- Hey guys, Sam here from keycommerce.com.,In this video, you're going to get,my ultimate launch checklist,for launching a Shopify e-commerce store.,These are things that you need to check,before you launch your
e-commerce store on Shopify,to make sure it goes well.,I'll leave a link below this video,to the checklist that I
go through in this video,,so you can go and access it yourself,and make sure that you check
off every single point.,Number one, most important,,check your website functionality.,Go through your website,
check it on your desktop,,on your phone, on multiple devices,,does it work on both narrow
and wide screen devices?,With Google Chrome,,there's a feature that allows you,to test your e-commerce store
on different device sizes,,it's really, really helpful.,It's really important,that you make sure your website looks good,on a mobile device, that
it's mobile friendly.,What about cross browser compatibility?,I also recommend that you
check your website on Safari,,Chrome, Firefox, even Internet Explorer,just to see what it looks
like on these other browsers.,You wanna make sure that
you check all the images,or the text, the fonts,,make sure the fonts are loading as well,,as well as make sure all
the buttons are working.,That's also important too.,Make sure you double
check the header links,and the footer links too,'cause these can sometimes break.,Okay, once you confirm that your website,,your e-commerce store is looking good,and it works on all these
different browsers and devices,,the next thing you need to do,,is check your Shopify settings.,This means checking things
like your business settings,,make sure that your customer service email,and your website admin email are correct.,And they're sending it
to your email address.,Make sure that your store
name your phone numbers,,your address, they're correct in Shopify,,as well as on your actual website.,You also wanna confirm your payment setup.,Make sure that your
payment gateway is set up,,make sure it's working.,And if you also wanna set
up other payment gateways,,like you wanna get PayPal installed,,make sure it's properly
installed and working.,I then recommend checking
your shipping settings,,go through those shipping settings,and just confirm that they're set up,to what's actually
applicable for your store.,How do you actually ship your products?,And is that reflected in the settings?,And when someone buys, go
through the checkout and test,does it actually work for their zip code,,their postcode, their location?,Another tip, if you're running
Google Shopping campaigns,,is to make sure that your
shipping settings in Shopify,,match your shipping settings
in Google Merchant Center.,If you don't set this up properly,,you can actually get suspended,and it's a real pain
in the butt to fix it.,Trust me, I know.,The last thing is your tax settings,and make sure this matches
up the tax settings,for where you're selling to,,this is really important as well.,Okay, the next thing I'll do,,is go through every single product page,with a fine tooth comb.,I'm gonna make sure that
it's all set up properly,,and for each individual product,,make sure the title is correct,,the images are for that product,and they're correct as well.,The description is good,,just go through and check everything,so you haven't copy and
pasted something wrong,or done something wrong here.,Also make sure you check the variance.,That's really important too,,a lot of people make that mistake.,Lastly, I'll make sure
I check the inventory.,So if you're tracking inventory in Shopify,and making sure it's up to date,,make sure it's up to date,with the inventory that you actually have.,Okay, so you check the product pages,,the next thing are the legal pages.,The legal pages are the
pages on your website,that tell the customers all about,how you actually run your store.,Stuff like the shipping page,
the returns and refunds page,,the terms and conditions
page, the privacy policy page,,all these pages are very, very important.,Make sure that you've added them,so they match the actual policies,and the way that you've run your store.,If you just use a template,
make sure you edit it,based on your store.,Okay, this is a really important thing.,I'll leave a link below this video,in the description to another video,I created here on YouTube,,where I go through how to
set up these four pages,,terms and conditions, privacy policy page,,returns on refunds and
shipping page, all on Shopify.,I walk you through what
to put on each page,,what you should look out for,,what you should change
based on your store as well.,Go check out that video
links in the description.,So you basically have to add these pages,as pages in your Shopify store.,And if you wanna drive
page traffic to your store,,you're going to need these pages.,For example, Google will
suspend your account,if you don't have these pages
properly set up on your store.,So make sure you get
them set up right now.,Okay, the next thing I like to do,,is go through all the apps on my store,,review them, make sure they're all okay.,I'll go through each app independently,,go through the settings,and make sure it's set up properly.,I'll also check if there are
any apps that I'm not using.,You don't want that app on your store,because the code could slow
down your website, okay?,I only want the apps installed,that I'm actually going to use.,Okay, I review the apps,,the next thing I review is the Favicon.,If you don't know what the Favicon is,,is that little icon image
at the top of the browser,when people are browsing your website.,It just represents the website,and that changing tabs
they can get a better idea,of what your story is.,You can put your logo there,,and you can add that in
Shopify in the theme section,,there's a setting in there.,Okay, we're almost there.,The next thing I recommend doing,,is reviewing your checkout.,Put through a fake order, does
your checkout actually work?,Shopify has its own way,of allowing you to put
through fake orders,,but it means actually pausing your site.,If you haven't launched yet,,that's generally okay.,Something else you can do,,is put through a 100% discount code.,So you need to create a
discount code for 100% off,,and then put through an order,,with these discount codes
you don't have to pay.,Just make sure you go through
that checkout process,,make sure it works and
everything looks okay.,I also recommend you test
the contact page form,on your website.,You probably have a Contact Us page,,and you probably have a form on that page.,And make sure that when
someone fills it in,,you get sent an email
to your email address,,you don't wanna miss
out on those contacts.,If someone sends you a message
from that contact form,,you wanna receive it.,So check to make sure
that it's sending emails,to your email address.,Okay, once I go through all these items,,and I make sure they all
match up, everything's ready,,we're ready to launch
our e-commerce store.,Remove the store password,,and you're ready to go live.,That's it guys,,I hope that checklist
was helpful for you guys,for launching your e-commerce store.,If it was, let me know
in the comments below.,Give this video a thumbs
up I really appreciate it,and check out my other videos.,Check out the video on
creating your legal pages,,check out the rest of my channel.,I'm really doing everything
I can to help you guys,with this content.,Other than that guys, thanks for watching,,and I'll see you in the next video.,Bye for now.,(upbeat music)
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