on the product the,function the offer you can scale it,indefinitely without hitting the wrong,audience in Tick Tock everything does,come down to creative and you are,leveraging that again I don't run pixel,we're fully and only leveraging the,creative so it needs to be good and it,needs to check off all the right boxes,really quick I do want to give a huge,shout out to Celebration as well for the,New Year's you guys are able to get ugc,this is ac

After seeing the fourth section, I believe you have a general understanding of why does tiktok have so many ads

Continue the next fifth section about why does tiktok have so many ads

TikTok Ads vs FaceBook Ads ($1,000 Experiment... Who Won?)

TikTok Ads vs FaceBook Ads ($1,000 Experiment... Who Won?)

tick tock ads versus facebook ads,which one is the clear winner what,should you be doing,is tick tock ads and the platform,crushing it right now,is it the worst thing ever in this video,we're gonna find out,so a couple of weeks ago i shot a video,together with you guys,showing you exactly how i was setting up,our first ever tick-tock,ad campaign together remember that so,once we created that ad as well as the,creatives,when we ran the ad some of you asked so,what happened so this,is what happened okay today in this,video i'm going to walk you through an,exact apple to apple comparison meaning,we literally took the same ad put it on,tick tock and we took the same ad,and we put it on facebook by the end of,this video you will know,exactly what it is that you should be,doing and exactly what you should not be,doing,when it comes to tick-tock ads so let's,talk about,what happened the numbers which is the,winner,and you're gonna be able to see exactly,what it is that you need to be doing,i was really curious like are they gonna,buy are they not gonna buy,are they just a bunch of kids are they,gonna have my ideal audience so let's,take a look and first talk about the,numbers okay and into,to understand how numbers work i'm first,gonna head over to the whiteboard,i'm gonna walk you through exactly what,it is,that we did first before we take a look,at numbers okay so real quick,what were the traffic and the audiences,where were they headed the example,that's gonna be utilized over here,is a webinar funnel so a webinar funnel,that,we sent people to this the first step of,the funnel was,registering for the webinar,and then after they registered for the,webinar this would be the webinar,confirmation page,and after they register for,it that is when they would,attend this live webinar,and after it's live this was an,automated webinar,um and after they attended that is when,they would head over to the checkout,page right so a simple,four-step typical webinar or,presentation funnel,so what we did was we created,an exact ad campaign with the same ad,creatives same video one on facebook,okay and then the next thing that we did,was we ran the same thing with the same,video same write-up same,ad creative on tick-tock okay which is,basically,the thing that we did together if you've,watched that video where we were,creating that tick-tock,video together and this ad over here,sent people to this,funnel okay so let's take a look at some,numbers,now that we understand the big picture,of the sales process,so on the screen you will see that this,ad campaign this is literally a new ad,account right so i'm literally,discovering this together with you guys,so that you can learn through,my mistakes and you don't have to go,through the usual trial and error,and you can see that on this,five day window we have spent about 2,600 now this is in ringgit malaysia is,the ad account where we created so for,those of you outside of malaysia that's,about 800 us dollars converted no wait,that's about 650 700 right,so in this five day window i'm gonna,walk you through the pros and cons and,some of the things that i discovered,i'm doing this okay let's talk about,pros and cons first,advantage of doing and setting this up,is that you will see it's actually very,simple to use and it looks like,facebook right the entire setup,literally looks like facebook so if,you've ever done facebook ads you'll,know that it's exactly,like facebook ads where you have to,campaign ad group and ads,okay so so that's like the first,advantage so you pick up really,easily if you've ever utilized uh,facebook ads before that being said,you also see that the targeting is also,very similar facebook,it's just based on interest broad,look-alike and,ultimately if you take a look at this,number here which is the most,important number you can see it says cpa,now what is cpa it's basically your cost,per action,how much did it cost you to get a,specific action now this action could be,a sale it could be a lead it and in this,case here because of the,the funnel that i showed you this the,action was basically registering,for a a webinar okay so this is,basically about,eight dollars okay so heading back over,here,we can see that the action that we set,the conversion,for tick tock is approximately,eight dollars and by the way if you stay,till the end of this video you'll know,exactly some of the things that should,be doing and shouldn't be doing so make,sure you watch the entire video,it's gonna save you a ton of money when,it comes to running these ad campaigns,profitably,so the next thing that we need to do to,make sure that it's an,apple to apple comparison is we went,over to facebook and here's the downside,of tick tock right now it's it's really,weird but because,they literally just started to roll this,out,you can it sounds ridiculous i know but,you can literally only target the people,that you created your ad,account in yes i know it sounds like,they absolutely hate money,so that m

After seeing the fifth section, I believe you have a general understanding of why does tiktok have so many ads

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Top 5 Reasons Why Your TikTok Ad Was Disapproved | Things To Be Aware of Making TikTok Ads in 2021

Top 5 Reasons Why Your TikTok Ad Was Disapproved | Things To Be Aware of Making TikTok Ads in 2021

all right youtube in this video we're,going to talk about is the top,reasons why your tick tock ad has failed,and,is in review and is not going to be able,to be run,on the platform so these will be the top,reasons why,your adwords was rejected so again when,it goes through this is very common in,many different atmospheres,of advertising so tick-tock is very,similar to,your facebook or your instagram of that,nature so,when we go through it there are a little,sensitive of a few other things so we're,going to go through the top,reasons why and we'll go through this,right now so as we go through this week,we're going to talk about this and i,will link this article below,but we're going to actually talk about,this so just like facebook or instagram,or,any other marketing platform just like,this so the ads,uh that you know are overstating our,claiming or,doing mis misleading claims or,performances that nature,will not be you know they'll go through,a review process,and they will fail to be reviewed,they'll be failed to actually go,into a successful running active,platform right so,as far as the ad itself right so when,you think about it this could be your,your text on your ad or it could be your,image or it could be your,your different things that you're,talking about you're overstating you're,you're you're claiming,it you know you're just claiming things,are happening right so it's a lot of,performance issues or claims and and a,lot of things go on with that and it's,it's really protecting the end user when,it comes down to it so when you think,about it,you know if you're getting an ad you're,seeing an ad you don't want to get,anything kind of misleading or you don't,want to get anything that's wrong,or you know causing harm to somebody,else or even taking,there's a lot of you know charlatan,schemes out there and stuff of that,nature,so again this is a protected agents,against that so they're gonna err on the,side of caution when it comes to that,now when you think about the next reason,okay so the next reason,is going to be your text and your,caption right so make sure you're,texting your caption is,done properly there is no kind of,there's no um,like weird instances of you know having,like uh different characters and stuff,of that nature that should not be in,there like false links,or something of that nature that would,give that false indication of that,right so tick tock does give the,variability to have your ad,in an ad quality of a video go directly,to your url if you're going to a landing,page or,something selling something that's not,like a product service,e-commerce or whatever the case may be,right so you don't,have to go ahead and spam the algorithm,of that nature so that's,what this is basically doing is saying,don't falsify stuff don't do,grammar mistakes and stuff like that,don't really indicate,different things so make sure your stuff,is done properly so when you make your,creative make sure that's done,right the next is going to be video,quality there are highly,obviously this is this is a video based,atmosphere right so video quality,and your image quality is going to very,much be,very important right so when it comes,down to it too the audio is something,that is very important when it comes,to that video so if you don't have any,audio,it's going to tell you hey we're not,going to do that right right,this is a this is a platform that is,here for the users it's here to give the,entertainment,it's here to get the best in the you,know user experience possibly for that,one of those two is going to be the,video and the other one is going to be,the audio right so just like youtube,if you didn't see here or you know go,through that you would the video,wouldn't be worth it right so again when,it comes down to it that is something,you need to be,very cautious of now again uh product,pricing,now they want you to not talk about your,product pricing again when it comes down,to it you know,giving different indications of oh by,the way there's going to be discounts of,this this and this,again an inconsistency um you know and,just relative to the product pricing and,promoting,on the page make sure what you're,promoting is what you're promoting on,your page and they too,do line up properly right so when it,comes down to it your price here,is your price here and that's end you're,not going to go ahead and say,oh by the way the price is here just to,get the click through and the price is,raised or is different than what it is,supposed to be,right so that's a very key indicator,right there,another one is uh your website itself,needs to have the proper indications on,here like this is,in itself you know website promoting uh,functions and stuff like that like,different things that will be,against local regulate uh regulations,and stuff like that right so when it,comes down to it,you want to make sure you don't have any,false claims on that as far as that goes,now what i do want to highlight too this,is kind of uh,no

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How to Run TikTok Ads 2023 - TikTok Advertising Tutorial (TikTok for Business)

How to Run TikTok Ads 2023 - TikTok Advertising Tutorial (TikTok for Business)

what's up guys jordan here today we're going to  be going through tiktok ads step by step the a to  ,z everything you need to know to launch your first  ad on the platform today now we're currently using  ,tick tock in our marketing agency the affluent  agency and we're generating a ridiculous amount  ,of new revenue for our clients at the moment using  the platform i cannot wait to bring this to you  ,guys today it's been a long time coming i've got  a presentation ready for you we're going to jump  ,onto it in a second but before we do i want  to announce a quick competition on this video  ,now for every one in 100 people that comment down  below with their goals for running tik tok ads  ,right now i'm going to give you the chance to  win a completely free strategy call with me for  ,an hour where we'll run through anything you want  to run through we break down your strategy how you  ,can increase your revenue how you can increase  your roads on whatever platform you're using  ,we're gonna jump on that call we're gonna make  that happen for you so enter that competition  ,let's get started with this no bs implementable  training but do me a favor stop what you're doing  ,right now whatever it is shut down your tabs take  some notes and pay attention and take action on  ,what you learned today let's get started okay  so tick-tock ads training first of all let's  ,start off with some data we need to understand  the opportunity here now tik tok was the most  ,downloaded app in 2020 with 850 million downloads  okay tiktok has 1.1 billion active users worldwide  ,with 90 of users using the app multiple times per  day so we can get ourselves in front of our ideal  ,customer multiple times a day on average now as  of january 2021 tick tock raked in 128 million in  ,user spending marking an increase of 380 from its  january 2020 revenue so it's growing year on year  ,almost 4x in user revenue now take top ranks  as the second biggest app in consumer spend  ,above youtube disney plus and netflix this  is probably the uh the biggest stat on this  ,screen ranking above youtube and netflix in  consumer spend is absolutely ridiculous so  ,it's a monumental opportunity for people and  businesses to sell their products on the platform  ,how many times have you spoken to someone they've  said ah i found that product on tick tock it's  ,happening a lot these days so let's jump on to how  you can actually make the most of that so this is  ,the tick tock ad structure so at the top we have  tick tocks ad manager then we have ad campaigns  ,we have ad groups we have ad creative and then  landing pages to break these down one by one tick  ,doc ads manager is where you manage your ticktock  advertising account similar to the facebook  ,ad manager now a ad campaign is the foundation  of your ad so we're setting up our advertising  ,objectives and formats we then have ad group which  is target audiences ad placements budget and the  ,bidding then we have the ad creative which is  the text and the video that will appear on our  ,apps what we're physically seeing then finally our  landing page and this is the destination url that  ,we are driving our potential customers too this  is the place where they will actually buy our  ,products or service so when you actually have your  tick tock ad account up and running this is kind  ,of what the format will look like we have our ad  manager at the top we have campaigns beneath that  ,then inside an ad campaign we would have multiple  ad groups so we'll be testing out multiple  ,audiences and inside those audiences we may even  be testing out multiple different ad creatives  ,as well so what are the actual creative the the  creative formats that we can use on tick tock well  ,we have top view on the left hand side here which  is like a full-size video which shows up when we  ,launch the app we don't have brand tank takeover  now these are the most expensive tic toc ads and  ,very large brands use these and again these come  up right at the start of launching the app and it  ,takes over the entire screen then have in feed ads  this is what we're going to be going through today  ,and what most businesses are actually using  to generate the most revenue from tick tock  ,we have branded hashtag challenges so if we  want to launch a challenge on the platform and  ,then finally branded event so we want to have our  own branded stickers on uh on tick tock itself so  ,people can use them when they're creating their  own content but as i said in feed ads it's the  ,ad format we use for our tiktok ad clients  at the affluent agency and we're literally  ,generating hundreds of thousands in new revenue  from infeed ads alone so that's what i'm going to  ,show you today so without further ado let's jump  straight on to the tick tock advertising platform  ,okay so the first thing we're going to do is  go over to ticktock.com forward slash business  ,i'm just going to zoom in here so you can see  every

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